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      • Nikkei Business Publications

        Every year, we publish more than 500 books, mooks and special editions, and over 600 books published by Nikkei BP and its group companies have already crossed borders. Around the world, "Nikkei" is the brand of solid trust associated with business, technology and lifestyle.

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      • Bushel & Peck Books

        Bushel & Peck Books is the revolutionary children's book publisher with the Book-for-Book Promise: for every book they sell, the donate one to kids in need. Started in 2018 by couple David and Stephanie Miles, they publish beautifully illustrated, inspiring children's and novelty books that reimagine what a book can be.

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      • Trusted Partner
        Business, Economics & Law
        June 2016

        Creating Experience Value in Tourism

        by Peter Björk, Nina K Prebensen, Prakash Chathoth, Joseph S Chen, M. Joseph Sirgy, Muzaffer Uysal, Graham M S Dann, Tove I. Dahl, Lidia Andrades Caldito, Haywantee Ramkissoon, Vincent Magnini, Øystein Jensen, Line Mathisen, Akan Yanik, Tor Korneliussen, Xiaojuan Yu, Bruce Prideaux, Lena Mossberg, Ossi Pesämaa, Young-Souk Lee

        As the field of tourism grows in maturity and scientific sophistication, it is important to fully understand the breadth and depth of vacation experience value. Current research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives, and interpretations of how tourists, as customers, create value alone and with others. Providing an analytical and systematic clarification of the approaches, this book suggests an understanding of the differences, offering new and practical knowledge for tourism scholars and professionals to highlight the relevance of the concept to firms and organizations. Including a framework to distinguish among key resources or antecedents of customer value, this book also considers consumer behaviour and factors affecting value creation from physiological and psychological perspectives. Concluding with a summary of the areas for future research, it is a valuable resource for researchers of tourism, leisure and recreation. ; This book evaluates vacation experience value, as it is created and co-created by the tourist engaging in the experience, for himself, other tourists and the tourism firm. Providing a framework to distinguish among key resources or antecedents of customer value, this book also considers consumer behaviour. ; I: Preface1: Co-creation of Tourist Experience: Scope, Definition and Structure2: Dynamic Drivers of Tourist Experiences3: Tourist Experience Value: Tourist Experience and Life Satisfaction4: Conceptualization of Value Co-creation in the Tourism Context5: Why, Oh Why, Oh Why, Do People Travel Abroad?6: Revisiting Self-congruity Th eory in Travel and Tourism7: Moving People: A Conceptual Framework for Understanding How Visitor Experiences can be enhanced by Mindful Attention to Interest8: Co-creation of Experience Value: A Tourist Behaviour Approach9: Authenticity as a Value Co-creator of Tourism Experiences10: Experience Co-creation Depends on Rapport-building: Training Implications for the Service Frontline11: Approaches for the Evaluation of Visitor Experiences at Tourist Attractions12: Storytelling in a Co-creation Perspective13: Tourist Information Search: A DIY Approach to Creating Experience Value14: Co-creation of Value and Social Media: How?15: Prices and Value in Co-produced Hospitality and Tourism Experiences16: Value Creation: A Tourism Mobilities Perspective17: Guide Performance: Co-created Experiences for Tourist Immersion18: Value Creation and Co-creation in Tourist Experiences: An East Asian Cultural Knowledge Framework Approach19: Challenges and Future Research Directions

      • Trusted Partner
        Business, Economics & Law
        June 2019

        China-Africa Economic and Trade Cooperation:

        Case Studies and Plans

        by Secretariat of the First China-Africa Economic and Trade Expo Organizing Committee

        China-Africa Economics and Trade Cooperation: Case Studies and Plans comes in 3 languages: Chinese(2 volumes), English(2 volumes), and French(2 volumes). This book series include 101 excellent case studies , which related to 21 Chinese provinces and cities and 31 countries in Africa, containing agriculture, manufacturing, commerce and trade, infrastructure, industrial parks, energy and mining, financing and other fields in China-Africa economic and trade cooperation. This set of books is practical and useful for all readers. In addition, the book gives the vivid interpretation on the concept of common prosperity, win-win cooperation, mutual negotiation and construction, shared innovation and progression of Belt and Road Initiative.

      • Trusted Partner
        Nature, the natural world (Children's/YA)
        March 2020

        Earth Takes a Break

        by House, Emily

        From children's book author Emily House comes a wonderful story that re-connects us with our planet. A modern fable inspired by recent events, Earth Takes a Break is a touching picture book jam-packed with fun illustrations and woven together with a message of hope. When Earth feels unwell, she goes to the doctor to ask for help. What the doctor prescribes seems impossible to Earth, until she wakes the next day to find a surprising change!

      • Trusted Partner
        December 2023

        Sustainable Agricultural Marketing and Agribusiness Development

        An African Perspective

        by Brighton Nyagadza, Tanyaradzwa Rukasha

        The future of Africa and the whole globe is dependent on sustainable agribusiness management. This book offers insights to a wide range of agricultural marketing and agribusiness management practices with a focus on sustainability. It is designed to provide academics and graduate students in business studies with a comprehensive treatment of the nature of agricultural marketing and agribusiness management, as well as sustainability transitions and related practices in certain regions of the world (particularly in Africa). The text also serves as an invaluable resource for agricultural marketing practitioners requiring more than anecdotal evidence on the structure and operation of agricultural marketing and agribusiness management, as well as sustainability in different organisations and geographical areas. It allows the reader to compare and contrast agricultural marketing and agribusiness management, as well as sustainability practices across different research methodologies and settings. The book provides a unique mix of theory, reviews, primary research findings and case studies.

      • Trusted Partner
        Business, Economics & Law
        December 2018

        World Heritage Sites

        Tourism, Local Communities and Conservation Activities

        by Takamitsu Jimura

        Heritage is a growing area of both tourism and study, with World Heritage Site designations increasing year-on-year. This book reviews the important interrelations between the industry, local communities and conservation work, bringing together the various opportunities and challenges for different destinations. World Heritage status is a strong marketing brand, and proper heritage management and effective conservation are vital, but this tourism must also be developed and managed appropriately if it is to benefit a site. As many sites are located in residential areas, their interaction with the local community must also be carefully considered. This book: - Reviews new areas of development such as Historic Urban Landscapes, Intangible Cultural Heritage, Memory of the World and Global Geoparks. - Includes global case studies to relate theory to practice. - Covers a worldwide industry of over 1,000 cultural and natural heritage sites. An important read for academics, researchers and students of heritage studies, cultural studies and tourism, this book is also a useful resource for professionals working in conservation, cultural and natural heritage management.

      • Trusted Partner
        Business, Economics & Law
        July 2024

        The business of time

        A global history of the watch industry

        by Pierre-Yves Donzé

        The business of time presents a comprehensive history of the global watch industry from the mid-nineteenth century to the present. Watch production in the twenty-first century is concentrated in three countries: Switzerland, Japan and China. The industry is dominated by a dozen or so large companies, including the Swatch Group, Richemont, LVMH, Seiko and Fossil. But a hundred years ago the picture was dramatically different. Over the course of a century, Great Britain, France, the United States and Russia saw the manufacture of watches disappear from their territory. At the same time, Hong Kong went from being a subcontractor of watch components to an intermediary between Chinese factories and the world market. Revealing the conditions that drove the spread of watch production around the globe, The business of time explains how multinationals emerged to dominate the industry and highlights how Swiss companies were able to establish themselves as the undisputed leader in luxury watches.

      • Trusted Partner
        December 2024

        Rural SME Business Management

        The Human Factor

        by Peter L Nuthall

        This book is about managerial ability and how it might be assessed and improved, and it focuses on rural Small and Medium Enterprises (SMEs). Traditionally, business studies have seldom covered the manager as a person and a decision maker in any great depth. Personnel management, production economics, financing, operations analysis techniques, etc. tend to be emphasized but the personal attributes of the decision makers have as much influence on success as the rules of good decision making. This book aims to correct this imbalance. The human characteristics of managers that define how a manager operates are explored, as are their impact on managerial ability. The details of the competencies a manager must possess are also presented and discussed as well as potential detracting biases. The book concludes with methods and techniques covering personal characteristic changes and associated managerial improvement. The concepts and conclusions of this book are all based on a body of research, excerpts of which are quoted in the text, drawn from the rich sources available in the international literature. Case studies describing successful managers and management advisors are used throughout. · First book which specifically focuses on human factors and decision making for SME managers. · Introduces new research specifically on the quantification of intuition, the primary decision making method used in SMEs. · Contains essential material required by researchers of decision making processes, business studies teachers, and extension workers from the world of SME business.

      • Trusted Partner
        2023

        Prisoner of Faith and Judgment

        by Rauf Parfi

        Iymon Asiri and Hukmnoma by Rauf Parfi is an insightful work exploring the themes of faith and judgment. The book examines the intricate relationship between belief and justice, offering a profound analysis of moral and ethical dilemmas through the lens of religious and philosophical thought.

      • Trusted Partner
        September 2019

        Conga Line on the Amazon

        by David Myles Robinson

        David Myles Robinson was eight years old when he first got hooked on travel. Since then, he’s seen most of the world—all its continents plus, he laments, “far too many places where travel is now off-limits.”After a lifetime of visiting near and far, in heat and in cold, in comfort and in danger, Robinson has put it all together now in this unique collection of the varied travel adventures he’s found—and the lessons he’s learned from them. A Fellini-esque view of the Amazon, a Mercedes caravan to Istanbul, Jane Goodall's amazing chimps—just part of a travel trunk full of experiences guaranteed to keep you seesawing from “Boy, I'd love to do that" to “Sure glad it was him, not me.”In Conga Line on the Amazon, Robinson brings to his first travel book the same gift for intriguing narrative and sharp characterization that has won praise for his six highly successful novels. Some of his tales may be for the strong of heart, but they’re all for the reader with a yen to be entertained by one intrepid man’s adventures and misadventures exploring the strange and wonderful world we live in.

      • Trusted Partner
        March 2021

        Bonbon and Blanket

        by Emily House

        A new children's picture book by author Emily House (of Earth Takes a Break) brings us the heartwarming tale of Bonbon and Blanket and the lengths we'll go to hold onto those we love. A great pick for a kids' bedtime storybook! Bonbon and Blanket’s friendship is full of fun and adventure, but the pair very soon discover that not every adventure is of their own choosing!

      • Trusted Partner
        Humanities & Social Sciences
        January 2012

        The business of everyday life

        Gender, practice and social politics in England, c.1600–1900

        by Beverly Lemire, Pamela Sharpe, Penny Summerfield, Lynn Abrams, Cordelia Beattie, Kim Latham

        From 1600 to 1900 a growing consumerism fired the English economy, shaping the priorities of individuals, and determining the allocation of resources within families. Everyday business might mean making a trip to the pawnbroker, giving a loan to a trusted friend of selling off a coat, all to make ends meet. Both women and men engaged in this daily budgeting, but women's roles were especially important in achieving some level of comfort and avoiding penury. In some communities, the daily practices in place in the seventeenth century persisted into the twentieth, whilst other groups adopted new ways, such as using numbers to chart domestic affairs and turning to the savings banks that appeared in the nineteenth century. In the material world of the past and in the changing habits of earlier generations lie crucial turning points. This book explores these previously under-researched patterns and practices that gave shape to modern consumer society. ;

      • Trusted Partner
        Humanities & Social Sciences
        March 2017

        Silk and empire

        by Brenda King

        In this book, Brenda M. King challenges the notion that Britain always exploited its empire. Creativity, innovation and entrepreneurship were all part of the Anglo-Indian silk trade and were nurtured in the era of empire through mutually beneficial collaboration. The trade operated within and without the empire, according to its own dictates and prospered in the face of increasing competition from China and Japan. King presents a new picture of the trade, where the strong links between Indian designs, the English silk industry and prominent members of the English the arts and crafts movement led to the production of beautiful and luxurious textiles. Lavishly illustrated, this book will be of interest to those interested in the relationship between the British Empire and the Indian subcontinent, as well as by historians of textiles and fashion.

      • Trusted Partner
        Humanities & Social Sciences
        May 2005

        Political marketing

        A comparative perspective

        by Darren Lilleker, Jennifer Lees-Marshment

        Political marketing has become a global phenomenon as parties try to copy the market-oriented approach employed by Tony Blair to win power for New Labour in 1997. Increasingly voters choose parties like consumers choose products, and this study looks at how some political parties, such as Sinn Fein, have been able to capitalise on this to gain support. It raises fresh perspectives on the more established political marketing practices in the UK and US, such as how to incorporate political leadership within the market-oriented framework and the democratic implications when faced with the actually business of governing. This book also highlights how the market-oriented party approach has spread around the world, including Europe and the new democracies of Brazil and Peru. The chapters, in demonstrating this convergence in practices, also question whether this strategy is appropriate for political systems based on proportional representation and coalition governments such as those in Austria, Germany, New Zealand, Canada, and devolved systems in Northern Ireland and Scotland. The collection also introduces the debate on whether such practices enhance or undermine democracy, raising important questions on the future of political marketing. This book should become an established essential text for students and academics of political science and marketing. ;

      • Trusted Partner
        Political parties
        May 2005

        Political marketing

        A comparative perspective

        by Edited by Darren Lilleker and Jennifer Lees-Marshment

        Political marketing has become a global phenomenon as parties try to copy the market-oriented approach employed by Tony Blair to win power for New Labour in 1997. Increasingly voters choose parties like consumers choose products, and this study looks at how some political parties, such as Sinn Fein, have been able to capitalise on this to gain support. It raises fresh perspectives on the more established political marketing practices in the UK and US, such as how to incorporate political leadership within the market-oriented framework and the democratic implications when faced with the actually business of governing. This book also highlights how the market-oriented party approach has spread around the world, including Europe and the new democracies of Brazil and Peru. The chapters, in demonstrating this convergence in practices, also question whether this strategy is appropriate for political systems based on proportional representation and coalition governments such as those in Austria, Germany, New Zealand, Canada, and devolved systems in Northern Ireland and Scotland. The collection also introduces the debate on whether such practices enhance or undermine democracy, raising important questions on the future of political marketing. This book should become an established essential text for students and academics of political science and marketing.

      • Trusted Partner
        Aquaculture & fish-farming: practice & techniques
        June 2014

        Manual for Tilapia Business Management

        by Ram C Bhujel

        Tilapias are an increasingly important farmed fish for human consumption. Hailed as an important source of protein for growing populations, production is set to double within the next ten years and expand beyond traditional areas of production in Africa and Asia. With a practical focus, this book is aimed at tilapia farmers and producers, describing best practice production methods, egg management, new technologies, nutrition, business practices, marketing, equipment maintenance, accounting and logistics.

      • Trusted Partner
        Humanities & Social Sciences
        April 2025

        Beyond the Pale and Highland Line

        The Irish and Scottish Gaelic world

        by Simon Egan

        This book offers important new insights into the history and culture of the Gaelic-speaking world from the mid-fifteenth century through to the reign of James VI and I. Throughout this period, the reach of the English and Scottish crowns within these western regions was limited. The initiative lay with local communities and royal power was contingent upon negotiating with well-established and largely autonomous aristocratic lineages. Moreover, events within this western world could exert a powerful, often unpredictable, influence upon the affairs of the wider archipelago. Using a series of case studies, this collection examines the evolving relationship between Ireland and Scotland in rich detail. It demonstrates how this world interacted with the encroaching English and Scottish states and underlines the importance of paying closer attention to this neglected area of Irish and British history.

      • Trusted Partner
        January 2021

        Processes that Shape the Earth, Third Edition

        by Sophia Chen and David M. Thompson, Ph.D.

        On Earth, nothing is still. Mountains rise and fall. Tides ebb and flow. Even the continents themselves are on the move. Beneath the surface, a restless engine powers earthquakes, volcanic eruptions, and the shifting of continents. Above ground, the sun causes the wind to howl, rain to pour, rivers to churn, and oceans to swell with waves. Processes That Shape the Earth, Third Edition surveys these forces and the ways they sculpt the planet. The modern theory of plate tectonics is introduced, along with other pertinent topics in physical geology. Several chapters add relevant historical context, presenting readers with fascinating discussions of Earth's origin, its history over billions of years, and the recent changes that have resulted from human activity.

      • Trusted Partner
        Agriculture & related industries
        March 2001

        Biology of Wetas, King Crickets and their Allies

        by Edited by Laurence H Field

        Wetas are native to New Zealand and in evolutionary terms are insect ‘dinosaurs’ within the Orthoptera. Related species occur in South Africa, Australia, North America and to a lesser extent, Europe. This book brings together all known information on these fascinating groups to form a compendium of existing scientific knowledge for future biological investigation and conservation.All the biological knowledge pertinent to this family under one coverA compendium of scientific knowledge on these ancient insects

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