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Agriculture & International Development
Textbooks, research and professional titles in Agriculture and International Development
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Promoted ContentAnimal breedingMay 1999
Equine Artificial Insemination
by Mina C G Davies Morel
Research into equine artificial insemination has recently expanded with increasing horse numbers, the developing leisure interest in horse riding and the realisation of the economic advantages of artificial insemination. This book provides a detailed reference book on the subject and covers its historical development, relevant equine physiology, current practices and future possibilities. It is extensively referenced to allow further reading into specialised areas.
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Promoted Content
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Trusted PartnerThe ArtsJuly 2024
Italian graphic design
Culture and practice in Milan, 1930s-60s
by Chiara Barbieri
Italian graphic design offers a new perspective on the subject by exploring the emergence and articulation of graphic design practice, from the interwar period through to the appearance of an international graphic design discourse in the 1960s. The book asks how graphic designers learned their trade and investigates the ways in which they organised and made their practice visible while negotiating their collective identity with neighbouring practices such as typography, advertising and industrial design. Attention is drawn to everyday design practice, educational issues, mediating channels, networks, design exchange, organisational strategies and discourses on modernism. Drawing on a wide range of primary sources and placing an emphasis on visual analysis, this book provides a model for a contextualised graphic design history as an integral part of the history of design and visual culture.
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Trusted PartnerBusiness, Economics & LawOctober 2020
Design Thinking Navigator
Kartenset zur kreativen Projektarbeit
by Mayer, Lena; Osann, Isabell; Szymanski, Caroline; Taheri, Mana
Design Thinking: Solve problems together, user-centered and iterative, develop innovations and have fun doing so! - Practical cards for innovation project work with change of perspective- Consistently customer-oriented and iterative- Targeted use of the maps in project planning and implementation with Design Thinking- Pragmatic, compact and wonderfully descriptive- Suitable for the most diverse questions or problems- With folding poster for targeted use of maps in project planning and decorative at the workplace- From the authors "Design Thinking Quick Start
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Trusted PartnerDecember 2015
Interviews on 523 Project and the Discovery of Artemisinin
by Youyou TU,etc;Interviewed and compiled by Runhong LI
On May 23, 1967, Project 523 was started in China.In this huge project, the most significant discovery is artemisinin.Youyou Tu is the very researcher who participated in Project 523.This book has made a comprehensive and systematic review of the history of discovering artemisinin and has made itself the first works keeping complete records of the discovery of artemisinin.
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Trusted PartnerProduct designOctober 2018
Creative Souvenirs Design
by Zhu Yue, Yang Meng
It is quite significant for the souvenirs for travellers to mould fine figures of tourism and make brands for tourism and promote the development of tourism. The souvenirs for travellers which adopt the people's ideas in particular regions, give expressions to the history of the regions, prolong the folk contradition and make the regional culture be rich and bring forth new ideas. No matter who they are, Whatever they are, famous specialized working men or new hands, they have the same wish to activate the regionous culture, then, improve people's income and raise their consumption. The author of the book collects many concrete examples showing the design of the unique keepsakes by outstanding designers from all over the world into the book. Following the publishment of this book, more and more readers will suely become better and better designers of tourist souvenirs.
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Trusted Partner
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Trusted PartnerFebruary 2024
Experimental Design and Analysis for Tree Improvement
by Emlyn Williams, Chris Harwood, Colin Matheson
This third edition of Experimental Design and Analysis for Tree Improvement provides a set of practical procedures to follow when planning, designing and analysing tree improvement trials. Using many fully worked examples, it outlines how to: design field, glasshouse and laboratory trials; efficiently collect and construct electronic data files; pre-process data, screening for data quality and outliers; analyse data from single and across-site trials; and interpret the results from statistical analyses. The authors address the many practical issues often faced in forest tree improvement trials and describe techniques that will efficiently give conclusive results. The techniques provided are applicable to the improvement of not only trees, but to crops in general. Building on the success of the second edition, this new edition has been fully revised to include the construction of p-rep and spatial designs using the commercially available software package for design generation (CycDesigN). For analysis of the examples, it provides online Genstat and SAS programs and a link to R programs.
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Trusted Partner
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Trusted PartnerBusiness, Economics & LawAugust 2017
Visitor Experience Design
by Noel Scott, Jun Gao, Jianyu Ma, Pierre J Benckendorff, Ana Claudia Campos, I-Ling Chen, Peiyi Ding, Rouven Doran, Afiya Holder, Shan Jiang, Svein Larsen, Dung Le, Kuan-Huei Lee, Shanshi Li, Xiang Li, Wei Liu, Júlio Mendes, Brent Moyle, Liubov Skavronskaya, Beverley Sparks, Patricia Valle, Gabby Walters, Ying Wang, Katharina Wolff, Laurie Wu, Lihua Gao
Most discussion of visitor experiences uses a behavioural or managerial approach where the way the visitor thinks is ignored - it's a black box. Visitor Experience Design is the first book of its kind to examine best practice in creating and delivering exciting and memorable travel and visitation experiences from a cognitive psychological perspective - it opens the black box. The chapters draw on recent findings from cognitive psychology, cognitive science and neuroscience to provide a basis for a better understanding of the antecedents of a memorable experience, including: · The psychological process of the formation or creation of a visitor's experiences · Psychological aspects of tourism experiences such as attention, emotion, memory and mindfulness · Pre-stage experience: customer inputs such as knowledge, myths, values and memories from previous travel · On-site experience: co-creation processes · Post-stage experience: immediate and long term outcomes including happiness and well-being · Experience design cases Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management.This book encourages the discussion of different facets of experience design such as emotions, attentions, sensations, learning, the process of co-creation and experiential stimuli design. It will be of interest to tourism researchers and postgraduate students studying tourism management, marketing and product design.
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Trusted PartnerBusiness, Economics & LawJuly 2020
Design Thinking Schnellstart
by Osann, Isabell; Mayer, Lena; Wiele, Inga
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Trusted PartnerMind, Body, Spirit
Your Soul Has a Plan
Awaken to Your Life Purpose through Your Akashic Records
by Lisa Barnett
You were born with a plan that holds sacred contracts, soul talents, and karmic patterns to ensure you fulfill your life purpose. Now is the time to discover it! Get ready to take a journey of self-discovery while embracing the path your soul has laid out for you. With the help of the Akashic Record Keepers, receive answers to questions that, until now, have been unanswerable. In this book, renowned author and wisdom teacher Lisa Barnett addresses:• What a soul plan is• How to identify and heal trauma• The influence of past lives and soul families• How to release confusion and realign with your soul plan• What karmic patterns are, and how they support soul growth• How to move forward with purpose by embracing your soul gifts and talents In each chapter Lisa shares wisdom from the Akashic Record Keepers, an exercise for reflection, and Akashic healing prayers to help you on your life journey. Break free from old patterns, move forward with purpose in understanding your soul plan, and awaken your inner joy.
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Trusted PartnerChildren's & YA
Ai Wan’s Daffodil Ball
by Huang Beijia
After several years of conception and more than one year of writing, Huang Beijia, a famous children’s literature writer, has recently published her new dedication named 'Ai Wan’s Daffodil Ball' in Jiangsu Children Press. The story is set in China in the early 1980s. At that time, the country was like a sleeping giant who was about to wake up. It was easy for people to get lost in that restless, unstable society. This is the setting for the story of the eight-year-old Aiwan. She grew up quietly with her brothers and sisters in an ordinary family in the small town of Qingyang. The story of Aiwan's upbringing is the same as that of many other girls during that period. Her ordinary life style was peaceful and low-key, just like the daffodil in the conch pot, which would be satisfied even with just a little water, all the while sending out a gentle fragrance. Her philosophy of life was learnt from her own life experience in this family, instead of being taught by others. Hard and restrained as her childhood was, we could still imagine that once she grew up, she would discover the wings to fly out into this wide world, and her wealth of experiences would become her fortune, helping her to create a bright, amazing future.
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Trusted Partner
How to Design
by Mingjie Yang
Forbes’s China's Most Influential Designer, Global Design Awards winner, Yang Mingjie is founder of YANG DESIGN and Yang She(羊舍). In this book, for the first time he openly presents his classical cases and design experiences in 25 years. He explored the origins of design in different countries in the East and the West, and finally returned to China, looking directly at the weakness in Chinese culture and design, thinking about design on this basis. He interprets the standards of good products from six levels: function, vision, spirit, form, aesthetics, and standardization. Explain each level with different classic cases. He shares his thinking on the relationship between design, human and society, and propose that good design should follow the principles of sustainable development and spread positive enlightenment to the public. How to design is a design and creative map that can inspire designers and the general public. 《福布斯》“中国最具影响力设计师”、 全球设计大奖“大满贯”得主、YANG DESIGN和羊舍创始人杨明洁,通过文字和作品两个维度,首次完整呈现25年来的经典案例和经验。在书中: 他探讨了东西方不同国家的设计起源,最终回到中国,直视中国存在文化与设计的断层,在此基础上思考 设计。 从功能、视觉、精神、形式、美学、标准化6个层面阐释优良产品的标准。以不同的经典案例阐述每一层面。 分享设计师面对人类、社会时的思考,提出优良的设计应遵循可持续发展的原则,向公众传播正面的启迪意义。 《做设计》是一张能够启发设计从业者、创意人、品牌人思考的设计地图和创意地图。
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Trusted PartnerNovember 2021
British Notes
by Ai Bo
The author has lived and worked in the UK for more than 20 years since he studied in the UK in the early 1990s. This book is an observation essay on his life in the UK over the years. The author has a wealth of experience in the UK, has done management, served the community, has been a volunteer, and has several emotional experiences with foreign girls. Through the author’s narration and contact with the author’s own personal experience, the life picture of British society is clearly laid out. The British culture, various characters, customs and customs are truly presented, providing a body for readers who have never experienced life abroad. Feeling on the spot. The author's essays are calm, objective, truthful and witty, easy to read, and have something to read.
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Trusted PartnerFebruary 2018
Design
Eine philosophische Analyse
by Daniel Martin Feige
Ob Möbel, Plakate, Webseiten, Kleidung, Piktogramme, Autos oder städtische Räume: Design ist omnipräsent. Nur in der Philosophie hat es bislang (so gut wie) keine Beachtung gefunden. Daniel Martin Feige schließt diese Lücke, indem er eine Explikation von Grundbegriffen präsentiert, die mit dem Design verbunden sind, und Design als eine ästhetische Praxis eigenen Rechts ausweist. In der Praxis des Designs, so seine These, wird das Funktionieren selbst ästhetisch. Das Buch ist sowohl ein Beitrag zu einer Philosophie des Designs als auch eine Einführung in das philosophische Denken für Designerinnen sowie Designinteressierte.
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Trusted PartnerHumanities & Social SciencesJune 2009
Design and popular entertainment
by Christopher Breward, Christopher Frayling, Emily King, Bill Sherman
Design and Popular Entertainment offers a selection of nine essays that examine the range of design for popular entertainment, from theatre and film, to television and radio. Investigating entertainment design from the late nineteenth century to the 1960s, the book is divided into two sections. The first addresses the 'hardware' of popular entertainment, in other words the objects through which images, sound and performance are transmitted. The second explores the construction of cinematic and televisual imagery and the design of objects for the screen, the 'software' of entertainment. In so doing it offers important insights into this little explored aspect of design. Topics covered by the collection include the design of theatrical lighting and stage sets, cinema and radio design, the representation of designers within film, and the relationship between design and television. The book's concentration on the 1950s and 1960s reflects the profound changes in modes of entertainment that took place during that period, in particular the spread of television, which not only attracted a huge popular audience but also stimulated experimental designing approaches and thinking. With particular focus on the way that both the objects and the construction of entertainment have altered audience's experience, the essays present a novel approach to the subject. This book will be of particular interest to students and teachers working in design and cultural history as well as film and theatre studies. ;
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Trusted PartnerMarch 2019
Smart Boy 1: The Human Brain Online
by Mu Ling
After being admitted to the police school, the middle school student Mada, during the internship, participated in the series of reconnaissance missions. In the process of crime investigation, he did not believe in the authority of artificial intelligence detectives, but was obsessed with traditional investigative methods. By chance, the motor got acquainted with a giant rat, Jiji, who escaped from a lab. Jiji's wisdom was artificially stimulated with distortion in the lab. With the help of the young partner Jiji, the detective of the young boy gradually surfaced. However, in the reconnaissance of another case, the new situation emerged has repeatedly overturned their reasoning. Who is manipulating this? Where is the real murderer? Robots, artificial intelligence, man-machine wars ... Is it a human-made robot or a "semi-robot" that wants to control humans?
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Trusted PartnerMarch 2019
Smart Boy 2: The Mind Thief
by Mu Ling
After being admitted to the police school, the middle school student Mada, during the internship, participated in the series of reconnaissance missions. In the process of crime investigation, he did not believe in the authority of artificial intelligence detectives, but was obsessed with traditional investigative methods. By chance, the motor got acquainted with a giant rat, Jiji, who escaped from a lab. Jiji's wisdom was artificially stimulated with distortion in the lab. With the help of the young partner Jiji, the detective of the young boy gradually surfaced. However, in the reconnaissance of another case, the new situation emerged has repeatedly overturned their reasoning. Who is manipulating this? Where is the real murderer? Robots, artificial intelligence, man-machine wars ... Is it a human-made robot or a "semi-robot" that wants to control humans?
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Trusted PartnerHumanities & Social SciencesFebruary 2007
Design and the modern magazine
by Christopher Breward, Jeremy Aynsley, Kate Forde, Bill Sherman, Martin Hargreaves
Design and the Modern Magazine provides a thematically arranged set of essays that examine the changing character of the magazine as an important aspect of cultural life from the late nineteenth century until today. In doing so it offers some of the first detailed case-studies of individual titles and analyses how design decisions are made alongside editorial, commercial and technical considerations. The book suggests ways to understand the magazine as a designed object. Among the more significant titles considered are Woman's Home Companion, Design, Woman and Vogue. While largely drawing from British and American sources, the book also covers the impact of modern design ideas from Europe on such publications. The essays present new and original scholarship on the subject and will be of use to students and teachers working on a wide range of art and design history, and literature studies courses. ;