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      • Editora do Brasil

        Founded in 1943, Editora do Brasil has a wonderful history of commitment to culture and education. As a solid and experienced publisher, we are increasingly connected to the new times. One of the largest Brazilian companies in the segment, we believe in strengthening education and culture nationally and abroad. With a diverse and award-winning catalog, Editora do Brasil is always seeking to stay current and offer the best material. Our books feature a variety of themes by some of the best authors and designers, some of whom are internationally renowned.

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        October 2023

        Watching the Brain Think

        Facets of neuroscience: short thought provoking texts for the curious

        by Monika Niehaus/Martin Osterloh

        — An exciting and entertaining explanation of neuroscience — In the diverting and humorous style for which the author is known – learning has never been this much fun What processes in the brain are responsible for intelligence, free will, empathy or reason? Can memories be falsified? And what does actually happen in the brain when we reach puberty? Monika Niehaus and Martin Osterloh answer these and many other neuroscientific questions in their book – a fundamental work on brain research, and easy to understand, exciting and entertaining.

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        Is the Brain Rational?

        The Findings of a Neuropsychologist

        by L. Jäncke

        This book takes the reader on a fascinating journey, demonstrating in an understandable and entertaining way how the brain affects our thoughts, actions, and feelings - and that this sometimes only peripherally involves reason. It shows, that the subconscious actually exists and how it affects us, how we arrive at both right and wrong decisions, how our memory works, how fragile it can be, and yet also how robust. Using insightful experiments and the latest research results, including many examples, this book presents the reader what an incredibly impressive thinking organ the brain actually is – even if it is not a purely “rational machine”.   Target Group: For people interested in the results of research into the workings of the brain in the areas of decision-making, memory, and consciousness.

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        2018

        The Woman Who Thought Her Husband Was a Doppelganger

        When the brain goes haywire: 36 rare and unusual psychiatric syndromes

        by Monika Niehaus

        The human brain is a wondrous thing, highly complex and highly functional. However, the control centre of our feelings, thoughts and actions can sometimes go out of sync. Some reasons for this are known, such as genetic factors, hormonal effects or trauma. In other cases, we are still in the dark. In an extreme case scenario, the brain may create bizarre delusions – masterful narrations that the people affected fi nd completely conclusive and reasonable. Monika Niehaus has compiled 36 such disorders ranging from love madness and the gourmand syndrome – where gourmet food becomes the purpose of life – to people who desire nothing more than to have their limbs amputated. She tells gripping tales of famous and not so famous cases. With sensitivity and a considerable dose of humour she takes us into the history of art and literature, and presents scientifi c explanations. This fascinating book shows that our brain is a genius – and madness is quite often NOT inexplicable.

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        2019

        The Nobel Laureate Who Met a Polite Raccoon in the Woods

        When the brain goes mad: 30 rare and unusual mental syndromes

        by Monika Niehaus

        The human brain is a highly complex and highly functional structure consisting of almost 90 billion nerve cells. But it can go out of sync, due to genetic factors, hormonal effects, trauma or other causes. In extreme cases, our control centre then creates bizarre delusions – brilliant narratives that are completely convincing to the person concerned. In her second book on such phenomena, Monika Niehaus has compiled 30 rare psychological disorders – from a conviction to have been abducted by aliens, to being sexually attracted to criminals, to the hyperthymestical syndrome where people can remember every detail of their past life. Narrated in an interesting, humorous and sensitive way, the author relates a variety of cases, some of them famous, others less so, while introducing us to the history of art and literature and presenting scientific explanations. This fascinating book shows the genius that resides in our brain – and how madness can often be explained.

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        Animal husbandry
        February 1995

        Development of Brain and Behaviour in the Chicken

        by Lesley J Rogers

        As a model organism, the chick has provided valuable insights into broad issues of development in higher animals. The complex interactions between genetic, hormonal and environmental factors which occur in the developing chick provide a potent argument against unitary causal explanations for differences in behaviour. Study of the behaviour of the chick is also relevant to poultry science and the welfare of domesticated birds. This book reviews research on the development of brain and behaviour in the chick and juxtaposes this with similar work on other avian and, to a lesser extent, mammalian species. It begins by outlining the developmental stages of the chick embryo, including the effects of environmental stimulation. Behaviour and the neurochemistry of development and memory formation in the posthatching period are then discussed. The transitions that occur during the first two to three weeks of posthatching life are described, particularly in terms of changing hemispheric dominance. The final chapter examines avian cognition and some issues of welfare for the domestic chicken. The book provides a thorough review of the subject and will interest workers in animal neurophysiology and behaviour, experimental psychologists, and poultry scientists.

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        February 1999

        Brainpower-Training

        Das Aktivprogramm für Wissen und geistige Fitneß

        by Savant, Marilyn vos / Deutsch Nutto, Kirsten

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        July 2001

        Brainpower

        Die Kraft des logischen Denkens

        by Savant, Marilyn vos / Deutsch Kober, Hainer

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        Business, Economics & Law
        April 2018

        Capacity Building for Sustainable Development

        by Valentine Udoh James

        Capacity building is a topic of intense focus in many industrialized countries. This book explores the theoretical underpinnings of capacity building to sustain the natural, cultural and human resources of communities. It reviews the extensive literature on capacity-building strategies and policies and examines the implications of sustainable development in communities around the world. The book's approach is both theoretical and applied. It offers methods of operationalizing sustainable development and sustainability theories and explores capacity building methods at different levels of government. Successful practices in non-governmental and governmental agency roles are examined. By considering the path towards embracing whole, or partial, sustainability, it provides a comprehensive analysis and examination of how to build capacity in tackling many development problems, especially those linked to infrastructure accumulation and land-use development. Contributors shed light on the overall impact of globalisation and many concepts related to sustainable development and sustainability of the economic socio-cultural and environmental systems. This book: · Examines the links between environment and sustainable development; · Provides models for capacity building; · Considers the role of globalization in sustainable development; · Renders a theoretical and applied examination of the issues; · Provides multidisciplinary and interdisciplinary approaches. This book is recommended for research libraries, for graduate studies in economic development, sustainable development, environmental management; and undergraduate studies relating to developing and emerging countries. It is also useful for government officials, researchers, decision makers and policy analysts involved in sustainable development.

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        Tourism industry
        August 2008

        Building Community Capacity for Tourism Development

        by Edited by Gianna Moscardo

        Tourism has become an important tool for development in rural, remote and peripheral regions in the last 50 years. However, in many places, tourism has failed to produce the promised benefits and often caused negative impacts due to a lack of local entrepreneurial capacity to benefit from tourism business opportunities, inadequate understanding of tourism markets and limited community awareness of tourism and its impacts. Drawing attention to the potential outcomes to communities when using tourism as a development strategy, this book provides a focused analysis of this emerging issue and seeks to provide positive guidance on improving the process of tourism planning and development. Chapters compile evidence and examples of how community capacity for tourism can be built and enhanced using case studies from Asia, Africa, South America, the South Pacific and rural Australia and the United States. Providing models and frameworks that can be applied to any developing area, this book will be useful to both academic researchers and government policy makers interested in tourism and rural development.

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        Humanities & Social Sciences
        December 2024

        The construction of public opinion in a digital age

        by Catherine Happer

        This book presents a new conceptual model for understanding the role of the media in the construction of public knowledge, belief and opinion in the context of a radically changed communications infrastructure. Drawing on a series of empirical studies conducted over nearly a decade, Happer deploys evidence of a 'disconnect' between neoliberal media and the public which is rooted in a disaffection with a mainstream political culture which has failed to deliver the societal outcomes promised. As people are pushed towards alternative digital sources, new communities of opinion are produced in ways which polarise publics and ultimately limit the potential for social change. Offering an innovative and urgently needed new sociological analysis, this book is required reading for an inter-disciplinary field of media, journalism, and politics/IR which has largely abandoned questions of media power and public opinion management, as well as policymakers, science communicators and journalists. Key points of the book: 1) public opinion formation and why people may come to different positions through the development of a new model 2) the societal outcomes produced when a widespread disconnect between journalism and public opinion emerges 3) the atomisation of opinion and its relations to newly constructed opinion communities (with consideration of the role of class) 4) the turn to digitally available alternatives which enable new, less visible power agents to exert control.

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        Literature & Literary Studies
        October 2009

        Euphues: The Anatomy of Wit and Euphues and His England John Lyly

        An annotated, modern-spelling edition

        by Paul Edmondson, Martin White

        John Lyly's Euphues: The Anatomy of Wit and Euphues and his England, created a literary sensation in their own age, and had a profound influence on Elizabethan prose. This modern-spelling edition of the two works, the first for nearly a century, is designed to allow the twenty-first century reader access to this culturally significant text and to explore the fascination that it exerted. Attuned to the needs of both students and specialists, the text is edited from the earliest complete witnesses, is richly annotated, and facilitates an understanding of Lyly's narrative technique by distinguishing typographically between narrative levels. The introduction explores the relationship between the dramatic and non-dramatic work, locating Lyly's highly influential plays in a wider context and Euphues' Latin poem in praise of Elizabeth I, translated for the first time, is discussed in an Appendix. A work of primary importance for students of Renaissance prose, this edition complements the on-going publication of Lyly's dramatic works in The Revels Plays. ;

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        March 2024

        The Mindset Challenge

        For mastery of life and living

        by Kate Munari

        What kind of mindset do you really need to succeed  as a Helicopter Pilot in Afghanistan? Kate Munari really wanted to fly helicopters, and she really wanted to go into a combat zone. What it took to get her there, how she coped with everything from enrolment, to pilot training courses, preparation for deployment to one of the most dangerous places in the world, for anyone to be in 2008. Three successful tours of Afghanistan was the highlight of a 17 year career as a helicopter pilot for Kate, and she shares her stories to inspire anyone wanting to know more about the mindsets she employed during that time, and for her life in general. It’s a riviting tale of determination, courage, and ambition. Her personal stories include insights into:  12 hours per day transporting troop in Helmand Province while being shot at. Advanced training and formation flying that will leave you breathless. Flying under extreme pressure in various parts of the world. Enounters with Royalty, Tribal Chief's, and Interrogators.  This book is perfectly targeted at Leaders who are either in business or running teams of any size in any industry, based on Kate's development and insights as a military person. It is also ideally targeted at young women - 15-30 years of age who want to be inspired to either join up, punch well above their weight in any career path, and navigate a journey into what's truly possible for women any where in the world, in any industry based on a resilience and capability focused mindset.   As a full time presenter, Kate speaks to audiences throughout Australia and New Zealand about her perspectives on leadership borne out of her experiences both in the Navy and as a civilian. Her book is due for release in 2024.

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        May 2021

        "Academician takes you to explore" popular science picture book: Mr. Seahorse in his head

        "Academician Takes You to Explore" Popular Science Picture Book

        by Song Xian, Zhang Jiamin

        "Academician Takes You to Explore" is a set of popular science picture books for children aged 6-12. The Shanghai Science and Technology Museum and the Beauty Science Team jointly planned this series of books. Relying on the content, through vivid stories and exquisite paintings, the scientists’ live lectures are adapted into interesting science picture books, so that young readers can appreciate the progress of cutting-edge scientific research in novel stories and pictures. This booklet mainly describes the structure and function of the brain. The story begins with the protagonist Mia and her mother visiting the grandfather in the nursing home on the Double Ninth Festival. It mainly introduces the area and function map of the brain, especially the hippocampus and its important role in our memory.

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        Food & Drink

        Lam Chua: Travel Notes on Food

        by Lam Chua

        Lam Chua: Travel Notes on Food involves Mr. Chua's travel notes and random thoughts on his trip for savoring food. He experiences around the world from Moscow to Buenos Aires, feasting your eyes on European and American styles and customs; he travels around China from Dalian of Liaoning to Sheung Wan of Hong Kong, savoring local culture and cuisines; he talks about food from cup noodles and sauce to fish roes and curry, airing opinions and making comments in passionate language. Besides, the book is illustrated by the Hong Kong talented artist as well as Mr. Chua's dedicated illustrator Ms. Meilo So. Her loose, flowing, and easily recognizable style add more appeal and interest to the book.

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