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Editora do Brasil
Founded in 1943, Editora do Brasil has a wonderful history of commitment to culture and education. As a solid and experienced publisher, we are increasingly connected to the new times. One of the largest Brazilian companies in the segment, we believe in strengthening education and culture nationally and abroad. With a diverse and award-winning catalog, Editora do Brasil is always seeking to stay current and offer the best material. Our books feature a variety of themes by some of the best authors and designers, some of whom are internationally renowned.
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September 2005Was wäre, wenn ...?
Antworten auf fast alles
by Brain, Marshall / Deutsch Schmitz, Susanne
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Is the Brain Rational?
The Findings of a Neuropsychologist
by L. Jäncke
This book takes the reader on a fascinating journey, demonstrating in an understandable and entertaining way how the brain affects our thoughts, actions, and feelings - and that this sometimes only peripherally involves reason. It shows, that the subconscious actually exists and how it affects us, how we arrive at both right and wrong decisions, how our memory works, how fragile it can be, and yet also how robust. Using insightful experiments and the latest research results, including many examples, this book presents the reader what an incredibly impressive thinking organ the brain actually is – even if it is not a purely “rational machine”. Target Group: For people interested in the results of research into the workings of the brain in the areas of decision-making, memory, and consciousness.
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October 2023Watching the Brain Think
Facets of neuroscience: short thought provoking texts for the curious
by Monika Niehaus/Martin Osterloh
— An exciting and entertaining explanation of neuroscience — In the diverting and humorous style for which the author is known – learning has never been this much fun What processes in the brain are responsible for intelligence, free will, empathy or reason? Can memories be falsified? And what does actually happen in the brain when we reach puberty? Monika Niehaus and Martin Osterloh answer these and many other neuroscientific questions in their book – a fundamental work on brain research, and easy to understand, exciting and entertaining.
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Animal husbandryFebruary 1995Development of Brain and Behaviour in the Chicken
by Lesley J Rogers
As a model organism, the chick has provided valuable insights into broad issues of development in higher animals. The complex interactions between genetic, hormonal and environmental factors which occur in the developing chick provide a potent argument against unitary causal explanations for differences in behaviour. Study of the behaviour of the chick is also relevant to poultry science and the welfare of domesticated birds. This book reviews research on the development of brain and behaviour in the chick and juxtaposes this with similar work on other avian and, to a lesser extent, mammalian species. It begins by outlining the developmental stages of the chick embryo, including the effects of environmental stimulation. Behaviour and the neurochemistry of development and memory formation in the posthatching period are then discussed. The transitions that occur during the first two to three weeks of posthatching life are described, particularly in terms of changing hemispheric dominance. The final chapter examines avian cognition and some issues of welfare for the domestic chicken. The book provides a thorough review of the subject and will interest workers in animal neurophysiology and behaviour, experimental psychologists, and poultry scientists.
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February 1999Brainpower-Training
Das Aktivprogramm für Wissen und geistige Fitneß
by Savant, Marilyn vos / Deutsch Nutto, Kirsten
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March 2019Smart Boy 1: The Human Brain Online
by Mu Ling
After being admitted to the police school, the middle school student Mada, during the internship, participated in the series of reconnaissance missions. In the process of crime investigation, he did not believe in the authority of artificial intelligence detectives, but was obsessed with traditional investigative methods. By chance, the motor got acquainted with a giant rat, Jiji, who escaped from a lab. Jiji's wisdom was artificially stimulated with distortion in the lab. With the help of the young partner Jiji, the detective of the young boy gradually surfaced. However, in the reconnaissance of another case, the new situation emerged has repeatedly overturned their reasoning. Who is manipulating this? Where is the real murderer? Robots, artificial intelligence, man-machine wars ... Is it a human-made robot or a "semi-robot" that wants to control humans?
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Business, Economics & LawApril 2018Capacity Building for Sustainable Development
by Valentine Udoh James
Capacity building is a topic of intense focus in many industrialized countries. This book explores the theoretical underpinnings of capacity building to sustain the natural, cultural and human resources of communities. It reviews the extensive literature on capacity-building strategies and policies and examines the implications of sustainable development in communities around the world. The book's approach is both theoretical and applied. It offers methods of operationalizing sustainable development and sustainability theories and explores capacity building methods at different levels of government. Successful practices in non-governmental and governmental agency roles are examined. By considering the path towards embracing whole, or partial, sustainability, it provides a comprehensive analysis and examination of how to build capacity in tackling many development problems, especially those linked to infrastructure accumulation and land-use development. Contributors shed light on the overall impact of globalisation and many concepts related to sustainable development and sustainability of the economic socio-cultural and environmental systems. This book: · Examines the links between environment and sustainable development; · Provides models for capacity building; · Considers the role of globalization in sustainable development; · Renders a theoretical and applied examination of the issues; · Provides multidisciplinary and interdisciplinary approaches. This book is recommended for research libraries, for graduate studies in economic development, sustainable development, environmental management; and undergraduate studies relating to developing and emerging countries. It is also useful for government officials, researchers, decision makers and policy analysts involved in sustainable development.
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Tourism industryAugust 2008Building Community Capacity for Tourism Development
by Edited by Gianna Moscardo
Tourism has become an important tool for development in rural, remote and peripheral regions in the last 50 years. However, in many places, tourism has failed to produce the promised benefits and often caused negative impacts due to a lack of local entrepreneurial capacity to benefit from tourism business opportunities, inadequate understanding of tourism markets and limited community awareness of tourism and its impacts. Drawing attention to the potential outcomes to communities when using tourism as a development strategy, this book provides a focused analysis of this emerging issue and seeks to provide positive guidance on improving the process of tourism planning and development. Chapters compile evidence and examples of how community capacity for tourism can be built and enhanced using case studies from Asia, Africa, South America, the South Pacific and rural Australia and the United States. Providing models and frameworks that can be applied to any developing area, this book will be useful to both academic researchers and government policy makers interested in tourism and rural development.
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Humanities & Social SciencesApril 2022Russian grand strategy in the era of global power competition
by Andrew Monaghan, Richard Connolly
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Humanities & Social SciencesDecember 2024The construction of public opinion in a digital age
by Catherine Happer
This book presents a new conceptual model for understanding the role of the media in the construction of public knowledge, belief and opinion in the context of a radically changed communications infrastructure. Drawing on a series of empirical studies conducted over nearly a decade, Happer deploys evidence of a 'disconnect' between neoliberal media and the public which is rooted in a disaffection with a mainstream political culture which has failed to deliver the societal outcomes promised. As people are pushed towards alternative digital sources, new communities of opinion are produced in ways which polarise publics and ultimately limit the potential for social change. Offering an innovative and urgently needed new sociological analysis, this book is required reading for an inter-disciplinary field of media, journalism, and politics/IR which has largely abandoned questions of media power and public opinion management, as well as policymakers, science communicators and journalists. Key points of the book: 1) public opinion formation and why people may come to different positions through the development of a new model 2) the societal outcomes produced when a widespread disconnect between journalism and public opinion emerges 3) the atomisation of opinion and its relations to newly constructed opinion communities (with consideration of the role of class) 4) the turn to digitally available alternatives which enable new, less visible power agents to exert control.
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Literature & Literary StudiesOctober 2009Euphues: The Anatomy of Wit and Euphues and His England John Lyly
An annotated, modern-spelling edition
by Paul Edmondson, Martin White
John Lyly's Euphues: The Anatomy of Wit and Euphues and his England, created a literary sensation in their own age, and had a profound influence on Elizabethan prose. This modern-spelling edition of the two works, the first for nearly a century, is designed to allow the twenty-first century reader access to this culturally significant text and to explore the fascination that it exerted. Attuned to the needs of both students and specialists, the text is edited from the earliest complete witnesses, is richly annotated, and facilitates an understanding of Lyly's narrative technique by distinguishing typographically between narrative levels. The introduction explores the relationship between the dramatic and non-dramatic work, locating Lyly's highly influential plays in a wider context and Euphues' Latin poem in praise of Elizabeth I, translated for the first time, is discussed in an Appendix. A work of primary importance for students of Renaissance prose, this edition complements the on-going publication of Lyly's dramatic works in The Revels Plays. ;
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December 2011Split-Brain-Forschung und ihre Folgen
Medizin – Geschichte – Populärwissenschaft
by Lieb, Kathrin
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March 2024The Mindset Challenge
For mastery of life and living
by Kate Munari
What kind of mindset do you really need to succeed as a Helicopter Pilot in Afghanistan? Kate Munari really wanted to fly helicopters, and she really wanted to go into a combat zone. What it took to get her there, how she coped with everything from enrolment, to pilot training courses, preparation for deployment to one of the most dangerous places in the world, for anyone to be in 2008. Three successful tours of Afghanistan was the highlight of a 17 year career as a helicopter pilot for Kate, and she shares her stories to inspire anyone wanting to know more about the mindsets she employed during that time, and for her life in general. It’s a riviting tale of determination, courage, and ambition. Her personal stories include insights into: 12 hours per day transporting troop in Helmand Province while being shot at. Advanced training and formation flying that will leave you breathless. Flying under extreme pressure in various parts of the world. Enounters with Royalty, Tribal Chief's, and Interrogators. This book is perfectly targeted at Leaders who are either in business or running teams of any size in any industry, based on Kate's development and insights as a military person. It is also ideally targeted at young women - 15-30 years of age who want to be inspired to either join up, punch well above their weight in any career path, and navigate a journey into what's truly possible for women any where in the world, in any industry based on a resilience and capability focused mindset. As a full time presenter, Kate speaks to audiences throughout Australia and New Zealand about her perspectives on leadership borne out of her experiences both in the Navy and as a civilian. Her book is due for release in 2024.
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January 2020Traumatic Brain Injury Sourcebook, 1st Ed.
by James Chambers, General Editor
Provides information about the causes and risk factors for and signs and symptoms of TBI, treatment options, caregiving and other support services, recent research, and more.
