Endorsements

First things first, this is a genuinely useful book for any NLP graduate who wants to set themselves up as an NLP coach/practitioner. It is not another book that introduces NLP or covers the NLP techniques; it is instead a book that covers the practicalities of creating your own NLP coaching business, The handbook is an easy read, written in a very 'chatty' style. Indeed, the author is utilising conversational NLP with you as the reader, often speaking to you directly as if she was in the room with you. It appears that the author is a natural at eliciting positive states in others with an engaging sense of humour. You will most probably find yourself enjoying the fun play with Eriksonian language patterns as you read! The author seems to walk her talk and an aspect I particularly like is her offering options instead of telling you what to do. This captures the spirit of NLP in that 'one option is no option, two options is a dilemma and three or more options create choice'. There are also plenty of pertinent questions that you will want to ask yourself (and answer) if you are going to become a self employed NLP practitioner. Having run many NLP practitioner courses myself, I would certainly recommend this book to those who are seeking to take their career in an NLP direction. Review by Joe Cheal: NLP Trainer & Rapport Magazine Book Review Panelist. --Rapport, The Magazine for Personal Development, Winter 2009/10