Toubkal
Toubkal is a publishing house established in Morocco, Casablanca, created in 1985.They have more than 500 titles.
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Tourism, Hospitality & Leisure
Textbooks, research and professional titles in Tourism, Hospitality and Leisure
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Business, Economics & LawJune 2019Tourism, Pilgrimage and Intercultural Dialogue
Interpreting Sacred Stories
by Dolors Vidal-Casellas, Silvia Aulet, Neus Crous-Costa
This book is a timely re-assessment of the increasing connections between management of diversity and religious tourism and secular spaces on a global stage. Including a range of contemporary case studies, it is a valuable resource for researchers and practitioners in tourism management, pilgrimage and religious tourism.
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Business, Economics & LawMarch 2022Vietnam Tourism
Policies and Practices
by Huong T. Bui, Giang T. Phi, Long H. Pham, Huong H. Do, Andrew Le, Binh Nghiem-Phu, Quynh N. Bui, He T. Bui, Phuong-Anh Dang, Thuy T. Duong, Thomas E. Jones, Thu G. Hoang, Phuong M. Ngo, Tuan Q. Pham, Thanh D. Tran, Hang T.B. Tran, Le-Anh Trinh, Hai Q. Truong
Vietnam has experienced rapid growth within its tourism industry during the past decades. This growth is part of Vietnam's opening economy allowing a wide range of forms of tourism. Vietnam Tourism: Policies and Practices provides a comprehensive review of tourism development in Vietnam. Part I outlines the history of tourism, the role and involvement of public and private sectors in governance and planning, and the markets for tourism. Part II offers analysis and assessment of various types of tourism in Vietnam, including marine and island, eco, heritage, dark and community-based tourism. Part III centres on current operational issues of tourism, hotels and events. The book provides an up-to-date analysis on Vietnamese tourism policy, structure, governance, and operations as well as various forms of tourism from both a theoretical and practical perspective by: providing a comprehensive review in a single resource; outlining public and private sector tourism; addressing Vietnamese structure, governance and planning of tourism; examining special interest tourism; · addressing current issues of industry's operations and management; embracing local and global perspectives; principles and practices applicable to Southeast Asia. Written by scholars with extensive research experience on tourism in Vietnam this book is a reliable source of reference for students, researchers and industry practitioners who are interested modern tourism specifically in Vietnam and Southeast Asia.
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Business, Economics & LawSeptember 2019Tourism Crisis and Disaster Management in the Asia-Pacific
by Brent W Ritchie, Kom Campiranon
The Asia-Pacific area is notable as one of the fastest growing tourism regions and not surprisingly, tourism in this region has become the major driver of global tourism in general. Nonetheless, tourism industries in Asia Pacific has been challenged in recent years by a number of major crises and disasters including terrorism, outbreaks (e.g. SARS and Bird Flu), natural disasters (e.g. tsunamis, bushfires, flooding), and political crisis (e.g. protests and political instability).The aim of this book is to contribute to the understanding of crisis and disaster management generally, but with a specific focus on the Asia Pacific. With chapters contributed by international scholars and practitioners, this book discusses both the theoretical and practical approaches toward successful crisis and disaster management.
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Business, Economics & LawFebruary 2019Adventure Tourism and Outdoor Activities Management
A 21st Century Toolkit
by Ian Jenkins
An essential resource for those wishing to understand the key factors behind the operation of an adventure tourism company and how to be able to deliver a profitable as well as a sustainable product. It discusses important factors such as how the use of technologies and the current importance of environmental impacts and climate change are areas that are key to adventure tourism firms. To remain profitable companies need to address these issues along with the important elements of risk and safety. Key features include: Industry Perspective case studies Sustainable Adventure Tourism Developments Management of Products and Customers Created from the author's experience in delivering adventure tourism courses over the last 20 years, this long-awaited book is aimed at both university courses on adventure tourism and outdoor recreation as well as those working within the industry.
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June 2023Sustainable Tourism in the Americas
by Edward W Manning, Luis Márquez
Sustainable Tourism in the Americas introduces the reader to the establishment of sustainable tourism across the region. It examines questions such as 'what is really meant by sustainable tourism?' Covered in eight chapters, the book discusses the evolution and application of the concept in the Americas from its origins as well as documenting established success stories of sustainable tourism policy and implementation from several countries in the Americas. The country and regional case studies critically examine what sustainable tourism means in their destination and address how in practice the concept of sustainability can be built to show results across different cultural and ecological situations ranging from local indigenous sites to urban environments. The book presents solid findings and includes content from: · research of academics and experiences of those working within the heritage setting; · recent criteria and indicators of sustainable tourism developed by GSTC and other standards, indicators and observatories work associated with UNWTO; · success stories of managing Western tourism destinations and applies relevant lessons to Americas; · Provides support to those who need to study and manage impacted destinations. It will be a valuable addition to the current lack of literature on this concept and of particular interest to those working within and studying tourism management and related themes.
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February 2019Tourism Information Technology
by Pierre J Benckendorff, Zheng Xiang, Pauline J Sheldon
This third edition of 'Tourism Information Technology' provides a contemporary update on the complexities of using information technology in the tourism industry. It examines IT applications in all sectors including airlines, travel intermediaries, accommodation, foodservice, destinations, attractions, events and entertainment. Fully updated throughout and organised around the stages of the visitor journey, the book reviews how tourists are using technologies to support decision making before their trip, during their travels and at the destination. It: · Provides comprehensive and up to date coverage of all key topics in tourism information technologies · Covers new areas such as (among others) augmented and virtual reality, robotics, smart destinations, disruptive innovation and the collaborative economy, crowdsourcing for sustainability, online reputation management and big data · Incorporates a wealth of pedagogic features to aid student learning, including key models and concepts, research and industry insights, case studies, key terms, discussion questions, and links to useful websites. Accompanied online by instructor PowerPoint slides, multiple choice questions and further case studies, this book provides a comprehensive and learning-focused text for students of tourism and related subjects.
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June 2024Communication and Tourism
Reflecting on the construction of the tourist image of Greece
by Michael Tsangaris
The nexus of human mobility and communication is intricate, and this volume uncovers the deep-rooted significance of tourism and media . From antiquity to modern day, Western communication systems have artfully crafted the allure of destinations, making places irresistible to the travellers. At its core, this book proposes that the impetus for travel is a primal human necessity, rooted in our inherent need for movement, consciousness expansion, and cultural development. Featuring Greek civilization as a case study, the book reveals how the rich cultural capital of modern Greece, long admired and assimilated by many global cultures, has immensely contributed to Greece's contemporary tourism "imaginary". Readers are challenged to look beyond prevailing practices where tourism management and marketing are the driving force for commercial exchange, but to encompass its broader essence as a vital human function, leading to richer experiences. Drawing on theory from communication studies, social psychology, social anthropology, cultural and tourism studies the book is: · an historical panorama, exploring how communication has continually influenced the allure of tourist destinations · an overview of philosophical essence of tourism as a basic human need intertwined with consciousness expansion. · written in an engaging style to stimulate thought in current issues around the tourism industry It will be of interest to academics within areas related to tourism studies, mobility studies, mass media, communication and cultural studies.
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Business, Economics & LawDecember 2016Visitor Management in Tourism Destinations
by Julia N Albrecht
Visitor management may be considered as a component of destination management at all levels of a destination. It involves a wide range of stakeholders. This book demonstrates current knowledge on visitor management. Visitor Management in Tourism Destinations provides insight into critical concepts such as the visitor experience, service quality, the uses of indicators and frameworks, and interpretation. It also addresses current issues including the social and political dimensions of visitor management, the implementation of monitoring, vandalism and augmented reality. Authored by leading international researchers in the field of visitor management research, this book is primarily aimed at researchers and postgraduate students. Key Features: · Considers critical concepts and influential factors in visitor management. · Illustrates current issues in visitor management. · Research-based case studies contribute to an overall understanding of core issues. · Covers the state-of-the-art in guiding and interpretation. ; This book demonstrates current knowledge on Visitor Management and provides insight into conceptual issues. ; PART I: Introduction and Foundation Chapter 1: Introduction to Visitor Management in tourism Destinations Chapter 2: Destination Management and Visitor Management: Non-convergent Literatures but Complementary Activities and Issues Chapter 3: Meeting the Challenge of Managing Visitor Experiences at Tourism Attractions Chapter 4: The Social and Political Dimensions of Visitor Management: Rural Home-based Accommodations PART II: Critical Concepts in Visitor Management Chapter 5: Indicators and Standards-Based Visitor Management Frameworks in Achieving Sustainability at Cultural Heritage Sites Chapter 6: Managing Nature-Based Visitors’ Perceived Service Quality, Satisfaction and Future Behaviour Intention Chapter 7: The Relevance of Visitors’ National Park Affinity for Effective Visitor Management in Protected Areas PART III: Current Issues in Visitor Management Chapter 8: Visitor Monitoring in the Tapajós National Forest, Brazil Chapter 9: Tourist Behaviours, Vandalism and Stakeholder Responses Chapter 10: Augmented Reality Application in Museum Visitor Experiences PART IV: The State of the Art in Guiding and Interpretation Chapter 11: Strategies for Successful Interpretation Techniques in Visitor Attractions: The Operationalization of Guided Tours in Museums Chapter 12: Using Heritage Interpretation to Manage Film-induced Tourism at Heritage visitor Attractions Chapter 13: Theories of Learning and their Application in Interpretation Chapter 14: Critical Reflections on the Role of Interpretation in Visitor Management PART V: Conclusion Chapter 15: Current Knowledge and Future Research Directions in Visitor Management
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Business, Economics & LawAugust 2020Tourism Planning and Development in Latin America
by Carlos Monterrubio, Konstantinos Andriotis, Dimitrios Stylidis
Despite the significance of tourism to the economic, social and environmental structures of Central and South America, little has been documented in the English literature about tourism in this sub-region, which in terms of population size, ranks fourth in the world with 652 million inhabitants. The first of its kind, this book focuses exclusively on tourism development, planning and their impacts in a wide number of Central and South American countries. It covers experiences, challenges, successful and unsuccessful stories, specific cases, and other tourism related issues of twelve countries in total. Each chapter is authored by scholars who have done extensive research on tourism in the countries covered. This book:Examines the impact of tourism development and planning within Latin American countries.Takes a multidisciplinary approach including Anthropology, Development, Economics, Ecology, Policy, Sociology and Tourism Planning and Management.Is the first book in English to offer an insight into extensive research undertaken within the region.This book will provide a valuable insight for tourism researchers, practitioners and decision-makers in private and public organisations, not only from the regions of Central, South and North America, but also individuals from other parts of the world who want a more encompassing view of global tourism. Table of contents Chapter 1: Strategies for regional tourism development in Argentina. A path with new initiatives for tourism dispersal policies Chapter 2: The commitment to sustainable tourism and the development of indigenous tourism in Chile Chapter 3: Tourism development in Colombia: between conflict and peace Chapter 4: Ecotourism development in Costa Rica Chapter 5: The challenges of natural and cultural heritages of Galapagos and Quito, Ecuador Chapter 6: Tourism development in Mexico Chapter 7: Panama, the "affordable exotic destination": planned tourism success and its unplanned consequences Chapter 8: The impacts of tourism in economic growth and development in Uruguay Chapter 9: Peru and Nicaragua: tourism development in postconflict eras Chapter 10: Ecuador and Panama: Lifestyle mobilities, the golden years and the quest for paradise
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May 2023The Politics of Religious Tourism
by Dino Bozonelos, Polyxeni Moira
Addressing a dearth of literature in this area, this book provides a comprehensive overview and framework of study of the politics of religious tourism. Existing work shows awareness that politics is present but the approach has been one of benign neglect, and/or a priori assumptions about the role of politics in the management of sacred sites. Previous literature is fragmented into various perspectives and approaches that best serve different disciplinary interests. By understanding the politics of religious tourism through the various perspectives and approaches from the discipline of political science The Politics of Religious Tourism; · Focuses on how power is exercised regarding religious tourism. · Looks at the governing institutions of religious tourism including the role of relevant governmental bodies such as ministries of tourism or national tourism boards, ministries of religion and/or culture. · Covers the role and influence of religious governing institutions, such as state-supported church/mosque officials, and universities. It will be of valuable interest to researchers and students of religious tourism, pilgrimage, as well as related subjects such as political science, economics, sociology, tourism and religious studies.
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Business, Economics & LawSeptember 2020Religious Tourism and the Environment
by Kiran A Shinde, Daniel H Olsen
The remarkable growth in religious tourism across the world has generated considerable interest in the impacts of this type of tourism. Focusing here on environmental issues, this book moves beyond the documentation of environmental impacts to examine in greater depth the intersections between religious tourism and the environment. Beginning with an in-depth introduction that highlights the intersections between religion, tourism, and the environment, the book then focuses on the environment as a resource or generator for religious tourism and the environment as a recipient of impacts of religious tourism. Chapters included discuss such important areas as disease, environmental responsibility and host perspectives. Covering as many cultural and environmental regions as possible, this book provides: An in-depth, yet holistic view of the relationships between religious tourism and the environment; A conceptual framework that goes beyond listing potential environment impacts; A strong focus on explaining the universality of the deeper environmental issues surrounding sacredness and sacred places. From a global writing team and featuring case studies spanning Europe and Asia, this book will be of great interest to researchers and students of tourism and religious studies, as well as those studying environmental issues.
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Business, Economics & LawNovember 2020Tourism in Development: Reflective Essays
by Peter U C Dieke, Brian E M King, Richard Sharpley, Ali Thompson
This book: - comprises reflective essays written by internationally-ranked scholars and tourism consultants with extensive experience, particularly in the developing world countries - considers extant themes, issues and challenges related to tourism and development - offers a critical and contemporary perspective on tourism's significance and role in development.
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Sport & leisure industriesDecember 2007Tourism Management
Analysis, Behaviour and Strategy
by Edited by Arch G Woodside, Drew Martin
Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed. Tourism Management provides an in-depth coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occurs. This book offers useful descriptions, tools, and examples of tourism management decision-making.
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Business, Economics & LawDecember 2017Tourism and Leisure Behaviour in an Ageing World
by Ian Patterson
Tourism and Leisure Behaviour in an Ageing World, based on Ian Patterson's previously published Growing Older, provides an overview of the latest research concerning tourist behaviour and leisure needs of baby boomers, seniors, and older adults. With an increasingly ageing population, industry interest has intensified and there has been a corresponding explosion in related research activity. Covering marketplace trends that attract the older market, this new edition: - Provides an understanding of the older tourism and leisure market, discussing how to effectively provide for this expanding group; - Discusses growing areas such as independent travel, the leisure experience, cultural and heritage tourism, cruises, and health and wellness tourism; - Supplies case studies of tourism and leisure organizations successfully catering to the needs of the older market. This book is an invaluable resource for researchers and students interested in senior leisure and travel, a section with the money and the time to invest heavily in leisure and tourism activities. It can also be applied by professionals to improve their product offerings for this sector, which, while valuable, brings its own unique challenges.
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Business, Economics & LawSeptember 2020Tourism and Gender-based Violence
Challenging Inequalities
by Paola Vizcaino-Suárez, Heather Jeffrey, Claudia Eger
Gender-based violence (GBV) in travel and tourism is embedded within wider social structures of gender inequalities and discrimination. Even though it is pertinent to study GBV in all its forms, this book focuses on the multiple and interconnected manifestations of violence that women/girls encounter in tourism consumption and production (physical, sexual, emotional or socio-economic), while seeking to open the debate on violence against sexual minorities (LGBT) and discussing men/boys as victims and perpetrators of GBV. By engaging in a critical exploration of the theoretical landscape of GBV and case studies on GBV and sexual harassment, the book adopts a multidisciplinary perspective drawing on feminist, intersectional and post-colonial frameworks, bringing together contributions from academics and practitioners across the globe.
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Business, Economics & LawSeptember 2015Religious Tourism and Pilgrimage Management
An International Perspective
by Razaq Raj, Razaq Raj, Kevin A Griffin, Kevin A Griffin, Anna Trono, Ian D Rotherham, Yasin Bilim, Sevde Düzgüner, Tahir Rashid, Neil Robinson, Ruth Blackwell, Nigel Bond, Vitor Ambrósio, Lluis Prats, Silvia Aulet, Dolors Vidal, Alan Clarke, Agnes Raffay, Jaeyeon Choe, Michael O’ Regan, Maria Leppakari, Samson Olawale Fadare, Elizabeth Ifeyinwa Benson, Hadil M. Faris, Carlos Fernandes, Jorge Coelho, Miguel Brázio, Maximiliano E Korstanje, Geoffrey Skoll, Nour Farra-Haddad, Vincent Zamitt
Within the past 10 years ‘Religious Tourism’ has seen both economic and education-sector growth on a global scale. This book addresses the central role of religious tourism and interrelationships with other aspects of pilgrimage management. It provides practical applications, models and illustrations and looks at secular and sacred spaces on a global stage. The second edition sees the introduction of a new structure and the addition of new international case studies. It is an invaluable reference for academics, students and practitioners and is a timely text on the future of faith-based tourism and pilgrimage. ; This book addresses the central role of religious tourism and interrelationships with other aspects of pilgrimage management. It provides practical applications, models and illustrations and looks at secular and sacred spaces on a global stage. ; Part I: Concepts In Religious Tourism And Pilgrimage Management1: Introduction to Sacred or Secular Journeys2: Politics, Policy and the Practice of Religious Tourism3: Sacred Sites and the Tourist: Sustaining Tourism Infrastructures for Religious Tourists and Pilgrims - a UK Perspective4: The Globalization of Pilgrimage Tourism? Some Thoughts from Ireland5: Religious Tourism for Religious Tolerance6: Pilgrimage, Diversity and TerrorismPart II: Motivation And Experience Of Religious Sites7: Motivations for Religious Tourism, Pilgrimage, Festivals and Events8: Exploring Pilgrimage and Religious Heritage Tourism Experiences9: Sacred Pilgrimage and Tourism as Secular Pilgrimage10: Social Network Tools as Guides to Religious Sites11: Stakeholders and Co-creation in Religious Tourism and PilgrimagePart III: International Case Studies12: Case Study 1: Pilgrimage Experience and Consumption of Travel to the City of Makkah for the Hajj Ritual13: Case Study 2: Religious Tourism Experiences in South East Asia14: Case Study 3: Nordic Pilgrimage to Israel: A Case of Christian Zionism15: Case Study 4: The Consumption and Management of Religious Tourism Sites in Africa16: Case Study 5: Ashura and its Commemoration in Ireland: A 'Proxy' Pilgrimage Experience17: Case Study 6: Revisiting Religious Tourism in Northern Portugal18: Case Study 7: From Disaster to Religiosity: República de Cromañón, Buenos Aires, Argentina19: Case Study 8: Pilgrimages toward South Lebanon:Holy Places Relocating Lebanon as a Part of the Holy Land20: Case Study 9: The Creation of the Cults of SS Paul and Publius in Early Modern Malta21: Case Study 10: Takaful: To Explore the Market Need for Hajj Travel Insurance
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Business, Economics & LawSeptember 2019Spiritual and Religious Tourism
Motivations and Management
by Ruth Dowson, Jabar Yaqub, Razaq Raj
This book reviews tourist motivations for making religious or spiritual journeys, and the management aspects related to them. It explores sacred journeys across both traditional religions such as Christianity and Islam, and newer forms of pilgrimage, faith systems and quasi-religious activities such as sport, music and food. Demonstrating to the reader the intrinsic elements and events that play a crucial role within the destination management process, it provides a timely re-assessment of the increasing interconnections between religion and spirituality as a motivation for travel. The book: - Includes applications, models and illustrations of religious tourism and pilgrimage management for converting theory into good practice; - Addresses theories of motivation and why travel to religious destinations has increased; - Explores key learning points from a selection of international case study perspectives. Providing researchers and students of tourism, religious studies, anthropology and related subjects with an important review of the topic, this book aims to bridge the ever-widening gap between specialists within the religious, tourism, management and education sectors.
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Business, Economics & LawOctober 2020Tourism in European Microstates and Dependencies
Geopolitics, Scale and Resource Limitations
by Dallen J Timothy, Ali Thompson
Tourism in European Microstates and Dependencies carefully examines the nuances and realities associated with tourism, social and economic development, geography, and geopolitics of Europe's smallest microstates and dependencies. Through case study-based material, the book covers the smallest states of Europe, the European dependencies inside Europe, and other unique territorial anomalies and unrecognized de facto states. It looks at how, besides small size and economy of scale, one of the characteristics that connects these unique states and territories is their dependence on tourism, or their desire to develop it, for their socio-economic well-being. This book provides a thorough overview of tourism-related challenges and opportunities associated with smallness/scale, limited population size, economic development, cross-border cooperation (dependency) with larger neighbour states, relationships with the European Union, geopolitical challenges, questions of sovereignty, vulnerability, and touristic importance on the world stage. It provides a comprehensive examination of the smallest states and state-like entities in Europe. It examines the social, economic, and political importance of tourism in some of the smallest countries and territories in the world. It is the first book of its kind to look systematically at small, yet extremely important, areas of Europe from tourism, socio-economic, and geopolitical perspectives. Coverage includes Andorra, Liechtenstein, Monaco, San Marino, the Vatican City, Åland, Akrotiri and Dhekelia, the Faroe Islands, Gibraltar, Guernsey, Isle of Man, Jersey, Svalbard, Llívia, Campione d'Italia, Transnistria, Abkhazia, and South Ossetia, as well as several other enclaves, autonomous areas, and unrecognized 'micro-nations'. This book will be an invaluable resource for post-graduate students and research scholars in the areas of tourism, geography, political science, and European studies.
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Business, Economics & LawMarch 2017Arctic Tourism Experiences
Production, Consumption and Sustainability
by Young-Sook Lee, David Weaver, Nina K Prebensen
An exploration of Arctic tourism, focusing on tourist experiences and industry provision of those experiences; this is the first compilation to concentrate on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. Part 1 investigates the depth and dimensions of tourist experiences in the Arctic. Chapters examine the essence of diverse peak experiences and delve into the factors that give rise to these experiences. Part 2 considers the links between these core experiences and the tourism industry that seeks to sustain itself by facilitating such satisfying outcomes. ; The book focuses on tourist experiences and industry provision of those experiences. It concentrates on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. ; PART I: INTRODUCTION AND ISSUES: TOURIST EXPERIENCES OF THE ARCTIC AND CREATING TOURIST EXPERIENCES.Chapter 1: Arctic Destinations and Attractions as Evolving Peripheral Settings for the Production and Consumption of Peak Tourism ExperiencesChapter 2: Experiencing the Arctic in the Past: French Visitors to Finnmark in the Late 1700s and Early 1800sChapter 3: Roles of Adventure Guides in Balancing Perceptions of Risk and SafetyChapter 4: The Central Role of Identity in the Arctic PeripheryChapter 5: Tourists and Narration in the Arctic: The Changing Experience of MuseumsChapter 6: World Heritage List = Tourism Attractiveness?PART II: CREATING TOURIST EXPERIENCES IN THE ARCTICChapter 7: Degrees of Peripherality in the Production and Consumption of Leisure Tourism in GreenlandChapter 8: Northern Lights Experiences in the Arctic Dark: Old Imaginaries and New Tourism NarrativesChapter 9: Exploring the Extreme Iditarod Trail in AlaskaChapter 10: The Arctic Tourism Experience from an Evolving Chinese PerspectiveChapter 11: Tourists’ Interpretations of a “Feelgood In Lapland” Holiday- A Case StudyChapter 12: Negotiating Sami Place and Identity: Do Scottish Traditions Help Sami to be More Sami?Chapter 13: Emergence of Experience Production Systems for Mass Tourism Participation in Peripheral Regions: Evidence from Arctic ScandinaviaChapter 14: Factors of Peripherality: Whale Watching in Northern NorwayChapter 15: Responsible Fishing Tourism in the ArcticChapter 16: Long way up: Powered Two-Wheeled Journeys in Northern PeripheriesChapter 17: Experiences of Marine Adventurers in the Canadian ArcticChapter 18: Arctic Tourism in Russia: Attractions, Experiences, Challenges and PotentialsChapter 19: Tourism Experiences of Post-Soviet Arctic BorderlandsChapter 20: Arctic Tourism Experiences: Opportunities, Challenges and Future Research Directions for a Changing Periphery
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Business, Economics & LawFebruary 2018Strategic Management in Tourism
by Luiz Moutinho, Alfonso Vargas-Sánchez, Alejandro Pérez-Ferrant, Alfonso Vargas-Sánchez, Anne-Mette Hjalager, Brent W Ritchie, Dawn Gibson, Eduardo Parra-López, Geoff Southern, James Wilson, Jithendran Kokkamikal, José Alberto Martínez-González, Kanes Rajah, Kun-Huang Huarng, Larry Dwyer, Luiz Moutinho, María Moral-Moral, Mercedes Melchior-Navarro, Noel Scott, Rafael Alberto Pérez, Ronnie Ballantyne, S.F. Witt, Scott McCabe, Shirley Rate, Tiffany Hui-Kuang Yu, Vanessa Yanes-Estévez, Yawei Jiang, Yvette Reisinger
This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications. Fully updated throughout, this new edition: -Covers forecasting, functional management and strategic planning; -Includes extra chapters to incorporate a wider spread of important topics such as sustainability, authenticity and crisis management; -Contains pedagogical features throughout, such as learning objectives, questions and case studies to aid understanding Now in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
