Publishing house from Spain working since 2015. We publish all kind of books and lately we are trying to improve our non-fiction line. Here we would like to show a very small sample of our books, for the complete catalogue, please visit us here. Open to new proposals, business and dreams.
View Rights Portal
This special issue of the Bulletin of the John Rylands Library is devoted to the Aldine edition of the Ancient Greek epistolographers. Published in Venice in 1499 by Aldus Manutius, the Aldine edition was the first printed edition of most of the thirty-six Greek letter collections that it contains. As such, it embodies the intersection between the medieval epistolary anthologies that predated it and the printed editions of Greek epistolographic collections that followed, which were primarily based on its text. In recent decades, the Aldien edition has been the subject of important works, which have sought to analyse its contents and sources. This issue explores the Aldine edition from three perspectives: its relationship to the epistolary collections found in medieval manuscripts, its relationship to the printed editions that followed it and its legacy and value for the modern scholar studying Ancient Greek epistolography.
Trusted Partner
Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information technology solutions and a psychological perspective, providing illustrative case studies and examples to aid understanding. Addressing opportunities and challenges across the field, it also reviews how different types of tourism such as community based, accessible, film, agricultural and cultural-heritage tourism entail unique issues for development. Competition between destinations has led to a real need for different strategies in order to differentiate the tourism product. This book: - Uniquely covers both marketing and branding of a destination from a sustainability perspective; - Considers the role of emotions and experiences when advertising a destination; - Brings together a set of global authors to provide a varied and universally applicable approach to the subject. A thought-provoking read for anyone interested in questions of sustainability in destinations, this book provides an invaluable resource for researchers of tourism, marketing and international development studies as well as destination managers.
Trusted Partner
Palms constitute one of the largest botanical families, and include some of the world’s most important economic plants. They are also unequalled as outdoor and indoor ornamental plants, and include many species that are essential components of the ecosystems of tropical and other warm regions. This book reviews the inter-relationships between palms and insects, emphasising the similarities in different world regions. The host plants, distribution, and bionomics of representative insects are discussed according to their feeding sites on palms (foliage, flowers, fruits, and stems) and their taxonomic groups. Host and distribution records for the most extensively represented insect families on palms are tabulated. Pest management and field techniques are also covered. This book is recommended reading for tropical biologists and agriculturalists, including entomologists, horticulturists and tropical ecologists as well as palm nursery growers, managers and enthusiasts.
Trusted Partner
Trusted Partner
What happens when a mother dies? Death affects us in many ways, because of the absence and the emptiness it provokes. Sometimes the sadness is such that it makes us wonder through life aimlessly. Then we settle in nostalgia.
Trusted Partner
Trusted Partner
Trusted Partner
Grassland ecosystems are deeply affected by human activities and need appropriate management to optimise trade-offs between ecosystem functions and services. Until now they have mainly been analysed as agro-ecosystems for animal production but this book looks beyond the role of grassland as a feeding ground, and evaluates other important processes such as carbon sequestration in soils, greenhouse gas regulation and biodiversity protection. This authoritative volume expertly highlights the need for an immediate balance between agriculture and ecological management for sustainability in the future.
Trusted Partner
"Hidden in his horn he guards the secret of the jungle”. This might be as well the beginning of a novel, but it's an inspired riddle about wild animals. The illustrations in high varnish of this edition highlight the different skin textures of each animal and invites the reader to discover a new way of reading in a tactile and playful way.
Trusted Partner
On May of 1937, during the Spanish Civil War, 456 sons and daughters of republican fighters took the transatlantic boat Mexique, that set sail in Bordeau to arrive in Mexico. Previsions were that they would stay there three or four months, but the Republican defeat and the beginning of the Second World War changed that brief exile into a definitive one. This books tells the story not only of those children, but also about the ship, being aware that we do not know how many boats try to cross our oceans every day, moving human beings that have full rights to a proper way of living and not to stand over a land that tears apart below their feet.
Trusted Partner
Trusted Partner
Thirty-four poems, one for each of the young children (all under the age of 14) that were executed, arrested or disappeared during the Chilean dictatorship. A book dedicated to all those little Chilean victims, but also to all the children that each day suffer the consequences of violence.
Trusted Partner
This book covers the biotechnology of all the major fruit and nut species, with persimmon, pomegranate and loquat included for the first time and colour illustrations illustrating the crop species and their wild relatives. Family by family, it details well-established techniques such as protoplast culture, in vitro mutagenesis and ploidy manipulation, but also newer approaches such as genomics, genetic transformation and marker-assisted selection.
Trusted Partner
Adventure tourism is a new, rapidly growing area at both practical and academic levels. Written at an introductory level, Adventure Tourism provides a basic background and covers commercial adventure tourism products across a range of adventure tourism sectors.
Trusted Partner
This is the first book to address the concept of resilience and its specific application and relevance to tourism, in particular tourism destinations. Resilience relates to the ability of organisms, communities, ecosystems and populations to withstand the impacts of external forces while retaining their integrity and ability to continue functioning. It is particularly applicable to tourism destinations and attractions which are exposed to the potentially harmful and sometimes severe effects of tourism development and visitation, but which also can experience increased resilience from the economic benefits of tourism. Phenomena such as destination communities, wildlife populations and ecosystems are discussed, as well as the ability of places and communities to use tourism and its infrastructure to recover from disasters such as tsunamis, earthquakes, unrest and disease. This book: · Compares the relevance of resilience to sustainability · Contains contributions from many of the leading international authors · Brings together varying viewpoints of both conceptual and applied issues · Includes example case studies from Whistler, western Canada; Sri Lanka; Purnululu National Park, Australia; and the remote Pitcairn Island in the Pacific Tourism and Resilience is relevant for researchers, students and practitioners in tourism and related fields such as development studies, geography, sociology, anthropology, economics and business/management. ; This book discusses the concept of resilience and its application to tourism. It compares the relevance of resilience to sustainability; the former focusing on the well-being and survival of the places affected and the latter focusing on the agent of impact, tourism itself. ; PART ONE: INTRODUCTION1: INTRODUCTION2: THE DEVELOPMENT OF RESILIENCE THINKING3: COMMUNITY TOURISM RESILIENCE: SOME APPLICATIONS OF THE SCALE, CHANGE AND RESILIENE (SCR) MODELPART 2: SOCIO-ECOLOGICAL RESILIENCE4: SOCIO-ECOLOGICAL BALANCE IN COMMUNITY BASED TOURISM EXPERIENCES: A RESARCH PROPOSAL5: RESILIENCE AND DESTINATION GOVERNANCE6: RESILIENCE AND DESTINATION GOVERNANCE: WHISTLER, B.C.PART 3: RESILIENCE AND RESPONSE TO DISASTERS7: SRI LANKAN TOURISM DEVELOPMENT AND IMPLICATIONS FOR RESILIENCE8: RESILIENCE, TOURISM AND DISASTERS9: RESILIENCE AND PERCEPTIONS OF PROBLEMS IN ALPINE REGIONSPART 4: RESILIENCE IN PROTECTED NATURAL AREAS AND INSULAR LOCATIONS10: Tourism Resilience in UK National Parks11: RESILIENCE AND PROTECTED AREA TOURISM IN PURNULULU NATIONAL PARK: UNDERSTANDING INTERACTIONS WITH A FOCUS ON COMMUNITY BENEFITS12: RESILIENCE AND TOURISM IN ISLANDS: INSIGHTS FROM THE CARIBBEAN13: RESILIENCE AND TOURISM IN REMOTE LOCATIONS: PITCAIRN ISLANDSPART 5: RESILIENCE AND THE TOURISM INDUSTRY14: ISSUES OF RESILIENCE, SUSTAINABILITY AND RESPONSIBILITY IN TOURISM15: BETTING ON CASINO TOURISM RESILIENCE: A CASE STUDY OF CASINO EXPANSION IN MACAO AND THE ASIA REGION16: RESILIENCE AS NEW POLITICAL REALITYPART 6: CONCLUSIONS
Trusted Partner
Destinations rely on regional strategies to support and enhance the tourism product through regional partnerships and integration. Integrated tourism is defined as tourism that is explicitly linked to the economic, social, cultural, natural and human structures of the region in which it occurs. Integrated tourism has evolved to include numerous meanings and definitions but all of which have a vertical approach. The first of its kind, this book moves away from the vertical approach and provides insight into inclusive regional development strategies that support both the needs of urban and rural areas whilst enhancing the tourist experience, supporting the positive impacts of tourism and mitigating the negative. Regional studies tend to portray either an urban or rural focus without acknowledging that often these spaces constitute joint governance structures, similar historical and cultural roots, and economic dependencies. Sustainable tourism promotes sourcing locally, such as using rural agricultural products in urban tourism experiences. Furthermore, innovative marketing strategies linking tourism heritage, attractions, food and drink trails, and artisans with urban visitors are emerging. Including theoretical and applied research and international case studies, this will be a valuable resource to academics, students and practitioners working in tourism development and regional policy. ; This book provides insight into inclusive regional development strategies that support both the needs of urban and rural areas. Sustainable tourism promotes sourcing locally, such as using rural products in urban experiences, while innovative marketing linking tourism heritage, food and drink trails, and artisans with urban visitors are emerging.
Trusted Partner
This new book reviews all aspects of the phenomenon of mass tourism. It covers theoretical perspectives (including political economy, ethics, sustainability and environmentalism), the historical context, and the current challenges to domestic, intra-regional and international mass tourism. As tourism and tourist numbers continue to grow around the world, it becomes increasingly important that this subject is studied in depth and best practice applied in real-life situations. This book: - Is the first to address a range of theoretical issues relating to mass tourism; - Uses a wide selection of case studies to translate theory into practice, covering the historical rise and fall of UK seaside resorts, the increase in Chinese tourism, conflict between different mass tourism groups, destination transformation from mass to niche tourism, and specific problems facing cruise ships; - Is written by a range of international, established authors to give a global perspective on the subject. Finishing with a speculative chapter identifying potential future trends and challenges, this book forms an essential resource for all researchers and students within tourism studies. ; Section 1: Introduction1: Introduction: Mass Tourism in a Small WorldSection 2: Theoretical Approaches to Mass Tourism2: Mass Tourism Does Not Need Defending3: The Morality of Mass Tourism4: The Political Economy of Mass Tourism and its Contradictions5: A Theoretical Approach to Mass Tourism in Italy6: Sustainability and Mass Tourism: A Contradiction in Terms?7: Mass Tourism and the Environment: Issues and DilemmasSection 3: Historical Studies of Tourism Development8: The Dynamics of Tourism Development in Britain: The Profit Motive and that ‘Curious’ Alliance of Private Capital and the Local State9: From Holiday Camps to the All-inclusive: the ‘Butlinization’ of Tourism10: Decline Beside the Seaside: British Seaside Resorts and Declinism11: Mass Tourism and the US National Park Service System12: Transport and Tourism: The Perpetual LinkSection 4: Case Studies in Modern Mass Tourism13: Mass Tourism and China14: Mass Tourism in Thailand: The Chinese and Russians15: Mass Tourism in Bulgaria: The Force Awakens16: Mass Tourism in Mallorca: Examples from Calivià17: Tunisia: Mass Tourism in Crisis?18: From Blue to Grey? Malta’s Quest from Mass Beach to Niche Heritage Tourism19: Cruise Ship Tourism in the Caribbean: The Mess of Mass TourismSection 5: The Future20: Conclusion: Mass Tourism in the Future
Trusted Partner
Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business setting is especially intricate due to the assortment of different business opportunities, ranging from traditional agriculture, to tourism enterprise and even high-tech business. This important new textbook on the subject: - Examines key issues affecting rural enterprise and tourism - Explores the breadth of rural enterprise management and marketing across both developed and developing economies - Discusses strategies for business growth within a rural setting, such as knowledge development, proper planning and innovation - Uses a mix of case studies and theoretical content specifically selected to appeal to both student and practitioner readers Including pedagogical features and full colour throughout, this new textbook provides an engaging and thought-provoking resource for students and practitioners of tourism, rural business and related industries. ; Marketing and management processes are especially intricate for the rural business setting due to the assortment of different business opportunities. This important new textbook examines key issues, discusses strategies for growth and uses a mix of case studies and theoretical content across developed and developing countries. ; Introduction: (Ade Oriade and Peter Robinson) Part 1: Management and marketing rural tourism and enterprise in developed economies 1: Rural enterprise business development: the developed world context (Peter Robinson & Alison Murray) 2: Selling to consumers (Sammy Li, Roya Rahimi & Nikolaos Stylos) 3: Sustainability, CSR and Ethics: Developed economies perspective (Caroline Wiscombe) 4: Community engagement and rural tourism enterprise (Peter Wiltshier) 5: Social enterprise and the rural landscape (Caroline Wiscombe, Liz Heyworth, Sandy Ryder, Lucy Maynard & Charles Dobson) Part 2: Management and marketing rural tourism and enterprise: developing world context 6: The rural business environment in developing economies (Solomon Olorunfemi Olubiyo & Ade Oriade) 7: Marketing and Communications and Rural Business in developing countries (Abiodun Elijah Obayelu & Nikolaos Stylos) 8: Consumers and Rural Tourism in developing Economies (Vivienne Saverimuttu and Maria Estela Varua) 9: Sustainability and Ethics in rural business and tourism in the Developing World (Weng Marc Lim and Sine Heitman) 10: Community engagement, rural institutions and rural tourism business in developing countries (Anahita Malek, Fabio Carbone & Asia Alder) Part 3: Strategies for rural business management and growth 11: Challenges and Strategies for rural business operations in developed and developing Economies (Ade Oriade and Peter Robinson) 12: Developing and Growing Knowledge within rural tourism enterprises (Tony Greenwood and Jo Tate) 13: Collaborate to Innovate: Challenges and Strategies for rural business to innovate (Ainurul Rosli, Jane Chang and Maria L. Granados) 14: Strategies for rural business growth (Crispin Dale, Neil Robinson and Mike Evans) 15: Opportunities for growth: The rural tourism policy and planning perspective (Caroline Wiscombe and Steve Gelder) Conclusion: (Ade Oriade and Peter Robinson)
Trusted Partner
An exploration of Arctic tourism, focusing on tourist experiences and industry provision of those experiences; this is the first compilation to concentrate on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. Part 1 investigates the depth and dimensions of tourist experiences in the Arctic. Chapters examine the essence of diverse peak experiences and delve into the factors that give rise to these experiences. Part 2 considers the links between these core experiences and the tourism industry that seeks to sustain itself by facilitating such satisfying outcomes. ; The book focuses on tourist experiences and industry provision of those experiences. It concentrates on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. ; PART I: INTRODUCTION AND ISSUES: TOURIST EXPERIENCES OF THE ARCTIC AND CREATING TOURIST EXPERIENCES.Chapter 1: Arctic Destinations and Attractions as Evolving Peripheral Settings for the Production and Consumption of Peak Tourism ExperiencesChapter 2: Experiencing the Arctic in the Past: French Visitors to Finnmark in the Late 1700s and Early 1800sChapter 3: Roles of Adventure Guides in Balancing Perceptions of Risk and SafetyChapter 4: The Central Role of Identity in the Arctic PeripheryChapter 5: Tourists and Narration in the Arctic: The Changing Experience of MuseumsChapter 6: World Heritage List = Tourism Attractiveness?PART II: CREATING TOURIST EXPERIENCES IN THE ARCTICChapter 7: Degrees of Peripherality in the Production and Consumption of Leisure Tourism in GreenlandChapter 8: Northern Lights Experiences in the Arctic Dark: Old Imaginaries and New Tourism NarrativesChapter 9: Exploring the Extreme Iditarod Trail in AlaskaChapter 10: The Arctic Tourism Experience from an Evolving Chinese PerspectiveChapter 11: Tourists’ Interpretations of a “Feelgood In Lapland” Holiday- A Case StudyChapter 12: Negotiating Sami Place and Identity: Do Scottish Traditions Help Sami to be More Sami?Chapter 13: Emergence of Experience Production Systems for Mass Tourism Participation in Peripheral Regions: Evidence from Arctic ScandinaviaChapter 14: Factors of Peripherality: Whale Watching in Northern NorwayChapter 15: Responsible Fishing Tourism in the ArcticChapter 16: Long way up: Powered Two-Wheeled Journeys in Northern PeripheriesChapter 17: Experiences of Marine Adventurers in the Canadian ArcticChapter 18: Arctic Tourism in Russia: Attractions, Experiences, Challenges and PotentialsChapter 19: Tourism Experiences of Post-Soviet Arctic BorderlandsChapter 20: Arctic Tourism Experiences: Opportunities, Challenges and Future Research Directions for a Changing Periphery
