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      • Trusted Partner
        Business, Economics & Law
        April 2017

        Rural Tourism and Enterprise

        Management, Marketing and Sustainability

        by Ade Oriade, Peter Robinson

        Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business setting is especially intricate due to the assortment of different business opportunities, ranging from traditional agriculture, to tourism enterprise and even high-tech business. This important new textbook on the subject: - Examines key issues affecting rural enterprise and tourism - Explores the breadth of rural enterprise management and marketing across both developed and developing economies - Discusses strategies for business growth within a rural setting, such as knowledge development, proper planning and innovation - Uses a mix of case studies and theoretical content specifically selected to appeal to both student and practitioner readers Including pedagogical features and full colour throughout, this new textbook provides an engaging and thought-provoking resource for students and practitioners of tourism, rural business and related industries. ; Marketing and management processes are especially intricate for the rural business setting due to the assortment of different business opportunities. This important new textbook examines key issues, discusses strategies for growth and uses a mix of case studies and theoretical content across developed and developing countries. ; Introduction: (Ade Oriade and Peter Robinson) Part 1: Management and marketing rural tourism and enterprise in developed economies 1: Rural enterprise business development: the developed world context (Peter Robinson & Alison Murray) 2: Selling to consumers (Sammy Li, Roya Rahimi & Nikolaos Stylos) 3: Sustainability, CSR and Ethics: Developed economies perspective (Caroline Wiscombe) 4: Community engagement and rural tourism enterprise (Peter Wiltshier) 5: Social enterprise and the rural landscape (Caroline Wiscombe, Liz Heyworth, Sandy Ryder, Lucy Maynard & Charles Dobson) Part 2: Management and marketing rural tourism and enterprise: developing world context 6: The rural business environment in developing economies (Solomon Olorunfemi Olubiyo & Ade Oriade) 7: Marketing and Communications and Rural Business in developing countries (Abiodun Elijah Obayelu & Nikolaos Stylos) 8: Consumers and Rural Tourism in developing Economies (Vivienne Saverimuttu and Maria Estela Varua) 9: Sustainability and Ethics in rural business and tourism in the Developing World (Weng Marc Lim and Sine Heitman) 10: Community engagement, rural institutions and rural tourism business in developing countries (Anahita Malek, Fabio Carbone & Asia Alder) Part 3: Strategies for rural business management and growth 11: Challenges and Strategies for rural business operations in developed and developing Economies (Ade Oriade and Peter Robinson) 12: Developing and Growing Knowledge within rural tourism enterprises (Tony Greenwood and Jo Tate) 13: Collaborate to Innovate: Challenges and Strategies for rural business to innovate (Ainurul Rosli, Jane Chang and Maria L. Granados) 14: Strategies for rural business growth (Crispin Dale, Neil Robinson and Mike Evans) 15: Opportunities for growth: The rural tourism policy and planning perspective (Caroline Wiscombe and Steve Gelder) Conclusion: (Ade Oriade and Peter Robinson)

      • Trusted Partner
        Literature & Literary Studies
        February 2015

        Biblical women in early modern literary culture, 1550–1700

        1550–1700

        by Edited by Victoria Brownlee and Laura Gallagher

        At once pervasive and marginal, appealing and repellent, exemplary and atypical, the women of the Bible provoke an assortment of readings across early modern literature. Biblical women in early modern literary culture, 1550-1700 draws attention to the complex ways in which biblical women's narratives could be reimagined for a variety of rhetorical and religious purposes. Considering a confessionally diverse range of writers, working across a variety of genres, this volume reveals how women from the Old and New Testaments exhibit an ideological power that frequently exceeds, both in scope and substance, their associated scriptural records. The essays explore how the Bible's women are fluidly negotiated and diversely redeployed to offer (conflicting) comment on issues including female authority, speech and sexuality, and in discussions of doctrine, confessional politics, exploration and grief. As it explores the rich ideological currency of the Bible's women in early modern culture, this volume demonstrates that the Bible's women are persistently difficult to evade. ;

      • Trusted Partner
        January 2018

        Biodiversity, Revised Edition

        Conserving Endangered Species

        by Anne Maczulak, Ph.D.

        Students with a basic understanding of the environment and concern for its future know the importance of preserving biological diversity. Biodiversity is the variety of living things on Earth or in a specific area. This definition seems simple enough to understand, yet the concept of biodiversity has deeper meanings that challenge even trained environmental scientists. A region that has a wide variety of species in robust populations is said to possess biodiversity. But not every place on Earth bursts with diverse life. Biodiversity concentrates in certain areas, while other parts of the globe possess a somewhat lesser variety and number of species. Biodiversity, Revised Edition takes a look at how habitats are destroyed, the devastating effect this has on biodiversity, and the ways in which scientists restore ecosystems and habits. This updated, full-color book also examines the ethical questions that arise when trying to rescue threatened species in the face of dire human conditions. Chapters include: Endangered Species Measuring Species and Extinction Protecting Native from Invasive Species            Urban Development Nature Reserves Species Protection Methods for Measuring Diversity.

      • Trusted Partner
        October 2021

        Leisure Activities in the Outdoors

        Learning, Developing and Challenging

        by Mandi Baker, Neil Carr, Emma Stewart

        The benefits of being outdoors in a leisure context are widely acknowledged across a range of disciplinary perspectives (including tourism, therapeutics, education and recreation). These benefits include the development of: health and wellbeing; social skills; leadership and facilitation skills; personal, emotional and reflective abilities; confidence and identity creation. Drawing on a variety of perspectives, geographies and approaches, this book explores the opportunities that leisure in the outdoors provides for learning, developing and challenging. The authors in this collection challenge dominant discourses of outdoor leisure through their selection of outdoor activities, theoretical approaches and modes of representation. All offer fresh insights and thinking into how leisure in the outdoors can be understood. The book covers a range of outdoor conceptualisations that challenge the reader to think deeply and broadly about the common threads which bind the broad field of outdoor leisure together. The experiences explored in this book range from suburban outdoors to wild places, surfing to mindful reflection, and trail walking to Nordic skiing, and encompass a broad spectrum of people. This book will appeal to outdoor scholars from a variety of contexts, including recreation, tourism, and adventure. It provides: ·original and leading research across layers of meaning attributed to and drawn from leisure experiences in the outdoors; ·value in theorising the notions of outdoor experiences; ·a variety and scope of contexts and approaches for students to draw on when learning about the field of outdoor leisure.

      • Trusted Partner
        Literature & Literary Studies
        December 2000

        The second battlefield

        Women, modernism and the First World War

        by Angela Smith

        Explores written representations of First World War experience, produced by a variety of different women. Drawing on a wealth of unpublished material, in the form of diaries and letters, the book examines the way in which the variety of new roles undertaken by women triggered a search, conscious or otherwise, for appropriate new forms of expression. Through the twin approaches of literary criticism and historical exploration, the book contributes an important new strand to the scholarship of women and war. Expands current notions of how modernisms should be defined. This volume compliments Angela K. Smith's 1999 publication, Women's writing of the First World War: An anthology (MUP). ;

      • Trusted Partner
        Psychology

        Resource Activating Coaching

        A Guide for Coaches, Counsellors, and Trainers

        by Miriam Deubner-Böhme, Uta Deppe-Schmitz

        This title offers coaches, counsellors, and trainers a variety of strategies that will allow them to enable their clients to find and use their resources, incorporate them into the coaching process, and use them to effect change.To use the full range of benefits resource activation brings along, this title shows a variety of methods to identify and work with clients’ resources. It contains exercises to break through entrenched patterns, enhance the mood, and pause. It enables clients to consciously make decisions and make optimal use of their existing resource potential and to use it in challenging situations. One chapter is also dedicated to the use of resource activating exercises in group settings.

      • Trusted Partner
        The Arts
        May 2004

        The memory of catastrophe

        by Peter Gray, Kendrick Oliver

        Investigates the dynamic relationship between experiences of profound social and cultural disruption, and human memory. Critical comparisons are made across a wide variety of catastrophic experiences and memories; not just of war, but also of massacre, genocide, rebellion, famine, partition, shipwreck and fire. The book is an accessible showcase for a wide range of methodological approaches to the study of memory, including literary studies, cultural studies, participant-observation and historical studies, and uses a variety of oral, visual and written sources. Offers a diverse chronological and geographical range of catastrophic cases, from seventeenth-century England to the recent conflicts in the former Yugoslavia, from Ireland to the Indian sub-continent, from Mexico to wartime Leningrad. Well-written and accessible - a fascinating read. ;

      • Trusted Partner
        Business, Economics & Law
        December 2017

        Tour Operators and Operations

        Development, Management and Responsibility

        by Jacqueline Holland, David Leslie

        With a focus on the creation and distribution of packaged holidays, this text covers the fundamentals of business and the relationship between tour operators and destinations. With particular reference to the sustainability of both parties, it reviews the impacts and influences of tour operations and practices on destinations within the overriding context of tour operator responsibility. It addresses the entirety of this key component of the tourism sector, and reflects the shift in recent years from traditional 'sun, sea and sand' holiday to more bespoke packages. Taking into account tour operators as a growing factor among the major emergent economies of the world, this book is: - The first textbook to provide such in-depth content of tour operators and operations. - Written by authors with industry, research and teaching experience. - A wealth of information regarding popular eco, nature and adventure trips, as well as myriad niche and special interest products. Full of international and highly topical case studies, exercises and discussion questions, Tour Operators and Operations: Development, Management and Responsibility is a fundamental text for students of tourism.

      • Trusted Partner
        Literature & Literary Studies
        December 2004

        The revision of Englishness

        by David Rogers, John McLeod

        What is 'Englishness'? Who defines it? What impact have changes to England and the English, as well as England's relationship with the outside world, had on 'Englishness'? Has 'Englishness' become an anachronism at the turn of a new century? These questions and others like them have become familiar ones in recent debates concerning English politics, culture and identity. Diverse and often competing notions of 'Englishness' have been critiqued by a variety of writers and critics who have become concerned about received visions of 'Englishness' in the post-war period. An exciting and provocative collection of essays which registers the changes to Englishness since the 1950s, 'The revisions of Englishness' explores how Englishness has been revised for a variety of aesthetic and political purposes and makes a ground-breaking contribution to the contemporary debates surrounding Englishness in literary and cultural studies. ;

      • Trusted Partner
        The Arts
        April 2004

        Film stars

        Hollywood and beyond

        by Mark Jancovich, Andy Willis, Eric Schaefer, Susan Williams

        Stars are central to the cinema experience, and this collection offers a variety of fresh and informed perspectives on this important but sometimes neglected area of film studies.This book takes as its focus film stars from the past and present, from Hollywood, its margins and beyond and analyses them through a close consideration of their films and the variety of contexts in which they worked. The book spreads the net wide, looking at past stars from Rosalind Russell and Charlton Heston to present day stars including Sandra Bullock, Jackie Chan and Jim Carrey, as well as those figures who have earnt themselves a certain film star cachet such as Prince, and the martial artist Cynthia Rothrock. The collection will be essential reading for students and lecturers of film studies, as well as to those with a general interest in the cinema. ;

      • Trusted Partner
        Literature & Literary Studies
        March 2005

        Antonio and Mellida

        John Marston

        by David Bevington, W Gair, Richard Dutton, Alison Findlay, Helen Ostovich

        Antonio and Mellida was the first play by John Marston performed by the newly revived Paul's Company in 1599. Marston sought to display a variety of talents, comic, tragic, satiric and historical, advertising his own dramatic skills and the prowess of the choristers of Paul's. The play is based on incidents in the reigns of Sforza, Francesco, Galeazzo and Lodovico, who were Dukes of Milan in the late fifteenth and early sixteenth centuries. Marston displays a detailed knowledge of the dramatic works of Shakespeare, Seneca, Kyd and Nashe as well as the prose of Sidney, Erasmus, Montaigne, Florio and others. This edition relates the play to a wide variety of literary contexts. It also includes a comprehensive introduction, an analysis of staging, and full commentary. The text is based on a collation of all known copies of the 1602 Quarto and is presented in a thoroughly modernised format. ;

      • Trusted Partner
        Psychology
        December 2018

        Group Dynamics in Practice

        by Antons, Klaus; Ehrensperger, Heidi; Milesi, Rita

        This widely successful title supports the reader in working with groups through a variety of exercises and group-dynamic work models. People who work with groups and teams in a wide variety of fields such as health and education, human resources, and team building will find many exercises as well as models showing different phases and the development of group dynamics. The book’s 10 chapters cover many different aspects and stages of group  processes such as the beginning of a seminar, training of observational skills, communicative competence and feedback, cooperation and competition, group decisions and group conflicts, and many more. Each chapter contains an introduction to the topic, eight main exercises (with many variants) and working papers. On the enclosed CD-ROM, numerous materials that can be used in performing the exercises are provided for printing. For:• psychologists• medical professionals• social scientists• social workers• coaches

      • Trusted Partner
        September 2021

        Applied Crop Physiology

        Understanding the Fundamentals of Grain Crop Management

        by Dennis Egli

        This book presents a simple, straightforward discussion of the principles and processes involved in the production of grain yield by agronomic crops, and how these processes underlie and influence management decisions. The focus is on grain crops, principally maize and soybean, although the general principles apply equally well to cereals, grain legumes and oil crops. Management decisions define all cropping systems - what (crop species, variety), where (climate), when (planting date), and how (row spacing and population density) are the fundamental choices. Knowledge of the fundamental processes responsible for plant growth and the accumulation of yield simplifies the decision-making process and leads to improved management decisions, higher grain yields, and cropping systems that are efficient, resilient and sustainable. The contents include: · Basic plant growth processes e.g. photosynthesis, respiration, evapotranspiration · Growth and production of yield · Crop management - seed quality, variety selection, plant date, row spacing · Crop production in the future - climate change, GMOs, precision data and new crops Intended for researchers in crop science, agronomy and plant science, and crop production practitioners, this book will enable readers to make better, more informed management decisions; decisions that will help maintain a well-fed world in the future.

      • Trusted Partner
        The Arts
        June 2021

        Contemporary Spanish cinema and genre

        by Jay Beck, Vicente Rodríguez Ortega

        This volume is the first English-language collection exclusively dedicated to the study of genre in relation to Spanish cinema. Providing a variety of critical perspectives, the collection gives the reader a thorough account of the relationship between Spanish cinema and genre, drawing on case studies of several of the most remarkable Spanish films in recent years. The book analyses the significant changes in the aesthetics, production and reception of Spanish film from 1990 onwards. It brings together European and North American scholars to establish a critical dialogue on the topics under discussion, while providing multiple perspectives on the concepts of national cinemas and genre theory. In recent years film scholarship has attempted to negotiate the tension between the nationally specific and the internationally ubiquitous, discussing how globalisation has influenced film making and surrounding cultural practice. These broader social concerns have prompted scholars to emphasise a redefinition of national cinemas beyond strict national boundaries and to pay attention to the transnational character of any national site of film production and reception. This collection provides a thorough investigation of contemporary Spanish cinema within a transnational framework, by positing cinematic genres as the meeting spaces between a variety of diverse forces that necessarily operate within but also across territorial spaces. Paying close attention to the specifics of the Spanish cinematic and social panorama, the essays investigate the transnational economic, cultural and aesthetic forces at play in shaping Spanish film genres today.

      • Trusted Partner
        The Arts
        January 2019

        Contemporary Spanish cinema and genre

        by Jay Beck, Vicente Rodríguez Ortega

        This volume is the first English-language collection exclusively dedicated to the study of genre in relation to Spanish cinema. Providing a variety of critical perspectives, the collection gives the reader a thorough account of the relationship between Spanish cinema and genre, drawing on case studies of several of the most remarkable Spanish films in recent years. The book analyses the significant changes in the aesthetics, production and reception of Spanish film from 1990 onwards. It brings together European and North American scholars to establish a critical dialogue on the topics under discussion, while providing multiple perspectives on the concepts of national cinemas and genre theory. In recent years film scholarship has attempted to negotiate the tension between the nationally specific and the internationally ubiquitous, discussing how globalisation has influenced film making and surrounding cultural practice. These broader social concerns have prompted scholars to emphasise a redefinition of national cinemas beyond strict national boundaries and to pay attention to the transnational character of any national site of film production and reception. This collection provides a thorough investigation of contemporary Spanish cinema within a transnational framework, by positing cinematic genres as the meeting spaces between a variety of diverse forces that necessarily operate within but also across territorial spaces. Paying close attention to the specifics of the Spanish cinematic and social panorama, the essays investigate the transnational economic, cultural and aesthetic forces at play in shaping Spanish film genres today.

      • Trusted Partner
        Business & management
        November 2012

        Veterinary Practice Management

        by Catherine R Coates, Alan Jones, Michael W Coates

        Veterinarians are increasingly aware of the need to recognise they are working in a business enterprise. From operating as small practices twenty years ago, veterinary businesses are now run along sophisticated models and operate out of multi-million pound hospitals. Drawing together the latest information on practice management, this textbook provides practical and straightforward coverage of major elements, including client relationships and staff management, business and financial procedures, computer systems and project management. This book covers practice management topics as taught in veterinary schools worldwide, providing students with a textbook resource in this increasingly important subject. It is also a valuable source of information for newly qualified veterinarians, veterinarians interested in practice management and veterinary practice managers.

      • Trusted Partner
        Science & Mathematics
        January 2017

        Plant Stress Physiology

        by Sergey Shabala

        Completely updated from the successful first edition, this book provides a timely update on the recent progress in our knowledge of all aspects of plant perception, signalling and adaptation to a variety of environmental stresses. It covers in detail areas such as drought, salinity, waterlogging, oxidative stress, pathogens, and extremes of temperature and pH. This second edition: Presents detailed and up-to-date research on plant responses to a wide range of stresses Includes new full-colour figures to help illustrate the principles outlined in the text Is written in a clear and accessible format, with descriptive abstracts for each chapter Written by an international team of experts, this book provides researchers with a better understanding of the major physiological and molecular mechanisms facilitating plant tolerance to adverse environmental factors. This new edition of Plant Stress Physiology is an essential resource for researchers and students of ecology, plant biology, agriculture, agronomy and plant breeding. ; This book provides a timely update on the recent progress in our knowledge of all aspects of plant perception, signalling and adaptation to variety of environmental stresses. It covers in detail areas such as drought, salinity, temperature and pH extremes, waterlogging, oxidative stress and pathogens. ; CHAPTER 1: Drought Tolerance in Crops: Physiology to Genomics CHAPTER 2: Salinity Stress: Physiological Constraints and Adaptive Mechanisms CHAPTER 3: Reactive Oxygen Species and Their Role in Plant Oxidative Stress CHAPTER 4: Plant Responses to Chilling Temperatures CHAPTER 5: High Temperature Stress in Plants: Consequences and Strategies for Protecting Photosynthetic Machinery CHAPTER 6: Flooding Tolerance in Plants CHAPTER 7: Adaptations to Aluminium Toxicity CHAPTER 8: Plant Stress under Non-optimal Soil pH CHAPTER 9: Desiccation Tolerance CHAPTER 10: UV-B Radiation: from Stressor to Regulatory Signal CHAPTER 11: Frost Tolerance and Avoidance in Plants CHAPTER 12: Heavy Metal Toxicity in Plants CHAPTER 13: Biotic Stress Signalling: Calcium Mediated Pathogen Defence Programs

      • Trusted Partner
        June 2019

        Which Melon do You Like?

        by Xiao Aozi

        Which Melon do You Like? describes a variety of melons and the "top melon melon", which was a pleasing token at the end of the harvest season. Plenty of fruits and happy emotions -- all these are the rewards that the earth offers us for our industriousness!

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