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      • Relish Books

        Kate B. Gordon publishes middle grade fiction under the imprint Relish Books. The first book in the Unicorn King series, Lily and the Unicorn King, blends the unicorns of European mythology with Maori myths and lore, a trio of brave friends and their ponies. The second book in the series, Sasha and the Warrior Unicorn, will be out late in 2020 with the third book in 2021.

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      • Cultural Relics Press

        Cultural Relics Press was established in 1957, and is the only press dedicated to publishing archeology related books. It is committed to salvaging and protecting China’s cultural heritage and publicizing the content and artistic charm of traditional Chinese culture. Over the past 60 years, it has published about 7000 kinds of books on culture and archeology”. Its publications on traditional Chinese culture are well received across the world. It is the first press to engage in cultural exchange abroad and cooperate with counterparts in Europe, the United States, Hong Kong and Taiwan. It has collaborated with partners in UK, USA, Italy, Japan, former Yugoslavia, Taiwan. More than 300 awards has been received at home and abroad, including, among others, National Book Award, China Book Award, and “Most Beautiful Books in the World” (Leipzig).

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      • Trusted Partner
        Business, Economics & Law
        February 2020

        Events as a Strategic Marketing Tool

        by Dorothé Gerritsen, Ronald van Olderen

        Events have come to play an ever-growing role in marketing; by connecting products and services with experiences and vice versa, producers can create important added value. Events as a Strategic Marketing Tool, 2nd edition describes how events can be used as a strategic tool in marketing practices. Fully updated throughout, this new edition reviews the way organizations utilize events to connect with their visitors. It covers the development of the experience economy, the step from strategy to concept, event design and touchpoints. Written in an accessible style, it also considers the areas of marketing within which experiences play a role, such as branding, relationship marketing and city marketing. Concluding with a chapter on effect measurement and evaluation. Including a wealth of internationally relevant examples, it gives a thorough insight into the way events can help reach strategic marketing goals. It will provide an engaging resource for both students and professionals interested in Leisure, tourism and events.

      • Trusted Partner
        Business, Economics & Law
        May 2017

        Tourism and Resilience

        by Richard W Butler

        This is the first book to address the concept of resilience and its specific application and relevance to tourism, in particular tourism destinations. Resilience relates to the ability of organisms, communities, ecosystems and populations to withstand the impacts of external forces while retaining their integrity and ability to continue functioning. It is particularly applicable to tourism destinations and attractions which are exposed to the potentially harmful and sometimes severe effects of tourism development and visitation, but which also can experience increased resilience from the economic benefits of tourism. Phenomena such as destination communities, wildlife populations and ecosystems are discussed, as well as the ability of places and communities to use tourism and its infrastructure to recover from disasters such as tsunamis, earthquakes, unrest and disease. This book: · Compares the relevance of resilience to sustainability · Contains contributions from many of the leading international authors · Brings together varying viewpoints of both conceptual and applied issues · Includes example case studies from Whistler, western Canada; Sri Lanka; Purnululu National Park, Australia; and the remote Pitcairn Island in the Pacific Tourism and Resilience is relevant for researchers, students and practitioners in tourism and related fields such as development studies, geography, sociology, anthropology, economics and business/management. ; This book discusses the concept of resilience and its application to tourism. It compares the relevance of resilience to sustainability; the former focusing on the well-being and survival of the places affected and the latter focusing on the agent of impact, tourism itself. ; PART ONE: INTRODUCTION1: INTRODUCTION2: THE DEVELOPMENT OF RESILIENCE THINKING3: COMMUNITY TOURISM RESILIENCE: SOME APPLICATIONS OF THE SCALE, CHANGE AND RESILIENE (SCR) MODELPART 2: SOCIO-ECOLOGICAL RESILIENCE4: SOCIO-ECOLOGICAL BALANCE IN COMMUNITY BASED TOURISM EXPERIENCES: A RESARCH PROPOSAL5: RESILIENCE AND DESTINATION GOVERNANCE6: RESILIENCE AND DESTINATION GOVERNANCE: WHISTLER, B.C.PART 3: RESILIENCE AND RESPONSE TO DISASTERS7: SRI LANKAN TOURISM DEVELOPMENT AND IMPLICATIONS FOR RESILIENCE8: RESILIENCE, TOURISM AND DISASTERS9: RESILIENCE AND PERCEPTIONS OF PROBLEMS IN ALPINE REGIONSPART 4: RESILIENCE IN PROTECTED NATURAL AREAS AND INSULAR LOCATIONS10: Tourism Resilience in UK National Parks11: RESILIENCE AND PROTECTED AREA TOURISM IN PURNULULU NATIONAL PARK: UNDERSTANDING INTERACTIONS WITH A FOCUS ON COMMUNITY BENEFITS12: RESILIENCE AND TOURISM IN ISLANDS: INSIGHTS FROM THE CARIBBEAN13: RESILIENCE AND TOURISM IN REMOTE LOCATIONS: PITCAIRN ISLANDSPART 5: RESILIENCE AND THE TOURISM INDUSTRY14: ISSUES OF RESILIENCE, SUSTAINABILITY AND RESPONSIBILITY IN TOURISM15: BETTING ON CASINO TOURISM RESILIENCE: A CASE STUDY OF CASINO EXPANSION IN MACAO AND THE ASIA REGION16: RESILIENCE AS NEW POLITICAL REALITYPART 6: CONCLUSIONS

      • Trusted Partner
        Business, Economics & Law
        June 2019

        TEFL Tourism

        Principles, Commodification and the Sustainability of Teaching English as a Foreign Language

        by Hayley Stainton

        There is evident lineage between the concepts of teaching English as a foreign language (TEFL) and tourism, represented through evocative marketing material, the commoditisation of the TEFL product, teacher motivations and experiences. Yet, to date there has been no recognition of these links within industry or academia. This book introduces the concept of 'TEFL tourism', outlining the scale of the sector and the rapid commercialisation of TEFL teaching across the world, locating it as an emerging form of niche tourism. The text outlines the organisation types and geographical locations, emphaphising the commodification of English language teaching. It also outlines the types of TEFL tourists, the complexities of international education, links with various tourism forms and sustainability considerations of the industry. First book of its kind Case-studies throughout add context to the theoretical presentation of the industry Presents relevant industry statistics Addresses sustainability and stakeholders The book will appeal to tourism academics and students, in particular those with interests in educational and volunteer tourism as well as sustainable tourism and commodification.

      • Trusted Partner
        Agriculture & related industries
        July 2000

        Agriculture and Intellectual Property Rights

        Economic, Institutional and Implementation Issues in Biotechnology

        by Edited by Vittorio Santaniello, Robert E Evenson David Zilberman, Gerald A Carlson

        This book presents the perspectives of policy-makers and economists on a highly topical subject. Plant breeding patents, the ownership of biological innovation and associated intellectual property rights (IPR) are the subject of increased attention worldwide. They are particularly relevant in the field of agricultural biotechnology, but until recently evoked little policy analysis.IPRs are particularly relevant in the field of agricultural biotechnology. They are issues affecting public and private sector organizations and companies, and are significant for developing as well as developed countries.

      • Trusted Partner
        Medicine
        May 2020

        The Economics of Farm Animal Welfare

        Theory, Evidence and Policy

        by Bouda Vosough Ahmadi, Dominic Moran, Rick D'Eath

        This landmark new text charts the latest developments in economic research relevant to farm animal welfare. A range of global experts and key opinion leaders outline the challenges of achieving sustainable intensification whilst improving both climate change and animal welfare, and make policy-relevant recommendations for the future. Theoretical yet practical, the book examines: - Origins, cross-disciplinary interactions and the future of farm animal welfare; - Consumer demand and changing preferences as animal welfare rises up the social agenda; - The impact on animal welfare of political organisations such as the EU and WTO. An important resource for policy makers and animal welfare scientists and clinicians, this book provides a thought-provoking yet evidence-based review for all those interested in quantifying farm animal welfare.

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        Attention-Deficit / Hyperactivity Disorder in Children and Adolescents

        by Brian P. Daly, Aimee K. Hildenbrand, Ronald T. Brown

        Attention-Deficit/Hyperactivity Disorder (ADHD) is a common childhood disorder that can have serious consequences for academic, emotional, social, and occupational functioning. When properly identified and diagnosed, however, there are many interventions for the disorder that have established benefits. This volume is both a compact “how to” reference, for use by professional clinicians in their daily work, and an ideal educational reference for practice-oriented students. The most important feature of this volume is that it is practical and “reader friendly”. It is a compact and easy to follow guide covering all aspects of practice that are relevant in real life in the assessment and management of ADHD across the life span. Tables, relevant case studies, and marginal notes assist orientation, while suggestions for further reading, support groups, and educational organizations are provided for individuals and professionals. Target Group: clinical psychologists, psychiatrists, psychotherapists, counselors, students.

      • Trusted Partner
        December 2018

        flight Close to the ground : a record of the development of maglev transportation in China

        by Wang Woweng

        This book is a documentary work about the independent innovation of maglev transportation in China. The author of this book has been following the progress of maglev transportation for more than 20 years, and has written this book on the basis of collecting a large number of relevant data and interviewing relevant experts, professors and engineering technicians. The book focuses on the innovation and engineering, industrial research and development, promotion and application of Maglev Transportation Technology in China. It shows that the innovation team with the University of national defense science and technology and CRRC Zhuji Co., Ltd. as the main body started from scratch and took the road of military civilian integration development. After 37 years of unremitting efforts, the book has finally realized the engineering and production of medium and low speed maglev trains in China The course of successful industrialization practice.

      • Trusted Partner
        Humanities & Social Sciences
        June 2012

        The end of Ulster loyalism?

        by Peter Shirlow

        The end of Ulster loyalism? explores the dynamics and divisions within paramilitary groups since the mid-1970s. It, despite contrary public opinion, details and explains the nature of Loyalist conflict transformation. A key model of transition that is relevant to arenas beyond Northern Ireland. The book also discusses the nature and extent of loyalist violence and provides a rarely heard voice regarding State-led collusion. It locates Loyalist ideas and opinions that have been largely invisible and highlights how an extensive element of positive Loyalist renewal has been purposefully suppressed and unmentioned. It is a key text for any student of politics, criminology, human geography and conflict and conflict transformation and is particularly relevant to the scholarship of pro-State groups who are infrequently considered in academic deliberations. A book of both hope and despair that emerges from a destabilising past and a yet-to-be-decided future. ;

      • Trusted Partner
        Humanities & Social Sciences
        December 2019 - December 2024

        Essays On Diplomatic Mission in Europe by Qian Peide

        by Qian Depei

        It introduces the political system, economic development, culture, education and folklore of Germany, and records about the author's participation in foreign affairs activities, diplomatic etiquette, diplomatic documents and other relevant diplomatic matters.

      • Trusted Partner
        Humanities & Social Sciences
        December 2019 - December 2023

        Buddhist Tales in Ancient China

        by Li kehe

        The book collects 180 legends about Buddhist scriptures, translated into English, and accompanied by relevant pictures. The content is rich and interesting, and the copyright has been exported to Malaysia ,Sri Lanka,Bengal and India.

      • Trusted Partner
        Business, Economics & Law
        December 2016

        Visitor Management in Tourism Destinations

        by Julia N Albrecht

        Visitor management may be considered as a component of destination management at all levels of a destination. It involves a wide range of stakeholders. This book demonstrates current knowledge on visitor management. Visitor Management in Tourism Destinations provides insight into critical concepts such as the visitor experience, service quality, the uses of indicators and frameworks, and interpretation. It also addresses current issues including the social and political dimensions of visitor management, the implementation of monitoring, vandalism and augmented reality. Authored by leading international researchers in the field of visitor management research, this book is primarily aimed at researchers and postgraduate students. Key Features: · Considers critical concepts and influential factors in visitor management. · Illustrates current issues in visitor management. · Research-based case studies contribute to an overall understanding of core issues. · Covers the state-of-the-art in guiding and interpretation. ; This book demonstrates current knowledge on Visitor Management and provides insight into conceptual issues. ; PART I: Introduction and Foundation Chapter 1: Introduction to Visitor Management in tourism Destinations Chapter 2: Destination Management and Visitor Management: Non-convergent Literatures but Complementary Activities and Issues Chapter 3: Meeting the Challenge of Managing Visitor Experiences at Tourism Attractions Chapter 4: The Social and Political Dimensions of Visitor Management: Rural Home-based Accommodations PART II: Critical Concepts in Visitor Management Chapter 5: Indicators and Standards-Based Visitor Management Frameworks in Achieving Sustainability at Cultural Heritage Sites Chapter 6: Managing Nature-Based Visitors’ Perceived Service Quality, Satisfaction and Future Behaviour Intention Chapter 7: The Relevance of Visitors’ National Park Affinity for Effective Visitor Management in Protected Areas PART III: Current Issues in Visitor Management Chapter 8: Visitor Monitoring in the Tapajós National Forest, Brazil Chapter 9: Tourist Behaviours, Vandalism and Stakeholder Responses Chapter 10: Augmented Reality Application in Museum Visitor Experiences PART IV: The State of the Art in Guiding and Interpretation Chapter 11: Strategies for Successful Interpretation Techniques in Visitor Attractions: The Operationalization of Guided Tours in Museums Chapter 12: Using Heritage Interpretation to Manage Film-induced Tourism at Heritage visitor Attractions Chapter 13: Theories of Learning and their Application in Interpretation Chapter 14: Critical Reflections on the Role of Interpretation in Visitor Management PART V: Conclusion Chapter 15: Current Knowledge and Future Research Directions in Visitor Management

      • Trusted Partner
        August 2017

        Door Opening

        by Yu Qiuyu

        This book is written by the well-known scholar, Yu Qiuyu. As a collection of prose, it contains 15 prose, all of which record relevant people and things in Yu’s memory. Previously unpublished texts of Yu Qiuyu take up nearly 30% of the collection.

      • Trusted Partner
        Children's & YA
        August 2020

        Cryptos

        by Poznanski, Ursula

        Where do we go when Nowhere is the only destination left?   Kerrybrook is Jana‘s favourite virtual escape. An idyllic fishing village with beautiful nature and, every now and then, a breeze of fresh air from the nearby sea. Jana, is this world‘s designer and person in power, she’s satisfied with her masterpiece. Best job so far. Until one day, a dead body is found, in both, ’Virtual Reality‘ and the real world. In times of climate change, VR is the only safe place for humankind. That‘s why Jana needs to solve the crime, she’s responsible for stopping the destruction.   • CliFi Thriller (Climate Fiction): Climate change & virtual reality • For fans of Black Mirror (Netflix) • All age readers • Strong, female protagonist • Highly relevant topic   WHITE RAVENS recommendation (2021):   "In the not too distant future, the world is an inhospitable place: droughts, storms, floods. That’s why world designers construct »alternative realities«, such as landscapes populated by dinosaurs, life at court in the Middle Ages, and surfing and chilling out on a beach. People can switch between these worlds at will and, when they die there, they are not truly dead; instead, they merely return to the »real world« – same as at night when they sleep. Then they are reunited with their body, which is lying inside a capsule.   In »Cryptos«, Ursula Poznanski pulls out all the stops of storytelling: She embeds numerous references to human and intellectual history in an action-packed and extremely suspenseful thriller plot. In the process, she raises central existential and ontological questions that result from the interplay between the real and the virtual worlds. This complex dystopian novel is narrated in such an enjoyable way that readers will hardly notice their brains going into overdrive as they devour it."

      • Trusted Partner
        March 2020

        Employee Retention

        by Felfe, Jörg

        Employees who feel highly connected to their company and who identify with their organization are usually more committed to their employer’s interests and goals. They are more willing to accept change and new developments and remain loyal to the organization. This makes employee retention a key success factor that should not be left to chance but requires special attention and active design. This book shows psychological dimensions and mechanisms of employee retention and imparts the necessary knowledge and approaches to action in order to maintain or promote them. The reader receives a condensed overview of the relevant concepts and the relevant empirical findings on conditions and consequences of commitment and identification. Particular attention is paid to attachment and identification in connection with mergers, in the context of temporary work and in different cultures. The author gives concrete advice and recommendations for active retention management and finally shows perspectives for future research. For:• managers, HR managers, personnel and organizationaldevelopers• personnel and business consultants• personnel psychologists, students, researchers andteachers from the fields of industrial, business andorganizational psychology, business psychology,social and economic sciences and educational sciences

      • Trusted Partner
        April 2009

        Inventions and Discoveries

        by An Zuoxiang

        This volume, following the time sequence, based on the four great Inventions of ancient China, presents a general picture of ancient Chinese inventions and discoveries. It makes a detailed introduction to the inventions and relevant figures in the three flourishing periods of technology in history, as well as the features of these three periods.

      • Trusted Partner
        Epidemiology & medical statistics
        June 2013

        Genetic Epidemiology

        Methods and Applications

        by Melissa A Austin, Terri H Beaty, W David Dotson, Kelly Edwards, Stephanie M Fullerton, Marta Gwinn, Muin J Khoury, Barbara McKnight, Deborah Nickerson, Ruth Ottman, Bruce M Psaty, Stephen M Schwartz, John A Stamatoyannopolous, Janet L Stanford, Timothy A Thornton

        Genetic epidemiology plays a key role in discovering genetic factors influencing health and disease, and in understanding how genes and environmental risk factors interact. There is growing interest in this field within public health, with the goal of translating the results into promoting health and preventing disease in both families and populations. This textbook provides graduate students with a working knowledge of genetic epidemiology research methods. Following an overview of the field, the book reviews key genetic concepts, provides an update on relevant genomic technology, including genome-wide chips and DNA sequencing, and describes methods for assessing the magnitude of genetic influences on diseases and risk factors. The book focuses on research study designs for discovering disease susceptibility genes, including family-based linkage analysis, candidate gene and genome-side association studies, assessing gene-environment interactions and epistasis, studies of Non-Mendelian inheritance, and statistical analyses of data from these studies. Specific applications of each research method are illustrated using a variety of diseases and risk factors relevant to public health, and useful web-based genetic analysis software, human reference panels, and repositories, that can greatly facilitate this work, are described. Concluding with a review of ethical issues and a framework for translating human genomics research to clinical practice and public health benefit, this textbook is an essential new resource for graduate students in epidemiology and public health genetics.

      • Trusted Partner

        A practical manual for calligraphers and painters

        by Ma Dechun

        "Practical Manual for Calligraphers and painters (Revised Edition)" by the famous painter Ma Dechun and his wife for several years to compile, is a guide book to assist the majority of calligraphers, painters and painting lovers to create art. This book is divided into two parts, which "calligraphy and painting literature thought quote" fine escape of the first praise of the past dynasties, is the compilation of the content of the topic: "ink edge miscellaneous knowledge record" the calligrapher and painter often encountered and interested in the relevant knowledge made a carding excerpt, including traditional festival taboos, title title and modest words attached, Jijin name often deputy content."Practical Manual of Calligraphers and painters (Revised Edition)" by the famous painter Ma Dechun and his wife for several years to compile, is a guide book to assist the majority of calligraphers, painters and painting lovers to create art. This book is divided into two parts, which "calligraphy and painting literature thought quote" fine escape of the first praise of the past dynasties, is the compilation of the content of the topic: "ink edge miscellaneous knowledge record" the calligrapher and painter often encountered and interested in the relevant knowledge made a carding excerpt, including traditional festival taboos, title title and modest words attached, Jijin name often deputy content.

      • Trusted Partner
        March 2002

        Personales Leben und menschlicher Tod

        Personale Identität als Prinzip der biomedizinischen Ethik

        by Michael Quante, Michael Quante

        Die Identität der Person ist nicht nur im Bereich der Philosophie relevant, sondern steht auch im Kontext bioethischer Fragestellungen im Zentrum des öffentlichen Interesses. Auf der Grundlage einer konsequenten Unterscheidung zwischen menschlichem Organismus und Persönlichkeit werden in diesem Buch Antworten auf die Fragen nach Lebensbeginn und Tod sowie nach Reichweite und Grenzen personaler Autonomie entwickelt.

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