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This book reviews research into pathogenic fungi in a diverse selection of economically important crops, including fruits and cereals. The establishment and management of fungal plant diseases, using conventional and ecofriendly methods is discussed with an emphasis on the use of microorganisms and biotechnology. Chapters also examine the role of microbes in growth promotion, as bioprotectors and bioremediators and presents practical strategies for using microbes as well as botanicals in sustainable agriculture. Providing knowledge of plant-pathogen interactions, management strategies and techniques, this will be a useful resource for students, researchers and extension workers in biology and plant pathology.
Invasive alien species are a major threat to biodiversity and ecosystems throughout the world. In India, a country with four of the world's most important 'biodiversity hotspots', the invasion of alien plants means risking a national ecological disaster with major social and economic consequences. Currently, there is insufficient information about invasive alien plants; their distribution, rate of spread and adaptability to new environments. This book reveals existing and potential invaders, evaluates the level of risk they pose to native species and suggests steps to manage spread and limit damage. Invaluable to policy-makers, this book is also required reading for researchers of invasive plants worldwide.
The word CRM had gained a different connotation in the industry. The book was written by Shailendra Tripathi, a rich industry experienced sales & marketing professional and a management teacher explains the real meaning and relevance of CRM in pharmaceutical and healthcare business driving the importance of customer-centricity over product centricity and thereby creating a long term partnership over transactional relationship.The book captures the history of global pharmaceutical business and how Indian Pharmaceutical and Health Care evolved from the era of Charak and Sushruta to the modern era, Indian healthcare system, and emerging trends, the evolution of CRM from pre-World War era to Modern era.The book addresses the challenge of customer defection and switching to competitors’ brands. It talks about various strategic tools for identifying right customers for CRM, Retain and Enhance the profitable business from them.The economics of CRM has been simplified for better understanding and terms like Net Present Value of future profit from customer and its relevance, decision to customer targeting and selection based on Choice Matrix, running loyalty program for a different set of customers based on Loyalty Matrix. The concept of Activity Based Costing is simplified and explained how it can be applied in marketing for a better return.How to create a superior customer experience, especially in an industry where execution has been a black spot. Therefore measurement of marketing effectiveness has been subjective. The book has captured various CRM tools and features of Sales Automation and Marketing Automation systems. You can learn about creating quality content and superior customer experience, increasing the overall marketing effectiveness that is the need of the hour.
The book entitled, Improving Productivity of Drylands by Sustainable Resource Utilization and Management deals with a variety of aspects linked with utilization and management of resources used in dryland agriculture. The content of the book covers the topics on the natural resources management, biodiversity conservation, crop production and management, livestock management, energy, technology transfer and socio-economic issues. Subjects such as climate resilient agriculture, soil and water conservation measures, soil fertility appraisal, recycling of organic wastes, management strategies for livestock production, intercropping in agri-horti system, agro-morphological evaluation of crops, developing genotype for vegetable cultivation, crop diversification, farming systems, improved forage production, variability and heritability of grasses, weed management practices, economics of arable crop production, and energy conservation strategies through greenhouse have been incorporated under different chapters contributed by subject specialists. This book is an attempt to present collectively the scattered available information on several recently developed technologies and strategies for dryland management. Furthermore, the book contains 30 chapters that discuss both theoretical and practical knowledge for sustainable management of the drylands by improving productivity. Moreover, the book will be useful for professionals, researchers, scholars, and students involved in scientific activities of agricultural research in drylands.
The contents of the book are of a high quality and flow very smoothly from the characterization of biophysical resources and land use systems to the farming systems level and finally culminate at the catchment/ watershed level. The modelling studies are included to update the current trends, while vulnerability studies provide complete set of information with respect to future action plan. The authors of the various s have also displayed high skills in development of customized GIS tools of learning and knowledge sharing. This book, would stand-out as an example of knowledge sharing efforts in the area of geo-informatics and the use of GIS technologies for their effective and efficient management of natural resources. The authors from top institutes like CGIAR, ICRISAT, University of Tokyo, Japan, National Agriculture and Food Research Organization, Tsukuba, Japan and The Kansas State University, USA, IIT, IARI, NRSC, NGRI, and reputed Agricultural Universities and institutes (e.g. NBSS&LUP, CRIDA, CSSRI, NIAM, IGFRI, NRCAF, NBPGR, CMFRI, IASRI, IIHR etc.) have contributed knowledge relating to biophysical resource characterization and quality assessment, agricultural vulnerability to climate change, rainfall variation, water availability and urbanization, and development of customized GIS application, knowledge sharing and learning tools. The comprehensive review in the areas of data mining, farm level applications, and modeling for retrieval of biophysical parameters are other specific contributions from the authors.
This book to comprehensively present the standard methodologies for studying the impacts of climate change on agriculture, measuring and developing inventories of greenhouse gas emission, and analyzing the vulnerabilities and mitigation options. The book describes the methodology in a simple and lucid way so that a researcher can adopt it in field studies. Individual chapters are dedicated to subjects such as quantification of climate change impacts on crops in controlled and field conditions, impacts of climate change on water resources, soil fertility, erosion and carbon sequestration, insects, pests, weeds, microbes and diseases; greenhouse gas emission assessment, assessment of regional vulnerability to climate change, selection of crop. The book converted its 23 chapters into four sections. The 1st Section deals with recent mitigation strategies developed by the scientists to reduce the effect of climate changes and promote the Sustainable Agriculture by different ways viz., Role of Marker in Development of Climate Resilient Varieties. Section 2 deals with the conservation agriculture and mitigation strategies, Biofertilizers helps in development of sustainable agricultural practices. Section 3 deals with impact of climate change on pest scenario across the crops and has given insight on possible avoidance of pests. Final sections deals with the agroforestry and how they can minimise their affect of climate change. Finally Section 4th deals with Impact of climate change crop and livestock sectors and strategies for mitigation and adaptation. Role of ICT and extension agencies on framing policies and effective dissemination of technologies were discussed.
The book comprises of topics on concepts of climate science and strategies to mitigate the impacts. The book therefore, covers topics of wider areas such as urbanization, coping strategies, water resources, watershed, land use patterns, atmospheric deposition, agriculture, carbon footprint etc. The book provides comprehension on which the researchers in the field may on which they can build up understanding on issues to be addressed. The articles are designed to interpret experiments, observations from the field and theory to understand the subject of climate change and its impacts.
The information compiled in the form of this book will serve as a source of valuable information on the wild edible fruits of India along with their nutritional, medicinal and other uses. Considering the importance of these fruits and their declining genetic resources, necessary protection and conservation measures can be adopted to protect them from extinction and retain the ecosystem for their survival.
Analysis of rumen liquor for fraction of VFAs enzymatic activity of various metabolites and estimation of rumen fluid volume and its flow rate are covered in depth. It was followed by estimation of anti-nutritional / toxic factors in various un-conventional feeds using HPLC / Spectrophotometer, detail analysis of milk and body condition scoring for dairy cattle are included as assessment of these parameters are important in Ruminant Nutrition Research. Necessary practical work is included; the exhaustive details have been avoided, since the manual is primarily meant for postgraduate scholars, teachers, scientists and feed industry personnel use.
The objective of this book is to provide state-of-the-art knowledge, and highlight the current developments taking place in biological sciences. The book encompasses topics on prokaryotic cyanobacteria to higher plants, distributed in fourteen chapters for the benefit of graduate and post-graduate students as well as young researchers and scientists. Subjects covered include molecular and biochemical diversity of microbes, stress biology, cyanotoxins, antimicrobial activity of drugs originated from plants, natural bioactive compounds of microbial origin, detection approaches for genetically modified crops, genomics and proteomics. The book provides an insight for future perspectives in particular field with extensive bibliographies at the end of each . With all these, this book becomes highly useful and must-read for students, researchers and professionals in botany, biotechnology, bioinformatics, environmental sciences, agriculture, molecular biology and other streams of biological sciences.
This volume of 30 chapters contributed by reputed authors covers: Diversification of livestock and crops. Integration of livestock systems with forestry and crop production. Drought and heat wave tolerant varieties. Strategies for reduction of Green House Gases emission from ruminants. Application of GIS and remote sensing technologies. Breeds with inherent genetic capabilities to adapt to climate change. This book also takes into account the climate change adaptation, mitigation practices, and policy frameworks for promotion of sustainable livestock and poultry production.
This book guides the drafting of patent applications from a practical perspective an gives all knowhow required to with a patent. Intended as an introductory text, it covers the entire process of drafting of a patent application and includes many helpful examples or case studies, illustrating the process from start to finish. This book also includes papers on working of patents in India which will give an idea to patentee to how to keep his patent alive. Looking to the increasing awareness among the inventors, investors and scientists and the increasing cost of patent attorneys, editors tried to publish a book containing papers from patent attorneys, scientists and innovators with practical case studies.
It is difficult to forecast the There are 25 s contributed by distinguished contributors who have made valuable contributions to the field of conservation of animal biodiversity and improvement of livestock. The topics covered are ranging from cattle genetic resources, strategic action plan for sustainable management, conservation and genetics improvement, breeding strategies to improve milk productivity, production systems and breeding policies for genetic improvement, application of biotechnological tools for conservation and improving of animal genetic resources, bioinformatics and genome analysis in conservation, heat stress management etc.
The book entitledis aimed to cater to the growing demand of academia, researchers and commercial ventures. Altogether there are forty four s divided into the following broad sections like 1. Bioinformatics, Genomics and Proteomics, 2. Phylogeny 3. Drug Design and Epigenomics 4. Advanced Computational Tools and Techniques 5. Statistical methods for computational biology, data mining and visualization 6. Socio Economics and Ethics. This book presents the foundations of key problems in computational molecular biology and bioinformatics. It contains basic molecular biology concepts, tools, techniques and ways to measure sequence similarity, presents simple applications of searching sequence databases. After introducing methods for aligning multiple biological sequences and genomes, the text explores applications of the phylogenetic tree, methods for comparing phylogenetic trees, the problem of gene expression and motif finding. Interestingly, it is attempted to introduce computational biology without formulas that presents the biological and computational ideas in a relatively simple manner. It focuses on computational and statistical principles applied to genomes, and introduces the computational statistics that are crucial for understanding and visualization of problems. This makes the material accessible to Statistician and computer scientists without biological training, as well as to biologists with limited background in Statistics and computer science. Furthermore one has been exclusively devoted to computational biology and computational statistics as applied in biotechnology illustrated with methodology, application and interpretation of results. More than four hundred figures, illustrations and diagrams reinforce concepts and present key results from the primary literature that will be very much useful to grasp on the subject, visualize the output and make right interpretation of the result. The book will be useful for all those working in Biotechnology sector in general and particularly researchers working in the laboratories of ICAR, CSIR, SAUs and many more institutions engaged R&D activities.
This book, which discusses the recent & emerging engineering & technological innovations for novel & convenience food products manufacturing and shelf life extension, will play an important role in development & commercial manufacture of such products. This book can be used as a comprehensive resource & reference book by the food processing professionals including scientists, technologists, researchers & students working in food processing industry, research institutions & universities. The book will be beneficial to all those interested in finding out the latest innovations in food processing, packaging and storage research & developments which have emerged and can be launched in the near future in the global market setting a new trend in the food industry
The book deals with various tools and applications of bioinformatics in the fields of: o agriculture, corals, structural bioinformatics, data-mining, text-mining; o medicinal plants, antibiotics, protein structure prediction, drug design; o gene expression, micro-arrays, proteomics, molecular phylogenic location of the Indian Liver Fluke, rough sets to predict protein structural class; o artificial neural networks for prediction of amino acids levels, plant systems biology, molecular modeling, homology modeling, bio-efficacy of indigenous bacillus through in-silico approach; o fresh aquaculture and fisheries, pesticides and insecticides, databases and tools development in the relevant area. The book would be of much use to the person working in the field of agricultural biotechnology, bioinformatics, computer science and applied statistics.
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Imagine this wetsuit alive, dynamic, infused with an energy – a spirit – that disappears when we die. This wetsuit, The Living Wetsuit, is a simple analogy that helps explain and demystify fascia, the main connective tissue in our body. Understanding fascia is the key to understanding our own bodies and health, giving us a powerful tool to improve the ways we look after, treat, and heal ourselves. In the Living Wetsuit, Sue Adstrum traces the fascinating history of anatomy, explaining how and why our understanding of the human body – particularly fascia – has evolved over time. Exploring the crucial role fascia plays in our body, the book explains how it becomes damaged or hurt over time, and the practical solutions we can use to fix and care for our fascia. A unique, engaging analysis on the intersections of historic, cultural, and medical knowledge, The Living Wetsuit is an essential read for anyone who has a body. CONTENTS Include:1 – Anatomy Matters2 – Anatomies3 – Anatomised Bodies4 – Fascia5 – Fascial Anatomy6 – The Living Wetsuit7 – The Body’s Fabric of Life8 – When Things Start to Go Wrong with the Living Wetsuit9 – Healing the Living Wetsuit10 – The Living Wetsuit in the 21st Century
"Globally there is concern for diminishing nutritional security. Land under agriculture is dwindling, water for irrigation becoming scarce and costly and availability of labour getting lesser, the need for future crops and alternate source of nutrition is getting attention. Under CGIAR, an all inclusive future crops international has been established to bring to light underexploited and underutilized crops. Horticultural crops especially vegetables, fruits, ornamentals, medicinal plants and aromatic plants are unique in presence of a large number of plants with possibility for edible uses and considerable nutritive value. Many are wild weeds in one part of the globe but edible and consumed in another part of the globe. A few such plants are used for phytosanitation and phytoremediation but are getting attention as raw materials for biofuel production. Energy and water are two natural resources getting threat due to climate change resulting global warming and ozone depletion."
The present book is based on twenty five excellent scientific contributions of seventy researchers from topmost research organizations. The book begin with plants used in Sowa-Rigpa system of food and medicine, followed by traditional uses of plants as medicine among Khasi tribe living in northeast India. This compilation contains several research techniques highlighting methods and analysis of documented data, and procedure for scientific validation of findings. Methods for assessing traditional knowledge of highly threatened plants such as Hodgsoniaheteroclita, pharmacological applications of family asteraceae, ethnobotany of family apiaceae, plants used in managing leucorrhea, plants as animal care, phytochemistry of Arisaemajacquemontii, Andrographispaniculata, Blumealacera, Boerhaaviadiffusa, Hemidesmusindicus, Pterocarpussantalinus, Rauwolfiaserpentina, Rauwolfiatetraphylla, and several other ethnobotanical and ethnopharmacological parameters used in studying current science is described in this book. Besides, it is followed by several research topics focused to the clinical arena, plants used in relation to cancer, diabetes, skin disorders and many other aspects relates to animal and human health care. Todays food supplements derived from plants are of high demand, and this compilation also highlighted several plants used as nutraceuticals. It has been observed that herbs contain many bioactive compounds with powerful antioxidant properties as evidence from the scientific data, and few research on lianas, lichens and role of allylisothiocyanate as a bioprotective agent also discussed added more value to this compilations. Focused theme such as ethnobotanical trends and techniques, phytochemistry, biological activities, ethnopharmacology and clinical studies is adding and contributing a lots value to this book in discovering leads for medicine formulations.
The book is divided into two advanced thematic area, where in first part, 22 numbers of nationally acclaimed eminent authors contributed in various aspects of Advanced Extension and Communication Strategies and in second part, 21 numbers of eminent resource persons explained different concepts of Applied Extension & Communication Strategies for Sustainable Livelihood Through Animal Husbandry & Allied Farming System. In these two thematic area, several nationally acclaimed eminent authors contributed on various topics of basic & advanced communication-management skills , problem solving, Negotiation, project management skills, social networking, conflict & stress management, emotional intelligence, ICT in knowledge management, technology socialization, supply chain management and research prioritization techniques have well been accommodated and supported by advanced research methodology and empirical studies. Considering the need and importance of sustainable and holistic societal development and developing competency and efficiency of the extension performers, this multi-authorship compilation will be immense helpful and educative for the faculty, scholars, researchers and field functionaries of Extension education in pan India.
