Linked In Playbook
by Adam Houlahan
Description
With 800 million users worldwide, LinkedIn is a powerhouse platform for businesses wanting to build an effective pipeline of leads, clients, and sales. Standing out from the rest of the LinkedIn crowd is a must – and one of the best ways of doing this is to have a truly exceptional profile.
The LinkedIn Playbook is the step-by-step guide to planning, optimising and leveraging your LinkedIn profile. Learn how to use LinkedIn’s unique features to attract and connect with more of your ideal clients, and discover the processes you can use to engage, connect and convert more leads into sales.
Fully updated for 2022, The LinkedIn Playbook is the secret the business community has been looking for. LinkedIn can be your functional and effective lead generation tool that, once put in place, can serve you for years to come.
CONTENTS INCLUDE:
- The power of social serving versus social selling
- The importance of creating prominence and positioning yourself as the known and trusted authority in your industry
- How to optimise your LinkedIn profile to attract and speak to your ideal clients
- How and when to engage and connect with prospects using LinkedIn’s unique features
- Effective ways of moving conversations forward and converting sales
More Information
Rights Information
Global rights available all territories except Australia.
Marketing Information
Adam Houlahan is regularly marketing and reaching 10s of thousands of people through his speaking online and on global stages and this book is featured at all points of customer intersection.
Reviews
Adam Houlahan really knows his stuff. If you're after strategies to create a large following of trusted, engaged, loyal and buying fans, the Linked in Playbook is a an easy to follow guide on creating lasting connections with your target market. Grant Kennedy - Best selling author multiple Social Media books.
Even an advanced Linked In user will get a lot out of this book - it is full of the lastest tactics to improve your social-selling practices. Alex Allwood Author and CEO, the Holler Agency.
Author Biography
Adam Houlahan is an International Keynote Speaker specialising in LinkedIn strategies for entrepreneurs, and CEO of the highly successful LinkedIn agency, Prominence Global.
He hosts arguably the world’s largest free on-line LinkedIn training event with thousands of people registering every 10-weeks and is considered to be one of the world's leading experts in harnessing the power of LinkedIn for business.
Copyright Information
Copyright Adam Houlahan, 2022 All rights reserved
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View all titlesBibliographic Information
- Publisher/Imprint Indie Experts / The Dubai Trust
- Publication Date January 2022
- Orginal LanguageEnglish
- ISBN/Identifier 9780645353808 / 0645353809
- Publication Country or regionAustralia
- FormatPaperback
- Pages200
- ReadershipGeneral
- Publish StatusPublished
- Copyright Year2022
- Page size8.5 x 5.5 (8.5 x 5.5) inches
- Illustration9 Grayscale
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