Business, Economics & Law
January 2017
Completely updated and revised, Cruise Ship Tourism, 2nd Edition covers the economic, social and environmental impacts of cruising, combining the latest knowledge and research to provide a comprehensive account of the subject. Despite the industry growing rapidly, there is a substantial gap in the related literature, and this book addresses the key issues for researchers, students and industry professionals. This second edition: - Reviews the fundamental principles of the industry, the cruise experience from a passenger perspective, marketing, planning and destination development. - Includes case studies throughout, translating theory into practical management advice. - Comprises contributions from over fifty international contributors to portray a truly global perspective. - Provides numerous full colour illustrations to bring the subject to life. A valuable 'one-stop-shop' for those interested in cruise ships and maritime tourism, this new edition from major names in the field is also an invaluable resource for anyone concerned more widely with tourism and business development. ; Covering the economic, social and environmental impacts of cruising, this book combines the latest research with practical case studies to provide a comprehensive account of the subject. It reviews the fundamental principles of the industry, the cruise experience from a passenger perspective, marketing, planning and destination development. ;
1: The world of cruising
Part 1: Fundamental principles
2: Power and profits in the global cruise industry
3: Representation without taxation
4: Flags of convenience and the global cruise labor market
5: Corporate social responsibility in the cruise sector
6: Passengers and risk: Health, wellbeing and liability
7: Economics of cruise shipping: The need for a new business model
8: High fees on the high seas? The provision of extra-fee products and services
9: ‘Oceans apart’: Bridging the gap between academic research and professional practice in cruise tourism
Part 2: The cruise experience: People and passengers
10: Talent management and the cruise industry
11: A sailor’s life for me: An example of how one port of call has developed in the hope of meeting crew expectations
12: Mediating the cruise experience
13: Conceptualizing the cruise ship tourist experience
14: Managing health-related crises in the cruise industry
15: Cruises, safety and security in a violent world
Part 3: Markets, marketing and motivations
16: Safe, secure and sustainable: Attributes of a strong cruise brand
17: The image of cruise ship holidays on Italian television: A comparative analysis
18: Purchasing attributes for cruise passengers
19: Motivations and constraints of cruising for the US and Chinese markets
20: Children and the family market
21: Cruising with Pride: The LGBT cruise market
22: The changing consumer: ‘Digital cruising’
Part 4: Impacts of cruise ship tourism: Stakeholders, politics and power
23: Stakeholders’ perceived gains and obstacles of cruise ship tourism development: the case of La Palma Island
24: Cruise ships and protected areas in the marine biome: An analysis of tourism in the Brazilian context
25: Sailing into stormy waters? Understanding the community impacts of cruise tourism growth in Akaroa, New Zealand
26: Cruise tourism in a remote small island – High yield and low impact?
27: Cruise tourists on the mainland: Itineraries and interactions
Part 5: Planning and management for sustainable cruising
28: Environmental reporting in the cruise industry
29: Improving sustainable management of expedition cruise destinations in Australia: Governance and management lessons from the Great Barrier Reef, the Kimberley and Tasmania
30: Sailing in icy waters: Antarctic cruise tourism development, regulation and management
Part 6: Ports, destinations and infrastructure development
31: Development of cruise tourism in Saudi Arabia
32: Cruise itinerary planning
33: Is China a new goldmine for cruise companies?
34: Cruising in Asia with a focus on China
Part 7: Conclusions and future directions
35: Conclusions and future directions
