Endorsements

There is a good flow of chapters throughout the whole book which are well written and presented; easy to read and understand. The examples included within the text, will further help student understanding. Overall there is good coverage of many tourism sectors and travel/transport industries as well as the current technology tools and recent technological trends… Marianna Sigala, University of the Aegean, Greece "Tourism Information Technology, 2nd Edis an incredibly rich source of conceptualizations and explanations… it offers a wealth of information presented in a systematic way and using accessible language that allows non-experts to grasp theoretical concepts and technical terms. The new edition has been considerably updated and re-organized to provide even more depth and breadth in the analysis of current trends in tourism and IT while still providing important historical grounding... Although I consider myself an expert in this area, I was able to derive new information from the book and will certainly recommend it to my students... The structure of the book is also very conducive to using it as the base for teaching a complete course on the topic area." Ulrike Gretzel, Director, Laboratory for Intelligent Systems in Tourism (LIST) University of Wollongong, Australia