The Art of Becoming Famous
Geniuses fo Self-Marketing from Albert Einstein to Kim Kardashian
by Rainer Zitelmann
Description
In an age when self-marketing plays an increasingly important role, this book examines the methods used by prominent figures from the most diverse areas of life - including science, sport and business - to establish themselves as distinctive brands and attract worldwide attention. The characters couldn’t be more different, from Albert Einstein, born in 1879, to Kim Kardashian, born 101 years later, but they were all masters in the art of self-marketing.
For this book, the author has analyzed more than 20,000 pages of biographies and scholarly articles about:
Albert Einstein,
Karl Lagerfeld, Andy Warhol
Muhammad Ali
Stephen Hawking
Donald Trump
Arnold Schwarzenegger
Steve Jobs
Oprah Winfrey
Princess Diana
Madonna
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Rights Information
World Rights by Rainer Zitelmann
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maria@pinto-peuckmann.de
Author Biography
Rainer Zitelmann has written a total of 24 books, which have enjoyed substantial success in a range of languages around the world. For example, his book Dare to be Different and Grow Rich has been published in ten different languages alone. He is a popular guest speaker at events in Asia, the United States and across Europe. Over the last few years, he has written articles and given interviews to many of the world’s leading media outlets, including Le Monde, Corriere de la Serra, Frankfurter Allgemeine Zeitung, Die Welt, Neue Zürcher Zeitung, The Daily Telegraph, The Times, Forbes and numerous media in China and South Korea. He also writes a weekly column for Le Point (France) und Linkiesta (Italy). More information on the life and career or Rainer Zitelmann is available at: www.rainer-zitelmann.com.
Copyright Information
Copyright (2020)
Maria Pinto-Peuckmann
Rights Agent representing German Publishers and Authors in the fields of Business & Management, Finance, Non-Fiction, Self-Help, Sport & Fitness, Society, Ecology, Women Empowerment, IT Subjects, Electrical Engineering and Information Technology, Health, Dementia, Mental Health, and Therapeutic Books for children throughout the world and international publishers for German and Portuguese Language rights.
View all titlesBibliographic Information
- Publisher/Imprint Muenchner Verlagsgruppe GmbH / Finanzbuch Verlag
- Orginal LanguageGerman
- ISBN/Identifier 9783959723503
- Publication Country or regionGermany
- FormatHardback
- Pages336
- ReadershipGeneral
- Publish StatusPublished
- Original Language TitleDie Kunst, berühmt zu werden
- Original Language AuthorsGerman
- Copyright Year2020
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