Marshall Cavendish
Topical, authentic and high quality books under the Marshall Cavendish Editions imprint provide general interest content that informs, entertains and engages readers.
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Jill Marshall Books
Jill Marshall is the author of the popular middle-grade series about Sensational Spylet, Jane Blonde, and many other titles and series for tweens, teens, YA and adult. Jill’s books have been published by Macmillan Children’s Books, Penguin and Hachette, in 22 countries, 11 languages and paperback, ebook and audio formats. Jane Blonde has been optioned for film and TV, with significant film interest in other Jill Marshall titles. Jill has also been an editor and manuscript assessor for trade publishers and societies, a creative writing teacher for over 1000 clients, and works in corporate communications. During lockdown in 2020, and with all rights for all titles successfully re-acquired, Marshall fulfilled two long-term ambitions. The first – to create an independent publishing house of her own titles, rebranded and re-imagined for a digital world. The second – to pull together Jane Blonde and three other ‘superhero’ characters, all with their own origin series, into an ensemble series, S*W*A*G*G (swaggbooks.com). The third ambition was one that she couldn’t have foreseen: the wish to provide quality fiction for tween readers and upwards, in readily accessible digital formats and for free, in a world ravaged by a global pandemic. In May 2020, Jill Marshall Books was born, and all three ambitions met. JMB has gathered momentum and fandom during those months, and it’s now time to partner with like-minded book people – innovative, passionate, caring – to extend the reach of JMB titles across formats, locations and media. Welcome to Jill Marshall Books. We look forward to connecting at Frankfurt 2020.
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Promoted Content
Humanities & Social SciencesMay 2005Political marketing
A comparative perspective
by Darren Lilleker, Jennifer Lees-Marshment
Political marketing has become a global phenomenon as parties try to copy the market-oriented approach employed by Tony Blair to win power for New Labour in 1997. Increasingly voters choose parties like consumers choose products, and this study looks at how some political parties, such as Sinn Fein, have been able to capitalise on this to gain support. It raises fresh perspectives on the more established political marketing practices in the UK and US, such as how to incorporate political leadership within the market-oriented framework and the democratic implications when faced with the actually business of governing. This book also highlights how the market-oriented party approach has spread around the world, including Europe and the new democracies of Brazil and Peru. The chapters, in demonstrating this convergence in practices, also question whether this strategy is appropriate for political systems based on proportional representation and coalition governments such as those in Austria, Germany, New Zealand, Canada, and devolved systems in Northern Ireland and Scotland. The collection also introduces the debate on whether such practices enhance or undermine democracy, raising important questions on the future of political marketing. This book should become an established essential text for students and academics of political science and marketing. ;
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Humanities & Social SciencesMay 2005
Political marketing
by Edited by Darren Lilleker and Jennifer Lees-Marshment
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Political partiesMay 2005Political marketing
A comparative perspective
by Edited by Darren Lilleker and Jennifer Lees-Marshment
Political marketing has become a global phenomenon as parties try to copy the market-oriented approach employed by Tony Blair to win power for New Labour in 1997. Increasingly voters choose parties like consumers choose products, and this study looks at how some political parties, such as Sinn Fein, have been able to capitalise on this to gain support. It raises fresh perspectives on the more established political marketing practices in the UK and US, such as how to incorporate political leadership within the market-oriented framework and the democratic implications when faced with the actually business of governing. This book also highlights how the market-oriented party approach has spread around the world, including Europe and the new democracies of Brazil and Peru. The chapters, in demonstrating this convergence in practices, also question whether this strategy is appropriate for political systems based on proportional representation and coalition governments such as those in Austria, Germany, New Zealand, Canada, and devolved systems in Northern Ireland and Scotland. The collection also introduces the debate on whether such practices enhance or undermine democracy, raising important questions on the future of political marketing. This book should become an established essential text for students and academics of political science and marketing.
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Political partiesAugust 2008Political marketing and British political parties (2nd Edition)
by Jennifer Lees-Marshment
The first edition of this book demonstrated that British political parties now attempt to offer a complete product that will appeal to a majority of voters, rather than being influenced by a political ideology and firm belief system. This new edition provides an updated and more in-depth exploration of the political marketing approach, including analysis of the 2001 and 2005 elections. It re-presents the influential theory of market, sales and product-oriented parties, discussing the potential and the limits of consumerism, and the need to blend business concepts with a traditional understanding of politics. Lee-Marshment examines Blair's New Labour government in order to draw out lessons on delivery, maintaining market intelligence and the effect of changing to a leadership approach that goes against country and party. Analysis of the Conservatives in opposition shows how the best intentions of party leaders to implement a market-orientation can be thwarted by internal resistance and traditional party elites. Providing a more reflective and critical analysis, the second edition offers a more nuanced discussion on how political parties can not only win elections but govern successfully.
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Humanities & Social SciencesJune 2004The political marketing revolution
Transforming the government of the UK
by Jennifer Lees-Marshment
This book shows how British politics is being transformed from a leadership-run system to one dictated by public needs and demands. No longer confined to party politics, organisations including the monarchy, the BBC, universities, local councils, charities and the Scottish Parliament are adopting the tools of market intelligence to understand their market needs and demands. The political marketing revolution raises many questions, such as whether the student or patient really does know best and can decide their own education and health care. The book calls for a debate about the movement of the British political system towards a market-orientation and a re-negotiation of the relationship between leaders and the market. Whilst recognising the need for political leaders to listen, this debate places some responsibilities on the political consumer, looking to create a new relationship that might work more effectively for both sides.
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October 2007Darren Shans Dämonicon 4
Blutige Nächte
by Shan, Darren / Übersetzt von Reinhardus, Sabine
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August 2007Darren Shans Dämonicon 3
Dämonenspiel
by Shan, Darren / Übersetzt von Reinhardus, Sabine
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Humanities & Social SciencesNovember 2006The marketing of political parties
by Darren Lilleker, Nigel Jackson, Richard Scullion
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Humanities & Social SciencesNovember 2006
The marketing of political parties
by Edited by Darren Lilleker, Nigel Jackson and Richard Scullion
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1989Jennifer-Fieber
Ohne Treue: Der Männertraum vom wahren Glück mit einer neuen, jungen Frau
by Gordon, Barbara / Übersetzt von Strasmann, Ilse
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Literature & Literary StudiesApril 2024
Riddles at work in the early medieval tradition
Words, ideas, interactions
by Megan Cavell, Jennifer Neville
Capitalising on developments in the field over the past decade, Riddles at work provides an up-to-date microcosm of research on the early medieval riddle tradition. The book presents a wide range of traditional and experimental methodologies. The contributors treat the riddles both as individual poems and as parts of a tradition, but, most importantly, they address Latin and Old English riddles side-by-side, bringing together texts that originally developed in conversation with each other but have often been separated by scholarship. Together, the chapters reveal that there is no single, right way to read these texts but rather a multitude of productive paths. This book will appeal to students and scholars of early medieval studies. It contains new as well as established voices, including Jonathan Wilcox, Mercedes Salvador-Bello and Jennifer Neville.
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September 2016Kill your Darling!
13 Trennungsstorys, die Geschichte machten
by Jennifer Wright, Jenny Merling
Stell dir vor, du sitzt mit einer Packung Eiscreme in der einen, einer Flasche Gin in der anderen Hand auf dem Sofa, Tränen rinnen deine Wangen hinab und du wiederholst mantrahaft, wie sehr du deinen Ex geliebt hast. Lass dir gesagt sein: Es könnte viel schlimmer sein! Du könntest beispielsweise von deinem Verflossenen enthauptet werden, aus Rache fremde Männer kastrieren oder das Leben mit einer Sexpuppe verbringen. In Kill your Darling! präsentiert die New Yorker Journalistin Jennifer Wright die dreizehn skurrilsten und blutigsten Schlussmachepisoden der Geschichte – vom Massenmörder Nero bis hin zu Oskar Kokoschka –, boshaft-ironisch und doch mit der richtigen Dosis Empathie. Ein Buch für alle, die geliebt haben und verlassen wurden; für alle, die spätnachts zu viele Wut-E-Mails an ihre Verflossenen geschickt haben. Mit diesen Storys wird schnell klar: Was auch immer passiert ist, es hätte noch viel, viel schlimmer kommen können …
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Agriculture & farmingSeptember 2022Frost
Stress Mitigation in Subtropical Fruit Orchards
by Shashi Kumar Sharma
Subtropical regions are the areas experiencing hot summer and cold or frosty winters. Such regions lie between the temperate and tropical latitudes on the south and north of the equator. Under the NW sub-Himalayan conditions and in the adjoining plains, frost is a serious threat, especially for fruit crop cultivation. The cultivation of evergreen subtropical plants always remains under the threat of frost damage. Agricultural research has made significant advances in crop production practices but the technology for effective frost protection is still lacking. Scientists worldwide are working with enthusiasm, tenacity and dedication to keep up with this threat. This book is a collection of information developed by the author and by others across the globe on the management of frosty situations. It is an initiative for developing understanding amongst the masses about frost, frost-induced freezing and options which can be explored for mitigating its ill effects. Besides giving an overview of frost and its impact on subtropical fruit plantations, this book is an attempt to convey a simplified version of the information on orchard energy balance, mechanism of damage to plant tissues and biomolecular aspects of plant defence. Keeping growers perspectives in mind, the practical aspects and elaborations derived from open field studies have been duly considered while describing the frost sensitivity of crops, damage symptoms, frost prediction, delineation of frost-prone areas, and frost impact mitigation. The book is therefore a comprehensive narrative of theoretical and practical aspects of frost and its impact mitigation.
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March 2022Without a Word
by Jennifer Schumann, Moon Notes
In "Without a Word" von Jennifer Schumann begegnet die junge, ambitionierte Schauspielerin Madeleine während einer Auszeit im Café ihrer Freundin einem geheimnisvollen Stammgast. Dieser Mann, der weder spricht noch Madeleine direkt ansieht, übt eine unerklärliche Faszination auf sie aus. Trotz seiner abweisenden Haltung lässt Madeleine nicht locker und bemüht sich, ihm näher zu kommen. Nach und nach enthüllt sich ihr der Grund für sein Verhalten, und sie erkennt, dass Liebe nicht immer Worte benötigt, um wahr und tief zu sein. Die Geschichte erzählt von der langsamen, aber intensiven Annäherung zwischen Madeleine und dem jungen Mann, der sich später als Eden herausstellt. Trotz der sprachlosen Kommunikation entwickelt sich zwischen ihnen eine tiefe Verbundenheit, die zeigt, wie stark nonverbale Interaktionen sein können. Madeleine lernt dabei nicht nur Edens Geheimnis kennen, sondern auch, dass Liebe Hindernisse überwinden kann, die auf den ersten Blick unüberwindbar scheinen. Durch ihre Hartnäckigkeit und ihr offenes Herz entdeckt sie eine neue Art der Liebe – eine Liebe, die ohne Worte auskommt, dafür aber umso eindrücklicher spricht. "Without a Word" ist eine bewegende Geschichte über die Kraft der Liebe, die auch die tiefsten Barrieren durchbrechen kann. Berührende Liebesgeschichte, die zeigt, dass wahre Liebe auch ohne Worte tief und bedeutungsvoll sein kann. Faszinierende Charakterentwicklung: Erlebe Madeleines Reise von einer ehrgeizigen Schauspielerin zu einer einfühlsamen Partnerin, die die Kraft der nonverbalen Kommunikation entdeckt. Unerwartete Wendungen und emotionale Tiefe, die den Leser von der ersten bis zur letzten Seite fesseln. Einzigartiges Setting in einem Café, das als Bühne für die zarte Annäherung zwischen Madeleine und dem geheimnisvollen Eden dient. Behandelt wichtige und sensible Themen wie Krankheit, Tod und Trauer auf eine respektvolle und berührende Weise. Perfekte Mischung aus Romantik und Realismus, die zum Nachdenken anregt und gleichzeitig das Herz erwärmt. Wechselnde Perspektiven zwischen Madeleine und Eden ermöglichen einen tiefen Einblick in ihre Gedanken und Gefühle, wodurch die Geschichte eine außergewöhnliche Intimität erhält. Emotional packendes Leseerlebnis, das zum Weinen und zum Nachdenken über die Bedeutung von Liebe und Verlust anregt. Positive Leserrezensionen heben hervor, wie einfühlsam und mitreißend die Geschichte erzählt wird, und empfehlen das Buch für Fans emotionaler Liebesromane. Das Buch bietet neben der romantischen Geschichte auch wertvolle Lebenslektionen über das Überwinden von Hindernissen und die Bedeutung des im Jetzt zu leben.
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September 2008Wer ist Jennifer Jones?
Ein Psychothriller
by Cassidy, Anne / Englisch Ganslandt, Katarina
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Children's & YATerra (3). Collapse
by Jennifer Alice Jager
Remorselessly dark and shattering, Earth’s war against humankind is intensifying, and the end of the world is nigh! Chaos reigns over Planet Earth, and devastating natural disasters have sent millions of people to their death, while the survivors live in fear. In Tokyo there is only one person who has survived the destructive rage of Terra Mater. But Ayumi knows that something far worse awaits her than the ruins all around her. In a vision she has clearly seen what Terra Mater is planning. And so Ayumi has no choice: she must conquer her fear and join the natural spirits in trying to close down the Elekreen power station. Only she, Liam, Addy and Younes can save humanity.
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Children's & YATerra (4). Afterglow
by Jennifer Alice Jager
Humankind’s battle against Nature is entering its decisive stage. Once more the explosive showdown of the apocalyptic TERRA series keeps the reader in breathless suspense. Humanity appears to be on the brink of destruction. Vast areas of land have been wiped off the face of the Earth, vegetation has reconquered its living space, but Terra Mater has by no means finished with the human bacillus. The hate-filled spirit of Nature that is claiming Younes’ body for itself, and wants to see all humans destroyed, gives him undreamt-of powers, but it also threatens to set him, his little sister and Chloe against one another. But there is even more at stake: if Younes and the other children from his visions (he had dreams about the other kids) do not stop Terra Mater soon from fulfilling her plans, every single human being will disappear from the planet. In order to prevent that from happening, they must come face to face with raging Mother Earth, and must not only conquer their fear but must also look Death in the eye.
