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      • Dar Athar Publishing House

        Dar Athar for Publishing and Distribution is a Saudi enterprise founded in Dammam in 2010. It was established with a clear vision; to be the first choice for publishing in the Arab world. Dar Athar started on this path with big strides, publishing for new writers and veteran authors from the Arabian Gulf Countries and, in doing so, set the rules and methodologies for high-quality literature, besides launching a distribution services for publishing outfits outside the market range. This has earned Dar Athar a certain trust from Arab readers, which prompted it to expand and launch its second business line; translation of classic and modern literature from all over the world.

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      • Fiction
        November 2008

        Breeze From The River Manjeera

        by Hema Macherla

        About this book: Hema Macherla’s hugely popular debut novel was short-listed for Richard & Judy and has won much well-deserved recognition since it was published.   It tells the story of the engaging Neela who arrives in England as a bride for the brutal Ajay. The life that awaits Neela is a far cry from her hopes and expectations. Treated worse than a servant by her in-laws, and unwanted by her husband, she finally escapes in search of independence and freedom. The novel explores in a personal, moving way the issues around the deep-rooted traditions of arranged marriages and the struggle for young women like Neela to find love and happiness.   The story-telling is gripping and plot-driven. The novel digs deep into the issues of arranged marriage but does so in a readable, personal way. Story-telling at its best.   About the author: Hema Macherla was born in the rural village of Atmakur, Andhrapradesh, India. She has published 25 short stories and a number of articles in Indian magazines. She lives with her husband in London and has two grown up children.

      • Children's & YA
        September 2020

        Zoe, Max and the Bicycle Bus

        by Steven Herrick

        The sun is shining and today feels like an adventure, only one I can go on whenever I want because I have a bicycle and friends and a city just waiting to be explored.   With their new teacher’s help, the kids in class 5D ride to school together in a bicycle bus. Olivia can fix a puncture in no time and Max can ride on one wheel. Lily wishes she wasn’t quite so wobbly and Jordi’s been waiting forever to ride on the road. Dylan has a speedy getaway from alley cats, Dabir’s glad to be part of a group and Zoe’s bike even has a name (Esmeralda). Everyone loves their new way of getting to school.     But there’s a narrow stretch on Fisher Road with no white line to separate the cyclists from the traffic. Zoe and Max decide they need to make it right, even if that means breaking a few rules.     Award-winning author Steven Herrick’s latest verse novel is an uplifting ode to bike-riding, the environment and fixing the future.

      • Dairy farming
        February 2021

        Milk of Non Bovine Mammals

        Chemistry and Health Benefits

        by Anamika Das, Tanmay Hazra & Rohit G Shindhav

        .Milk is an integral part of human diet from ancient times. It provides a significant amount of protein, micronutrients and vitamins, which are essential to alleviate and fight malnutrition. To the worlds total milk production, Cow milk contributes 82.7%, followed by milk from Buffaloes, Goats, Sheeps and Camels. Cow milk contributes almost majority of worlds total milk production. Apart from plenty of health benefits of cow milk, the adverse effects or devil side of cow milk have been observed for certain population in the world. These adverse effects have been categorized as symptoms ofLactose intolerance- a condition characterized by difficulty in digesting milk due to absence of particular enzyme Lactase. Milk allergy occurs due to adverse immune reaction due to presence of certain milk proteins and this is usually termed as milk allergy cow milk protein allergy (CMPA). Non-cow (goat, camel, donkey, yak, horse) milks are closely associated with the culinary cultures of many societies throughout the world. Non-Bovine milks draw great interest for researchers in terms of milk production, technology, chemistry, microbiology, safety, nutrition, and health aspects

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