Research methods: general
Designing Surveys
A Guide to Decisions and Procedures
by Blair, Johnny, Jr.; Czaja, Ronald F.; Blair, Edward
Description
This book is a comprehensive guide to the whole survey research process. Much more than a practical "how-to" guide, the book presents the material in a social science context which is both thorough yet accessible. The book provides a timeline and follows the steps of research including preparing for, designing, and implementing survey research, and includes a section on survey ethics. After reading this book, students are well equipped to conduct their own surveys and, just as importantly, critically assess surveys done by others. The Third Edition brings the book up to date with the latest developments in online tools.
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View all titlesBibliographic Information
- Publisher/Imprint SAGE Publications / SAGE Publications, Inc
- Publication Date April 2013
- Orginal LanguageEnglish
- ISBN/Identifier 9781483310206 / 1412997348
- Primary Price 28.99 GBP
- Pages352
- ReadershipCollege - higher education
- Publish StatusPublished
- Responsibilityby Edward (Ed) A. Blair, Ronald (Ron) F. Czaja, Johnny E. Blair.
- EditionThird Edition.
- Page size23
- Reference CodeBDZ0018100840
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