Newmag company was established in 2007. For more than 10 years it has been publishing a magazine with the same name. In March 2018, the company decided to cease the publication of the magazine and change its path focusing on book publishing. Newmag positioned itself as a publishing house focused on publishing non-fiction & fiction literature with very active promotion of their books. Within 5 years, Newmag has become one of the 3 largest and influential publishing houses in Armenia. In 2021, Newmag decided to hold a big book festival to encourage and promote reading. Newmag Summer Fest 2021 became the first big event organized by the team which was attended by 3000 people. In the same year, Newmag Reader's Prize was announced, which aimed to promote reading books. The winner of the prize receives all of Newmag's newly published books till the end of that year.
