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      • Zhu Yingchun Studio

        Zhu Yingchun is a book designer and artist based in Nanjing, China.    He was awarded silver medal at the Leipzing Book Fair for 'the most beautiful book in the world' in 2017. Honoured with many titles, including the 'Chinese Government Award for Publishing' and the 'Outstanding Editor' prize, Yingchun nevertheless credits nature as his sole source of inspiration, and is at his happiest while studying the patterns and rituals of bugs and flowers in his own wild garden.   His creations express his inquisitive approach to the world and his belief that every part of nature has a distinctive beauty.

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      • Trusted Partner
        January 2018

        Three steps to reduce blood pressure

        by Hong Zhu

        The World Health Organization predicts that chronic lifestyle diseases such as hypertension will become the number one killer of human health by about 2020. Zhu Hongzhu's "Three Steps to Reduce Blood Pressure" combines the experience and cases of professional doctors in treating hypertension for many years, focusing on the problem of lowering blood pressure and stabilizing pressure that hypertension patients are most concerned about, using easy-to-understand language, to provide you with practical and effective methods, so that you can understand and use them easily.

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        Health & Personal Development
        December 2019 - December 2024

        Twelve letters to youth

        by Zhu Guangqian

        There are twelve letters in the book. Each letter is about what the young people are or should be concerned about, such as reading, self-cultivation, composition, social movement, love, philosophy, and so on. From Mr. Zhu Guangqian's writing, it flows like the elder's persuasion, like the sincere conversation of old friends. It is kind and natural to read, and benefits a lot. Although the author expresses his opinions on each topic and looks at the whole, there seems to be a consistent starting point to be found, that is, to persuade young people to have a deep vision, to work hard fundamentally, to take care of themselves, and not to follow the secular interests.

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        September 2021

        Outline of New Family Education

        by Zhu Yongxin

        Professor Zhu Yongxin explained his ideal education from ten aspects, and from these ten aspects, he discussed how to realize the ideal school, the ideal teacher, the ideal principal, the ideal student, the ideal parent, and the ideal moral education. , Ideal intellectual education, ideal physical education, ideal aesthetic education and ideal labor technical education. Through these ten educational ideals, the author traces an ideal educational blueprint. At the same time, the author also discussed a series of forward-looking issues such as the ten major trends of China's basic education reform, the trends and characteristics of China's curriculum reform, the challenges and prospects of China's moral education.

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        August 2015

        Dai Ethnic Group: Water-splashing Festival in the Peacock Country

        by Fang Suzhen, Zhu Xunde

        Festivals of Chinese Ethnic Groups was co-authored by China's well-beloved authors of children's literature including Fang Suzhen, Tang Sulan, Wang Yimei, and was illustrated by celebrated Chinese illustrators such as Cai Gao, Chen Yadan and Zhu Xunde. This series covers intriguing, outstanding and poetic folk tales on festivals and customs from China's ten most representative ethnic groups. Showcasing their courage, gentleness and indomitable will, these delightful stories allow readers to learn more about the distinct and charming characteristics of these ethnic groups. Recommended as parent-child reading by CCTV during the Dragon Boat Festival, this series has won the Most Beautiful Picture Book 2020 prize given by China Library Journal. It was also nominated for the top picture books prize in China for the Chinese Government Award.

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        August 2015

        Man Ethnic Group: Flowers of Nian xi and the May Festival

        by Xiao Mao, Zhu Hong

        Festivals of Chinese Ethnic Groups was co-authored by China's well-beloved authors of children's literature including Fang Suzhen, Tang Sulan, Wang Yimei, and was illustrated by celebrated Chinese illustrators such as Cai Gao, Chen Yadan and Zhu Xunde. This series covers intriguing, outstanding and poetic folk tales on festivals and customs from China's ten most representative ethnic groups. Showcasing their courage, gentleness and indomitable will, these delightful stories allow readers to learn more about the distinct and charming characteristics of these ethnic groups. Recommended as parent-child reading by CCTV during the Dragon Boat Festival, this series has won the Most Beautiful Picture Book 2023 prize given by China Library Journal. It was also nominated for the top picture books prize in China for the Chinese Government Award.

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        The Fat

        by Yingchun Zhu

        Fat is a collection of essays on the topic of fat , which was carefully edited and designed by Zhu Yingchun, the winner of "The most Beautiful Book in the world", after six years of manuscript preparation. The book invites more than 100 authors to tell the story of "fat" together, as well as a number of well-known artists to draw illustrations in the text. The book includes memories of famous people from all walks of life, such as Shen Changwen, Zhong Shuhe, Su Tong, Li 'er, Ye Zhaoyan, Mai Jia, Zhang Jiajia and Jiang Fangzhou, as well as stories of people of different ages and fields and people from other countries and regions. Fat is not only a kind of food, but also a period of memory, which embodies the bitter past, sweet memories and ongoing stories of sweetness, bitterness and bitterness from generation to generation. 《肥肉》是一本以“肥肉”为话题的散文集,由“世界最美的书”获奖者朱赢椿历时六年约稿,精心编辑与设计而成。本书邀请到百余位作者共同讲述“肥肉”的故事,以及多位知名画家制作内文插画。既有沈昌文、钟叔河、苏童、李洱、叶兆言、麦家、张嘉佳、蒋方舟等社会各界知名人士关于肥肉的珍贵记忆,也收录民间不同年龄、不同领域的人和其他国家、地区的人们的肥肉故事。 肥肉不仅是一种食物,更是一段时代记忆,凝聚了一代又一代人辛酸的过往、甜蜜的回忆以及正在发生的酸甜苦辣的故事。物价已回不到往昔,肥肉又有了新故事。全新增订版特别收录陈晓卿、封新城、石光华、地主陆、田原、史航、汪天稳等好文。书中囊括的这几代人的胃,比世间档案更懂中国。

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        May 2017

        Children have an Unknown Power

        by Yongxin ZHU

        In this book, Mr. Yongxin Zhu selects to interpret the celebrated dictums of Montessori which are related to family education. Some of the celebrated dictums point out the importance of children education, some of them reveal the laws of children’s development, and more of them care how to educate children better. This book is of significance to the development of Chinese family education.

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        Business, Economics & Law
        February 2018

        Sustainable Bamboo Development

        by Zhu Zhaohua, Jin Wei

        This book presents over 40 cases of bamboo development across 22 major bamboo-industry countries and explores the knowledge gained from their successes and failures. It synthesises experiences and exchanges with country experts from international training courses and consultations, study tours, and seminars. Each case includes observations and summaries of discussions related to the development of bamboo-based industries in a healthy, sustainable way, and the facilitation of strategic and balanced development of bamboo in different global regions. Industrial and artisanal bamboo growing and processing is expanding worldwide and this book brings together key experiences to help inform future developments. This book provides an analysis of bamboo plant features, including strong renewability, fast-growing, and high biomass production. It also reviews important ecological functions of bamboos, such as water and soil conservation, carbon sink and storage, and adaptation to climate change, as well as addressing the diversified culture of bamboo and key issues affecting the sector. Sustainable Bamboo Development: - Is authored by an internationally recognised leading expert in the growth and use of bamboo - Takes a holistic view, covering technical, socio-economic, policy, cultural and business development - Provides practical knowledge to guide the development of bamboo sectors - Gives a clear idea and rich examples of what has been attempted in many countries - Acts as a roadmap for using bamboo as a poverty reduction and environmental security tool Highly illustrated and in full colour throughout, this book is an essential resource for all those interested in bamboo, from private sector investors to governmental and development agencies, academic researchers and students.

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        Biography & True Stories
        February 2017

        Jackie Chan:Never Grow Up, Only Get Older

        by Jackie Chan, Zhu Mo

        This is an autobiography of Chinese Kongfu star Jackie Chan. The book is a true recording of this international superstar’s growth and life experience for the last 50 years. It tells us the legendary actor’s stories, and also reflects a fantastic acting age.

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        March 2020

        The Buddies

        by Qin Wenjun

        This volume is short, the language is simple and fluent, and it tells the naughty story of "I" (Zhu Duoxing) and cousin Xiaosha in a first-person perspective. Zhu Duoxing and his cousin Xiaosha are in the same class, and they are messing around all the time. But Xiaosha has really bad luck, because his name sounds like "Xiaosha", which means "little dumb". Unlike the usual stories of little troublemakers, these stories are told from the standpoint of troublemakers. For example, watering the flowers and grass downstairs with a shower nozzel, and spray graffiti on the walls, etc. When female writer writes a boy story, you can feel how the boys are both naughty and dashing at the same time, which fully demonstrated the writer's solid writing skill. You will read the reason for every trick or trouble they make. Looking at the world of adults from the child's perspective, it is hard to tell if the child is ridiculous or the other way around. According to Qin Wenjun, many of the stories of these two little troublemakers evolved from the actions of her two younger brothers. Those are some remarkable naughty days, full of fun and innocence.

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        2008

        A Collection of Comic Books of Journey to the West

        by Mutiple Anthors

        It mainly describes the story of Sun Wukong, Zhu Bajie, Shaseng, and the White Dragon Horse who protected Tang Monk to go to the west for Buddhist scriptures during the Taizong Emperor's reign of the Tang Dynasty. During this journey, they conquered difficulties one after another, fought with monsters and devils all the way to the West to get the true scriptures.

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        Biography & True Stories
        June 2019

        The Half Quilt

        by Zeng San

        Rucheng, Hunan, is the first large-scale centralized land recuperation after the Red Army's Long March. A story of "half-quilt" embodies the deep feelings of the military and civilians in the village of Shazhou in Rucheng. The revolutionaries Mao Zedong and Zhu De launched revolutionary activities in Rucheng, which has consolidated the mass foundation on this land.The book takes the "Half Quilt" story as the entrance, integrates the Long March story and revolution story of Rucheng, and the story of Shazhou Village's poverty eradication in the new era.

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        August 2016

        Journey to the West(Digital Edition)

        by Wu Cheng En

        Journey to the West is a Chinese classic fantastic novel. It mainly describes a long journey to the Western Heaven to fetch the Buddhist sutras. The main characters of this novel are a monk, named Xuanzang, and his four disciples, named Sun Wukong, Zhu Bajie, Sha Wujing and Yulong Santaizi. Throughout the journey, the four brave disciples have to protect their master from various monsters and calamities. After encountering eighty-one disasters, they finally reaches their destination. The most definitive version of this novel was written by Wu Chengen in his old age and published in 1592.

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        December 2025

        The Demise of Emperor Guangxu

        by XU LINLING

        The book revolves around the suspicious case of Emperor Guangxu's death, and presents the complicated and multifaceted life of Emperor Guangxu in three-dimensional and true manner. The book also relies on the original materials such as memorials, diaries, letters, and the emperor’s Zhu Bi. Based on a detailed analysis of historical facts, it restores the various grievances and disputes between Emperor Guangxu and Cixi. Emperor Guangxu’s true attitude towards the Hundred Days Reform and the The mystery of the dead presents new insights and has strong academic and cultural value.

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        Children's & YA

        The Old Tire

        Feng Zikai Comic Award laureate

        by Jia Wei

        The tire walks a long distance with an off-road vehicle during summer days. Now he is old and he wants to travel alone. However, tripped by a rock stone at the beginning of his journey, he falls on the ground of grass. Soon, a lot of strange things take place….The Old Tire is a moving story about friendship and exploration in a journey. With a gentle brushwork of Zhu Chenliang, a renowned Feng Zikai Comic Award laureate, the book would take you into a subtle literary world with marvelous aesthetics.

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        Biography & True Stories
        June 2017

        Questions beside the Xiangjiang River

        Reflections of Chinese Revolutionaries and Heroes

        by Zhang Zhichu, Chen Xianchun

        This book mainly introduces alarming questions issued by the revolutionaries or heroes such as Mao Zedong, Liu Shaoqi, Ren Bishi, Hu Yaobang, Zhu Rongji, Hua Guofeng, Peng Dehuai, Lei Feng, etc. beside the Xiangjiang River. The questions are the reflections about the universe and the country, the society and the people, which shows their love for the people, courage to assume, and pursuit of truth. The book uses "questions" as clues to further talk about stories in detail of these revolutionaries and heroes in terms of how to answer the questions they raised, and that how they struggled to find answers in their life.

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        The environment
        November 2014

        Next to Bugs

        by Zhu Yingchun

        A diary of long-term observation about different kinds of tiny bugs. In the book, you will find that a team of ants are marching in line and looking for food, a snail is walking in the moonlight with her baby on the back, a slug and a bee are standing facing each other......The book is telling such stories in vivid words with photos and drawings.

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