Your Search Results

      • Elain Publishing House

        Dr. Fatima Al-Boudi in brief Nationality: Egyptian. - She holds a Bachelor of Science, Department of Biochemistry, Alexandria University, in 1977. - Master of Biochemistry, Ain Shams University, 1985. - PhD in Biochemistry, Ain Shams University, 1990. - Holder of a diploma in criticism and art appreciation from the Academy of Arts in Cairo 1996. - Consultant medical analysis at the Faculty of Medicine, Ain Shams University. - Owner and director of “Dar Al-Ain Publishing” since 2000, and she founded one of the bookshops of the house in 2011 in Alexandria. - Director of the "Al Ain Cultural" salon. - She holds the 65th position out of 200 influential businesswomen in the Arab world. Al Ain Publishing House participated in many international book fairs. Al Ain Publishing House won many awards, including the Sheikh Zayed Prize, and reached the short list for the Booker Prize five times. - Dr. Fatima Al-Boudi in many cultural seminars at Arab International Exhibitions. - Member of the Egyptian Publishers Union. - Member of the Arab Publishers Union.

        View Rights Portal
      • Trusted Partner
        Business, Economics & Law
        November 2020

        Tourism in Development: Reflective Essays

        by Peter U C Dieke, Brian E M King, Richard Sharpley, Ali Thompson

        This book: - comprises reflective essays written by internationally-ranked scholars and tourism consultants with extensive experience, particularly in the developing world countries - considers extant themes, issues and challenges related to tourism and development - offers a critical and contemporary perspective on tourism's significance and role in development.

      • Trusted Partner

        Billy Jenkins: Europe's King of the Cowboys

        by Hugo N. Gerstl

        illy Jenkins’ career spans the years 1895-1954. He was King of the Cowboys, the most popular act in all Germany, hero of German pulp fiction – the last genuine hero of the “American” Wild West. Yet, like Karl May before him, he never set foot in America...Billy became one of the world’s earliest superstars. He thrilled millions between the two World Wars, built a palatial mansion on the hill in Berlin, complete with a dude ranch in his backyard. In 1932, after joining the Nazi Party, he became their favorite, and soon reached the pinnacle of his success – this, despite the fact that he was half-Jewish! As his star waned, not because he was Jewish but because his name sounded too American as Germany entered World War II, Billy rediscovered his Jewish roots, and… but that’s for the reader to find out.Hugo N. Gerstl, nationally famous American trial lawyer, world traveler and author of the best-sellers Scribe: The Only Female Pope, Amazing Grace: The Woman Pirate, Legacy: The Birth of Modern Turkey, ChildFinders, and Stalemate, which so far have been translated into Portuguese, Czech, and Turkish, lives in Carmel, California with his wife Lorraine, a writer and teacher. Together they have raised five children, now grown. Published By Pangæa Publishing Group,2019.  534 pages – 23 cm x 15 cm

      • Trusted Partner
        Technology, Engineering & Agriculture
        April 2017

        Fish Viruses and Bacteria

        Pathobiology and Protection

        by Patrick T K Woo, Rocco C Cipriano

        Taking a disease-based approach, Fish Viruses and Bacteria: Pathobiology and Protection focuses on the pathobiology of and protective strategies against the most common, major microbial pathogens of economically important marine and freshwater fish. The book covers well-studied, notifiable piscine viruses and bacteria, including new and emerging diseases which can become huge threats to local fish populations in new geographical regions if transported there via infected fish or eggs. A concise but thorough reference work, this book: - Covers key viral and bacterial diseases of notable fish species; - Reviews major well-established piscine pathogens as well as new, emerging and notifiable diseases; and - Contains the most up-to-date research contributed by a team of over fifty world experts. An invaluable bench book for fish health consultants, veterinarians and all those wanting instant access to information, this book is also a useful textbook for students specializing in fish health and research scientists initiating fish disease research programmes. ; Taking a disease-based approach, this book focuses on the pathobiology of and protective strategies against the most common, major microbial pathogens of economically important marine and freshwater fish. It covers well-studied, notifiable piscine viruses and bacteria, including new and emerging diseases. ; 1: Infectious Pancreatic Necrosis Virus, Arun K. Dhar, Scott LaPatra, Andrew Orry and F.C. Thomas Allnutt 2: Infectious Haematopoietic Necrosis Virus, Jo-Ann C. Leong and Gael Kurath 3: Viral Haemorrhagic Septicaemia Virus, John S. Lumsden 4: Epizootic Haematopoietic Necrosis and European Catfish Virus, Paul Hick, Ellen Ariel and Richard Whittington 5: Oncogenic Viruses: Oncorhynchus masou Virus and Cyprinid Herpesvirus, Mamoru Yoshimizu, Hisae Kasai, Yoshihiro Sakoda, Nanako Sano and Motohiko Sano 6: Infectious Salmon Anaemia, Knut Falk and Maria Aamelfot 7: Spring Viraemia of Carp, Peter Dixon and David Stone 8: Channel Catfish Viral Disease, Larry A. Hanson and Lester H. Khoo 9: Largemouth Bass Viral Disease, Rodman G. Getchell and Geoffrey H. Groocock 10: Koi Herpesvirus Disease, Keith Way and Peter Dixon 11: Viral Encephalopathy and Retinopathy, Anna Toffan 12: Iridoviral Diseases: Red Sea Bream Iridovirus and White Sturgeon Iridovirus, Yasuhiko Kawato, Kuttichantran Subramaniam, Kazuhiro Nakajima,Thomas Waltzek and Richard Whittington 13: Alphaviruses in Salmonids, Marius Karlsen and Renate Johansen 14: Aeromonas salmonicida and A. hydrophila, Bjarnheidur K. Gudmundsdottir and Bryndis Bjornsdottir 15: Edwardsiella spp., Matt J. Griffin, Terrence E. Greenway and David J. Wise 16: Flavobacterium spp.: F. psychrophilum, F. columnare and F. branchiophilum, Thomas P. Loch and Mohamed Faisal 17: Francisella noatunensis, Esteban M. Soto and John P. Hawke 18: Mycobacterium spp., David T. Gauthier and Martha W. Rhodes 19: Photobacterium damselae, John P. Hawke 20: Piscirickettsia salmonis, Jerri Bartholomew, Kristen D. Arkush and Esteban M. Soto 21: Renibacterium salmoninarum, Diane G. Elliott 22: Streptococcus iniae and S. agalactiae, Craig A. Shoemaker, De-Hai Xu and Esteban M. Soto 23: Vibriosis: Vibrio anguillarum, V. ordalii and Aliivibrio salmonicida, Alicia E. Toranzo, Beatriz Magariños and Ruben Avendaño-Herrera 24: Weissella ceti, Timothy J. Welch, David P. Marancik and Christopher M. Good 25: Yersinia ruckeri, Michael Ormsby and Robert Davies

      • Trusted Partner
        Business, Economics & Law
        December 2017

        Tour Operators and Operations

        Development, Management and Responsibility

        by Jacqueline Holland, David Leslie

        With a focus on the creation and distribution of packaged holidays, this text covers the fundamentals of business and the relationship between tour operators and destinations. With particular reference to the sustainability of both parties, it reviews the impacts and influences of tour operations and practices on destinations within the overriding context of tour operator responsibility. It addresses the entirety of this key component of the tourism sector, and reflects the shift in recent years from traditional 'sun, sea and sand' holiday to more bespoke packages. Taking into account tour operators as a growing factor among the major emergent economies of the world, this book is: - The first textbook to provide such in-depth content of tour operators and operations. - Written by authors with industry, research and teaching experience. - A wealth of information regarding popular eco, nature and adventure trips, as well as myriad niche and special interest products. Full of international and highly topical case studies, exercises and discussion questions, Tour Operators and Operations: Development, Management and Responsibility is a fundamental text for students of tourism.

      • Trusted Partner
        Literature & Literary Studies
        December 2023

        Bulletin of the John Rylands Library 99/2

        by Stephen Mossman, Cordelia Warr

        The John Rylands Library houses one of the finest collections of rare books, manuscripts and archives in the world. The collections span five millennia and cover a wide range of subjects, including art and archaeology; economic, social, political, religious and military history; literature, drama and music; science and medicine; theology and philosophy; travel and exploration. For over a century, the Bulletin of the John Rylands Library has published research that complements the Library's special collections. The editors invite the submission of articles in these fields and welcome discussion of in-progress projects.

      • Trusted Partner
        Humanities & Social Sciences
        March 2017

        Imperialism and the natural world

        by John M. MacKenzie

        Imperial power, both formal and informal, and research in the natural sciences were closely dependent in the nineteenth century. This book examines a portion of the mass-produced juvenile literature, focusing on the cluster of ideas connected with Britain's role in the maintenance of order and the spread of civilization. It discusses the political economy of Western ecological systems, and the consequences of their extension to the colonial periphery, particularly in forms of forest conservation. Progress and consumerism were major constituents of the consensus that helped stabilise the late Victorian society, but consumerism only works if it can deliver the goods. From 1842 onwards, almost all major episodes of coordinated popular resistance to colonial rule in India were preceded by phases of vigorous resistance to colonial forest control. By the late 1840s, a limited number of professional positions were available for geologists in British imperial service, but imperial geology had a longer pedigree. Modern imperialism or 'municipal imperialism' offers a broader framework for understanding the origins, long duration and persistent support for overseas expansion which transcended the rise and fall of cabinets or international realignments in the 1800s. Although medical scientists began to discern and control the microbiological causes of tropical ills after the mid-nineteenth century, the claims for climatic causation did not undergo a corresponding decline. Arthur Pearson's Pearson's Magazine was patriotic, militaristic and devoted to royalty. The book explores how science emerged as an important feature of the development policies of the Colonial Office (CO) of the colonial empire.

      • Trusted Partner
        Business, Economics & Law
        March 2017

        Arctic Tourism Experiences

        Production, Consumption and Sustainability

        by Young-Sook Lee, David Weaver, Nina K Prebensen

        An exploration of Arctic tourism, focusing on tourist experiences and industry provision of those experiences; this is the first compilation to concentrate on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. Part 1 investigates the depth and dimensions of tourist experiences in the Arctic. Chapters examine the essence of diverse peak experiences and delve into the factors that give rise to these experiences. Part 2 considers the links between these core experiences and the tourism industry that seeks to sustain itself by facilitating such satisfying outcomes. ; The book focuses on tourist experiences and industry provision of those experiences. It concentrates on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. ; PART I: INTRODUCTION AND ISSUES: TOURIST EXPERIENCES OF THE ARCTIC AND CREATING TOURIST EXPERIENCES.Chapter 1: Arctic Destinations and Attractions as Evolving Peripheral Settings for the Production and Consumption of Peak Tourism ExperiencesChapter 2: Experiencing the Arctic in the Past: French Visitors to Finnmark in the Late 1700s and Early 1800sChapter 3: Roles of Adventure Guides in Balancing Perceptions of Risk and SafetyChapter 4: The Central Role of Identity in the Arctic PeripheryChapter 5: Tourists and Narration in the Arctic: The Changing Experience of MuseumsChapter 6: World Heritage List = Tourism Attractiveness?PART II: CREATING TOURIST EXPERIENCES IN THE ARCTICChapter 7: Degrees of Peripherality in the Production and Consumption of Leisure Tourism in GreenlandChapter 8: Northern Lights Experiences in the Arctic Dark: Old Imaginaries and New Tourism NarrativesChapter 9: Exploring the Extreme Iditarod Trail in AlaskaChapter 10: The Arctic Tourism Experience from an Evolving Chinese PerspectiveChapter 11: Tourists’ Interpretations of a “Feelgood In Lapland” Holiday- A Case StudyChapter 12: Negotiating Sami Place and Identity: Do Scottish Traditions Help Sami to be More Sami?Chapter 13: Emergence of Experience Production Systems for Mass Tourism Participation in Peripheral Regions: Evidence from Arctic ScandinaviaChapter 14: Factors of Peripherality: Whale Watching in Northern NorwayChapter 15: Responsible Fishing Tourism in the ArcticChapter 16: Long way up: Powered Two-Wheeled Journeys in Northern PeripheriesChapter 17: Experiences of Marine Adventurers in the Canadian ArcticChapter 18: Arctic Tourism in Russia: Attractions, Experiences, Challenges and PotentialsChapter 19: Tourism Experiences of Post-Soviet Arctic BorderlandsChapter 20: Arctic Tourism Experiences: Opportunities, Challenges and Future Research Directions for a Changing Periphery

      • Trusted Partner
        Literature & Literary Studies
        October 2024

        The Legacy of John Polidori

        The Romantic Vampire and its Progeny

        by Sam George, Bill Hughes

        John Polidori's novella The Vampyre (1819) is perhaps 'the most influential horror story of all time' (Frayling). Polidori's story transformed the shambling, mindless monster of folklore into a sophisticated, seductive aristocrat that stalked London society rather than being confined to the hinterlands of Eastern Europe. Polidori's Lord Ruthven was thus the ancestor of the vampire as we know it. This collection explores the genesis of Polidori's vampire. It then tracks his bloodsucking progeny across the centuries and maps his disquieting legacy. Texts discussed range from the Romantic period, including the fascinating and little-known The Black Vampyre (1819), through the melodramatic vampire theatricals in the 1820s, to contemporary vampire film, paranormal romance, and science fiction. They emphasise the background of colonial revolution and racial oppression in the early nineteenth century and the cultural shifts of postmodernity.

      • Trusted Partner
        January 2021

        Practical R for Biologists

        An Introduction

        by Donald Quicke, Buntika A Butcher, Rachel Kruft Welton

        R is a freely available, open-source statistical programming environment which provides powerful statistical analysis tools and graphics outputs. R is now used by a very wide range of people; biologists (the primary audience of this book), but also all other scientists and engineers, economists, market researchers and medical professionals. R users with expertise are constantly adding new associated packages, and the range already available is immense.This text works through a set of studies that collectively represent almost all the R operations that biology students need in order to analyse their own data. The material is designed to serve students from first year undergraduates through to those beginning post graduate levels. Chapters are organized around topics such as graphing, classical statistical tests, statistical modelling, mapping, and text parsing. Examples are based on real scientific studies, and each one covers the use of more R functions than those simply necessary to get a p-value or plot.The book walks the reader through the data analysis process, starting with very simple plots, and continuing through more complex analyses and programming. It shows how to deal with issues such as error messages that can be confronting for beginners, in order to set students up for a successful scientific career using R.Collectively the authors have a vast amount of teaching experience which they apply here to make the passage into R programming as gentle and easy as possible, whilst guiding the reader to tackle quite complicated programming. Table of contents 1: How to Use this Book 2: Installing and Running R 3: Very Basic R Syntax 4: First Simple Programs and Graphics 5: The Dataframe Concept 6: Plotting Biological Data in Various Ways 7: The Grammar of Graphics Family of Packages 8: Sets and Venn diagrams 9: Statistics: Choosing the Right Test 10: Commonly Used Measures and Statistical Tests 11: Regression and Correlation Analyses 12: Count Data as Response Variable 13: Analysis of Variance (ANOVA) 14: Analysis of Covariance (ANCOVA) 15: More Generalised Linear Modelling 16: Monte Carlo Tests and Randomisation 17: Principal Components Analysis 18: Species Abundance, Accumulation and Diversity Data 19: Survivorship 20: Dates and Julian Dates 21: Mapping and Parsing Text Input for Data 22: More on Manipulating Text 23: Phylogenies and Trees 24: Working with DNA Sequences and other character data 25: Spacing in Two Dimensions 26: Population Modelling Including Spatially Explicit Models 27: More on “apply” Family of Functions – Avoid Loops to get More Speed 28: Food webs and simple graphics 29: Adding Photographs 30: Standard Distributions in R 31: Reading and Writing Data to and from Files

      • Trusted Partner
        Humanities & Social Sciences
        March 2017

        The Arctic in the British imagination 1818–1914

        by Andrew Thompson, John M. MacKenzie, Rob David

        The Arctic region has been the subject of much popular writing. This book considers nineteenth-century representations of the Arctic, and draws upon an extensive range of evidence that will allow the 'widest connections' to emerge from a 'cross-disciplinary analysis' using different methodologies and subject matter. It positions the Arctic alongside more thoroughly investigated theatres of Victorian enterprise. In the nineteenth century, most images were in the form of paintings, travel narratives, lectures given by the explorers themselves and photographs. The book explores key themes in Arctic images which impacted on subsequent representations through text, painting and photography. For much of the nineteenth century, national and regional geographical societies promoted exploration, and rewarded heroic endeavor. The book discusses images of the Arctic which originated in the activities of the geographical societies. The Times provided very low-key reporting of Arctic expeditions, as evidenced by its coverage of the missions of Sir John Franklin and James Clark Ross. However, the illustrated weekly became one of the main sources of popular representations of the Arctic. The book looks at the exhibitions of Arctic peoples, Arctic exploration and Arctic fauna in Britain. Late nineteenth-century exhibitions which featured the Arctic were essentially nostalgic in tone. The Golliwogg's Polar Adventures, published in 1900, drew on adult representations of the Arctic and will have confirmed and reinforced children's perceptions of the region. Text books, board games and novels helped to keep the subject alive among the young.

      • Trusted Partner
        Children's & YA
        November 2019

        Claire Malone Changes the World

        by Nadia L. King / Alisa Knatko

        Swedish schoolgirl, Greta Thunberg has captured the world’s attention as she campaigns to raise awareness of climate change and calls world leaders to account. All children can follow Greta’s lead. Claire Malone is the hero of Claire Malone Changes the World, a feisty character with boundless energy to change her world for the better. Armed with her typewriter and the determination to make a difference, Claire is an ordinary kid with an extraordinary desire to change things for the better. Writing letter after letter, Claire advocates for change. One day she notices that her local park needs upgrading and she commits wholeheartedly to the cause. This an empowering and inspiring picture book for young children but especially for girls. You will love the journey of Claire, a strong and ambitious girl, so much that you will want to read this book over and over again.

      • Trusted Partner
        Business, Economics & Law
        January 2017

        Tourism and Geopolitics

        Issues and Concepts from Central and Eastern Europe

        by Derek R Hall

        With 29 contributors from across Europe and beyond, this work represents a unique and important resource that examines the many relationships between tourism and geopolitics, with a focus on experiences drawn from Central and Eastern Europe. It begins by assessing the changing nature of 'geopolitics', from pejorative associations with Nazism to the more recent critical and feminist geopolitics of social science's 'cultural turn'. The book then addresses the important historical role of Central and Eastern Europe (CEE) in geopolitical thinking, before exemplifying a range of contemporary interactions between tourism and geopolitics within this critical region. Edited by a renowned authority on tourism geopolitics, this book: · Provides the most comprehensive overview of tourism and geopolitics available · Applies a range of geopolitical concepts and approaches to empirical experiences of tourism and mobility in Central and Eastern Europe · Embraces contributions from both established and new academic voices. Pursuing innovative analytical paths, the book demonstrates the interrelated nature of tourism and geopolitics and emphasizes the freshness of this research area. Addressing key principles and ideas which are applicable globally, it is an essential source for researchers, teachers and students of tourism, geography, political science and European studies, as well as for diplomatic, business and consultant practitioners. ; This book is a unique and important resource that discusses the relationship between tourism and geopolitics, with a focus on experience from Central and Eastern Europe ; Part I: Introduction and Overviews1: Bringing geopolitics to tourism2: Tourism and geopolitics: the political imaginary of territory, tourism and space3: Tourism in the geopolitical construction of Central and Eastern Europe (CEE)Part II: Reconfiguring Conceptions and Reality4: The Adriatic as a (re-)emerging cultural space5: Crimea: geopolitics and tourism6: The geopolitical trial of tourism in modern Ukraine7: Under pressure: the impact of Russian tourism investment in MontenegroPart III: Tourism and Transnationalism8: Large-scale tourism development in a Czech rural area: contestation over the meaning of modernity9: The expansion of international hotel groups into Central and Eastern Europe after 1989 – strategic couplings and local responses10: Conceptualising trans-national hotel chain penetration in Bulgaria11: New consumption spaces and cross-border mobilitiesPart IV: Borderlands12: From divided to shared spaces: transborder tourism in the Polish-Czech borderlands13: Finnish-Russian border mobility and tourism: localism overruled by geopolitics14: Kaliningrad as a tourism enclave/exclave?15: An evaluation of tourism development in KaliningradPart V: Identity and Image16: Mutli-ethnic food in the mono-ethnic city: tourism, gastronomy and identity in central Warsaw17: Rural tourism as a meeting ground in Bosnia and Herzegovina?18: Interrogating tourism’s relevance: mediating between polarities in Kosovo19: European Night of Museums and the geopolitics of events in Romania20: The power of the Web: blogging destination image in Bucharest and SofiaPart VI: Mobilities21: The role of pioneering tour companies22: The geopolitics of low-cost carriers in Central and Eastern Europe23: Tourism and a geopolitics of connectivity: the Albanian nexus24: Heroes or ‘Others’? A geopolitics of international footballer mobility25: Tourism, mobilities and the geopolitics of erasurePart VII: Conclusions26: In conclusion

      • Trusted Partner
        Children's & YA
        March 2020

        Amelie Trott and the Earth Watchers

        by Moyra Irving

        This is the extraordinary story of how one small girl stopped a planetary catastrophe. It’s a very timely book, written for the child in us all, with a forceful message about the power of young people to transform the world - a theme currently demonstrated by brave young heroes like Greta Thunberg. And with magical synchronicity, the very week Greta began her lone vigil outside the Swedish government last year, over 1,000 miles (1,897 km) away in the fictional world of books, Amelie Trott took to Parliament Square, London - on a mission to avert the End of the World. It’s a family drama with an international feel - set mainly in England but with episodes in Washington DC and around the world.

      • Trusted Partner
        Humanities & Social Sciences
        January 2017

        The divorce of King Lothar and Queen Theutberga

        Hincmar of Rheims's De divortio

        by Rachel Stone, Charles West

        In the mid-ninth century, Francia was rocked by the first royal divorce scandal of the Middle Ages: the attempt by King Lothar II of Lotharingia to rid himself of his queen, Theutberga and remarry. Even 'women in their weaving sheds' were allegedly gossiping about the lurid accusations made. Kings and bishops from neighbouring kingdoms, and several popes, were gradually drawn into a crisis affecting the fate of an entire kingdom. This is the first professionally published translation of a key source for this extraordinary episode: Archbishop Hincmar of Rheims's De divortio Lotharii regis et Theutbergae reginae. This text offers eye-opening insight both on the political wrangling of the time and on early medieval attitudes towards magic, penance, gender, the ordeal, marriage, sodomy, the role of bishops, and kingship.The translation includes a substantial introduction and annotations, putting the case into its early medieval context and explaining Hincmar's sometimes-dubious methods of argument.

      • Trusted Partner
      • Trusted Partner
        Literature & Literary Studies
        May 2021

        Rebel angels

        Space and sovereignty in Anglo-Saxon England

        by Jill Fitzgerald

        Over six hundred years before John Milton's Paradise Lost, Anglo-Saxon authors told their own version of the fall of the angels. This book brings together various cultural moments, literary genres and relevant comparanda to recover that version, from the legal and social world to the world of popular spiritual ritual and belief. The story of the fall of the angels in Anglo-Saxon England is the story of a successfully transmitted exegetical teaching turned rich literary tradition. It can be traced through a range of genres - sermons, saints' lives, royal charters, riddles, devotional and biblical poetry - each one offering a distinct window into the ancient myth's place within the Anglo-Saxon literary and cultural imagination.

      • Trusted Partner
        Literature & Literary Studies
        January 2013

        The lives of Thomas Becket

        by Michael Staunton

        This collection tells the story of Thomas Becket's turbulent life, violent death and extraordinary posthumous acclaim in the words of his contemporaries. The only modern collection from the twelfth-century Lives of Thomas Becket in English and features all his major biographers, including many previously untranslated extracts. Providing both a valuable glimpse of the late twelfth-century world, and an insight into the minds of those who witnessed the events. By using contemporary sources, this book is the most accessible way to study this central episode in medieval history. Thomas Becket features prominently in most medieval core courses. This book allows the subject to be taught as never before, and is highly suitable as a set text.

      • Trusted Partner
        Business, Economics & Law
        April 2017

        Rural Tourism and Enterprise

        Management, Marketing and Sustainability

        by Ade Oriade, Peter Robinson

        Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business setting is especially intricate due to the assortment of different business opportunities, ranging from traditional agriculture, to tourism enterprise and even high-tech business. This important new textbook on the subject: - Examines key issues affecting rural enterprise and tourism - Explores the breadth of rural enterprise management and marketing across both developed and developing economies - Discusses strategies for business growth within a rural setting, such as knowledge development, proper planning and innovation - Uses a mix of case studies and theoretical content specifically selected to appeal to both student and practitioner readers Including pedagogical features and full colour throughout, this new textbook provides an engaging and thought-provoking resource for students and practitioners of tourism, rural business and related industries. ; Marketing and management processes are especially intricate for the rural business setting due to the assortment of different business opportunities. This important new textbook examines key issues, discusses strategies for growth and uses a mix of case studies and theoretical content across developed and developing countries. ; Introduction: (Ade Oriade and Peter Robinson) Part 1: Management and marketing rural tourism and enterprise in developed economies 1: Rural enterprise business development: the developed world context (Peter Robinson & Alison Murray) 2: Selling to consumers (Sammy Li, Roya Rahimi & Nikolaos Stylos) 3: Sustainability, CSR and Ethics: Developed economies perspective (Caroline Wiscombe) 4: Community engagement and rural tourism enterprise (Peter Wiltshier) 5: Social enterprise and the rural landscape (Caroline Wiscombe, Liz Heyworth, Sandy Ryder, Lucy Maynard & Charles Dobson) Part 2: Management and marketing rural tourism and enterprise: developing world context 6: The rural business environment in developing economies (Solomon Olorunfemi Olubiyo & Ade Oriade) 7: Marketing and Communications and Rural Business in developing countries (Abiodun Elijah Obayelu & Nikolaos Stylos) 8: Consumers and Rural Tourism in developing Economies (Vivienne Saverimuttu and Maria Estela Varua) 9: Sustainability and Ethics in rural business and tourism in the Developing World (Weng Marc Lim and Sine Heitman) 10: Community engagement, rural institutions and rural tourism business in developing countries (Anahita Malek, Fabio Carbone & Asia Alder) Part 3: Strategies for rural business management and growth 11: Challenges and Strategies for rural business operations in developed and developing Economies (Ade Oriade and Peter Robinson) 12: Developing and Growing Knowledge within rural tourism enterprises (Tony Greenwood and Jo Tate) 13: Collaborate to Innovate: Challenges and Strategies for rural business to innovate (Ainurul Rosli, Jane Chang and Maria L. Granados) 14: Strategies for rural business growth (Crispin Dale, Neil Robinson and Mike Evans) 15: Opportunities for growth: The rural tourism policy and planning perspective (Caroline Wiscombe and Steve Gelder) Conclusion: (Ade Oriade and Peter Robinson)

      Subscribe to our

      newsletter