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      • Trusted Partner

        TO MILK A UNICORN

        Start-ups and Magic in the Holy Land

        by Roni Einav & Zvi Morik

        TO MILK A UNICORN Start-ups and Magic in the Holy Land Roni Einav & Zvi Morik   Eric Torrance and Ruth Lourie are two lovely American recent graduates in their early twenties who met during their last year in college and quickly became a couple. The following summer, they plan to vacation together to Israel, the start-up unicorn valley and cradle of the world’s major religions. They look forward to an exciting journey. Eric, the third son of a New York Wall Street businessman and a stage performer, both of the Protestant faith, studied applied mathematics and computer science at Columbia University. Later, he moved to Berkeley, California, where he planned to earn his master’s degree and hoped to join the high-tech industry in Silicon Valley. Ruth is the elder daughter of a Jewish family from Los Altos, California, whose father was an Israeli navy officer and is currently a dentist, and her mother a Jewish American high school Spanish teacher, originally from Santiago, Chile. Ruth studied anthropology and psychology at the University of California, Berkeley, and is keenly interested in exploring ancient occult knowledge in Israel. In Tel Aviv the couple enjoys meeting with Ruth’s father’s old friend, a leading start-up founder and investor with proven success who is ready to guide them and help Eric find his way into Israel’s high-tech ecosystem. While touring the country, they manage to explore other exciting magic worlds in Israel and meet a host of intriguing characters, including a powerful Kabbalah mystic in holy Safed, a terrifying Arab woman who tells their fortune, an expert of the secret Druze religion, peaceful Ahmadi Muslims in Haifa, and Good Samaritans on Mount Gerizim. The couple even experiences a startling Christian miracle at St. Peter’s Church in Jaffa, learns about the Neolithic sites of sun worshippers in the Golan, and is initiated into the original Israeli self-defense Krav Maga discipline. During this spiritual quest, Ruth and Eric encounter a series of hair-raising experiences and daring adventures—which they barely survive. Upon transitioning from vacation to business activity, Eric is hired to build the Samaritans’ website while visiting Mount Gerizim and finds himself grounded there by the chief of the CIA in Israel who is controlling him, and in a strange relationship with a Ukrainian widow. Ruth, who is left on her own, unexpectedly finds a new boyfriend, Uri Canaan, a high-tech entrepreneur whose company has been developing and promoting a life-saving seismic alert system for multiple sectors. They meet on the evening of October 6, 2023, looking to join the Nova music party near the Gaza Strip. Suddenly, in a shocking turn, battalions of Hamas terrorists invade Israel in a bloody surge of violence and murder against innocent civilians. Fortunately, Uri manages to use his past skills as a trained fighter, and they survive. Three months later, Ruth resumes her affair with Uri when he is released from reserve duty as a commando fighter. After a heated romantic weekend at a Japanese B&B in the Galilee, Ruth eventually joins her boyfriend’s start-up company at his partners‘ request. They trust that with her fluent Spanish and Japanese, as well as her intelligence and youthful charm, she will be able to communicate with their current and future customers and help them license the company’s software products in Chile, Mexico, Japan, and North America, particularly in California where she came from. Lora, the company’s account manager who trains Ruth is a dominant and energetic manager of the Christian Arab community, and they soon become close friends. Together they travel to their target markets in Chile and Mexico, in addition to California and, finally, Ruth travels on her own to Japan. At home, Ruth and Uri reunite and the book reaches its enigmatic and touching end.   Roni Einav is one of the first pioneers who initiated the myth of Israel’s high-tech industry, aka “Start-up Nation,” in the 1980s. Born to a modest blue-collar family in northern Tel Aviv, where he grew up and was educated, he learned that he could only count on his own skills and knowledge. Einav graduated with a degree in engineering and operations research from the Technion in Haifa, a highly acclaimed technical institute, and worked as a system analyst for Israel’s cutting-edge security infrastructure. After he followed his father’s advice to run his own business, Einav broke all Israeli records when he sold the 4th Dimension Software in 1999 for $675 million, a unicorn in modern terms, to BMC Software in Houston, Texas. Despite his impressive success, Einav didn’t slow down or retire. Instead, he kept busy and remained actively involved in various technology start-ups, founding more than thirty high-tech companies, including Jacada, Mend (formerly White Source), Cyboard, Guidde, and Eurekify. His dramatic life story was depicted in Nordau to Nasdaq, which was translated and published in several languages. Roni Einav is married to Matia, an architect and town planner who also graduated from the Technion. They have raised four sons, all of them active in the start-up or academic scenes, and hope that their gifted grandchildren will also follow in their footsteps.   Zvi Morik is a seasoned international publisher and editor with a solid academic background from Tel Aviv University in mathematical economics, stochastic processes, operations research, and game theory. His company, Dekel Publishing House (est. 1975), was initially an academic publisher that then branched out into various popular fields, such as martial arts and leisure activities. Its flagship product, the Israeli self-defense Krav Maga series, was successfully published and translated into English, Japanese, Korean, Chinese, and most European languages. Having noticed the key role that start-ups play in Israel’s economy and their benefits to society, he was delighted by the opportunity to write this book with Roni Einav, his charismatic youth movement instructor. Morik believes that this book will help interested readers to better understand the hidden magical facets of Israel, as well as the spirit of its dynamic and often enigmatic modern start-up scene. Zvi Morik was born at an UNRRA DP camp in Odenwald, Germany, and immigrated with his parents to Israel as a baby. He is married to Pnina Ophir, a renowned Israeli copywriter. Their son, a Middle East expert, works as the export manager at Dekel Publishing House.

      • Trusted Partner
        June 1997

        New-Age-Therapien

        Rebirthing, Reinkarnation, Transpersonale Psychologie: pro und contra

        by Platta, Holdger

      • Trusted Partner

        The Bridge: A Journey to Your Soul

        by Yoel Tordjman

        The Bridge, authored by Yoel Tordjman, is a journey through the inner workings of the human mind from a Kabbalistic perspective, which heals its readers’ souls as they progress through its pages.   Per the Torah, health begins in the mind. Each chapter of The Bridge addresses a different aspect of the human psyche that could potentially lead to disease. It then illustrates the keys to manifesting good health by creating bridges that connect all parts of the self into a coherent whole and to the main power source of the psyche.   By addressing the most relevant questions of our times—such as how to deal with uncertainty, overcome chronic stress, increase vitality, experience peace, and live one’s best life—the book is an invaluable tool to achieve happiness and peace of mind.   The Bridge is a collection of teachings by the author provided in response to people seeking his guidance. It was recorded by his son-in-law in writing, so that a wide audience of readers can have access to this essential knowledge.   Yoel Tordjman is an artist, educator, and mystic. Born in Paris in 1960, he has lived in Israel since 1989, first in Jerusalem and then in the ancient holy city of Safed (Tzfat), the original center of Jewish mysticism—the renowned City of Kabbalah. He is joyfully married with lovable children and grandchildren.   The author comes from a distinguished family of Jewish Torah scholars dedicated to community service. He has continued this legacy by serving as a community leader for forty-five years, during which time he has achieved far-reaching influence through his paintings and his unique voice. Among the eclectic body of work is a captivating collection of 613 mixed media paintings that convey the powerful vibrational messages of the 613 commandments (mitzvot)—a symbolic, magical number that corresponds to the organs of the human body. These paintings have a profoundly healing effect on those who meditate on them and share the spaces they occupy. Tordjman’s global vision is to exhibit all of his paintings across twelve international bridges, creating a spiritual art event that bridges the gap of humanity across every religion, race, and culture.   An email English-language edition on has been scheduled for publication in Fall 2024. 320  pages , 15x 22.5 cm

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        Humanities & Social Sciences
        April 2023

        New Zealand's empire

        by Katie Pickles, Catharine Coleborne

        This edited collection investigates New Zealand's history as an imperial power, and its evolving place within the British Empire. It revises and expands the history of empire within, to and from New Zealand by looking at the country's spheres of internal imperialism, its relationship with Australia, its Pacific empire and its outreach to Antarctica. The book critically revises our understanding of the range of ways that New Zealand has played a role as an imperial power, including the cultural histories of New Zealand inside the British Empire, engagements with imperial practices and notions of imperialism, the special significance of New Zealand in the Pacific region, and the circulation of ideas of empire both through and inside New Zealand over time. The essays in this volume span social, cultural, political and economic history, and in testing the concept of New Zealand's empire, the contributors take new directions in both historiographical and empirical research.

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        The Arts

        Representative Works of Chinese Woodblock New Year Paintings

        by Feng Jicai

        Woodblock new year painting is an old handicraft of China, going back thousands of years. People celebrate the Spring Festival by posting up woodblock new year paintings, praying for their good wishes. Chief edited by the contemporary Chinese author, artist, and cultural scholar Feng Jicai, the Representative Works of Chinese Woodblock New Year Paintings is a collection of the masterpieces selected out of over ten thousand woodblock new year paintings. It has two volumes, the Northern and the Southern, from which one can see the differences in the custom of the two regions. The book has received support from scholars and institutions worldwide, among which the Japanese museums' collections of Gusu woodblock new year paintings in the early Qing Dynasty and the Russian museums' collections of late Qing and early Republic China are disclosed to the world for the first time. So the book is not only a historical art collection, but also of high cultural heritage significance.

      • Trusted Partner
        January 2016

        Sixty Years of Taohuawu New Year's Printings

        by Taohuawu Printings House

        Taohuawu New Year's Printings is a tradition of Chinese art and, as such, is representative of the type of cultural work highly valued by Phoenix Fine Arts Publishing. This book delves deep into the history and traditions of New Year woodcut printing and explores the ways in which the art form has changed over the past 60 years. Furthermore, the book traces the interplay of ethnic Chinese art and that of other cultures in recent decades. The book is a seminal text exploring the origins of the art and the manifold ways it has developed.

      • Trusted Partner
        January 2020

        Rise of Space Age Astronomy

        by Joseph A. Angelo, Jr.

        The Space Age is known as a period of space exploration and technological innovation beginning with the historic launch of Sputnik I by the Soviet Union in 1957. Rise of Space Age Astronomy explores humanity’s journey starting from ancient astronomy, all the way to contemporary astronomy. Readers will learn about the intellectual awakening that was the Space Age through selected human-crewed and robotic missions within the solar system. This eBook, filled with spectacular visuals, highlights some of the milestones, discoveries, and renowned scientists that led to space-based astronomy, making it an essential read for students interested in the history of astronomy.

      • Trusted Partner
        Children's & YA
        2020

        Kiwi, Kiwi

        by Myroslav Laiuk (Author), Rostyslav Popsky (Illustrator)

        Kiwi was born in captivity because bird catchers had captured his parents from their homeland in New Zeland. Furthermore, although Kiwi is a bird, he cannot fly! Yet, he managed to escape from the Zoo where he was held; After all, he has strong legs and is extremely fast! So, our Kiwi friend is going to learn soon that life on the loose can be both fun and dangerous, also because Kiwi is a promising football player, one of the best in the birds’ team. But will he and his friends be able to beat the rat team in an upcoming game? Find out in this exciting and whimsical adventure book by Myroslav Laiuk with beautiful illustrations by Rostyslav Popsky.   From 6 to 9 years, 8814 words. Rightsholders: Ivan Fedechko, ivan.fedechko@starlev.com.ua

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        Humanities & Social Sciences

        From Stone Age to Internet

        by Lutz Jäncke

        Is modern digital technology changing our social behavior, communication, and the way we see ourselves? How do we cope with the increasing flood of information pouring over us? Does this flood have an effect on our work and personal life?  Based on the premise that in the course of evolution humans have developed into social beings for whom communication with group members is of paramount importance, the author demonstrates how not only our communication but also our entire social behavior is suffering as a result of modern digital technology. In the truest sense of the word, we are being inundated with information that we are no longer able to manage. The volume and constant availability of interesting and attention- sapping news and information overload our brains. Are our brains capable of adapting to the modern internet world? Are we already overloaded? How will the future pan out? For:• anyone who is interested in the digital world• wider audience

      • Trusted Partner
        Children's & YA
        2011

        The Tale of the Old Lion

        by Mariana Savka (Author), Volodymyr Shtanko (Illustrator)

        The old Lion, tired of ruling, settles in glorious Lviv in a beautiful attic with windows overlooking Rynok Square. One day, during the rain, the ceiling of his apartment begins to leak. Someone has to repair it, and the old Lion asks his closest friends, Crocodile, Elephant, and Giraffe, for help. When they arrive in Lviv, amazing things start happening to them. This poetic tale is a true love letter to Lviv, where miracles happen almost every day.    From 3 to 6 years Rightsholders: ivan.fedechko@starlev.com.ua

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        Humanities & Social Sciences
        November 2017

        The Hippie Trail

        by Sharif Gemie, Brian Ireland

      • Trusted Partner
        January 2020

        Space Age Planetary Astronomy

        by Joseph A. Angelo, Jr.

        Space Age Planetary Astronomy offers a look at some of the most fascinating early American space robot programs like the Pioneer, Viking, and Voyager. With a focus on early robot spacecraft that came out of the Space Age, readers will be taken through the period of exploration from the past six decades, during which time the United States became the first country to reach every major planet from Mercury to Neptune. This eBook provides a historic snapshot of how space robots emerged from simple, often unreliable exploring devices into sophisticated scientific platforms that now extend human consciousness and intelligent inquiry to the edges of the solar system and beyond.

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        RIPPLING WAVES

        A Spiritual Journey Through the Heart of the Universe

        by Anthony Teresi

        Renowned psychic and multi-dimensional visionary Anthony Teresi guides us all on an epic adventure, awakening the deepest truth of who we are in this book. He has gained the ability to communicate directly to consciousness through the unspoken language of the heart. Anthony’s natural born gifts bear the unique capacity to tune into the realm of universal knowledge and the hidden mystery of the cosmos. After years of exploration into the highest realms, he has committed the truth of what he experienced to paper to inspire us to ascend, transform and expand into the most profound love right within this lifetime.

      • Trusted Partner
        October 2015

        Chinese folk traditions:Traditional folk New Year pictures

        by Ma Fang, Xiao Li

        Chinese Traditional Folklore series consists of six volumes, including Folk Festive Paper-cutting, Folk Dragon and Lion Dance, Folk Manual Embroidery, Folk Festival Lantern Riddles, Folk Festival Couplets, and Folk Traditional New Year Pictures. This series of books gives a detailed introduction to the tools, techniques, categories, customs, legends and applications of Chinese traditional folk culture in the form of pictures and texts. It is a set of folk craft activities readers that integrate ornamental and practicality.

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        Humanities & Social Sciences
        March 2024

        Ageing and new intimacies

        Gender, sexuality and temporality in an English salsa scene

        by Sarah Milton

        The 'baby boom' generation, born between the 1940s and the 1960s, is often credited with pioneering new and creative ways of relating, doing intimacy and making families. With this cohort of men and women in Britain now entering mid and later life, they are also said to be revolutionising the experience of ageing. Are the romantic practices of this 'revolutionary cohort' breaking with tradition and allowing new ways of understanding and doing ageing and relating to emerge? Based on ethnographic fieldwork in salsa classes and life history interviews, this book documents the meanings of desire and romance, and 'new' intimacies, among women in mid and later life. Challenging notions of the revolutionary 'baby boomers', it details how these practices, experiences and identities are intersected and informed by age, class, whiteness, and a pervasive concern to remain respectable.

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        Children's & young adult fiction & true stories
        2018

        The New Girl Code

        by Niki Smit

        Tumi Letsatsi is a 13-year old melanin kween living in Rondebosch, Cape Town. Her favourite colour is yellow, she's still trying to figure out how not to dent her afro on the bus, and how one goes about (ahem!) “french kissing”. She’s a little awkward and a lot uncertain about her future, friendships and how to put together a cool outfit! But then she stumbles across the magic of coding and creates an app called “Project Prep” that goes viral and rockets her and her friends to fame. Then everything starts to fall apart, as she deals with a catfish who befriends her and steals her code, nasty rumours at school and the newfound attention of a crush. The New Girl Code (by Niki Smit, locally edited by Buhle Ngaba) is about the wonders of working in tech, aimed at girls and young women aged 9-15. The project is an initiative of Inspiring Fifty and based on an idea by Janneke Niessen.

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        Children's & YA
        January 2020

        The First Journey

        by Yuliya Sharlay (Author), Helena Jastremska (Illustrator)

        Myshka lived for herself. And she was... a cow! Yes, yes, the most amazing cow in the world! Not just a cow, but a dreaming cow. Mishka dreamed of traveling, but her cow girlfriends did not understand her at all. Only the girl Kira understood perfectly. And Kira prepared a grand surprise for Mishka - a trip in a hot air balloon! And to keep Myshka company, Doc the pigeon was ready to go along for the trip. What’s going to happen to these two travellers? Will they see new lands? Will they meet new friends?   Only one thing is certain: no matter the journey, travellers should be ready for adventures and challenges. And if you want to go on the aerial trip of a cow and a pigeon, you better get ready for many of those!     From 3 to 5 years, 2890 words Rightsholders: Alex Sharlai, alex.sharlay@gmail.com

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