These are the most exciting of times for business – ever. The opportunities to win are there for all since, in the new game of business, the playing fields are being levelled - between small and large businesses and also internationally. Top sports people don’t make excuses. They play, run or hit to win. Coming second is not an option in their game. Nor should it be in business. Nothing should now get in the way of your business winning the game and becoming number one. When you buy this book, you get access to download a free interactive app, specially designed to guide you towards creating a sustained, winning business. No matter what size or type of organisation you are, no matter where you are in the world, there are opportunities to win like never before. If you can focus mercilessly on the new basics discussed in this book, you too can become a serial winner in the new game of business. Combine the reading of this book with the use of the free inter­active app created by Roger especially for you, and you will soon be consistently playing a winning game built on the four basics of business. • Win! By being exceptional • Win! By being a great place to work ... and play • Win! By constantly prospecting • Win! By focusing on the bottom line