Business, Economics & Law
Entrepreneurship as Strategy
Competing on the Entrepreneurial Edge
by Meyer, G. Dale; Heppard, Kurt Allen;
Description
The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision.
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SAGE Publications
SAGE has produced over 850 journals, including those of over 300 learned societies and institutions, and over 800 books a year over a broad range of areas including business, science, and technology.
View all titlesBibliographic Information
- Publisher/Imprint SAGE Publications / SAGE Publications, Inc
- Publication Date April 2000
- Orginal LanguageEnglish
- ISBN/Identifier 9781452264578 / 076191580X
- Publication Country or regionUnited Kingdom
- Primary Price 30.99 GBP
- Pages168
- ReadershipPostgraduate
- Publish StatusPublished
- Responsibilityedited by G. Dale Meyer and Kurt A. Heppard.
- SeriesEntrepreneurship & the Management of Growing Enterprises
- Reference CodeBDZ0002605078
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