Business, Economics & Law
Resurrecting Retail
The Future of Business in a Post-Pandemic World
by Doug Stephens
Few crises in modern history have so completely disrupted every aspect of daily life as has the COVID-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic proportions. Every market, industry, vertical, profession, service, and category of product was in some way rocked by its impact. And, for the first time in recorded history, every wheel, cog and gear in the global retail industry ground to a halt. From two-time, international best-selling author and futurist Doug Stephens, Resurrecting Retail is not just a riveting story of the unprecedented crash of an industry during this time of crisis, but a roadmap for its rebirth. Meticulously researched in real time from inside the crisis, Resurrecting Retail provides a comprehensive and surprising vision of how COVID-19 will reshape every aspect of consumer life, including the very essence of why we shop. Above all, Resurrecting Retail provides an inspirational and actionable future vision for any business leader looking not only to survive but to thrive in a very different post-pandemic retail world. Founder of the global advisory firm Retail Prophet, Doug Stephens is one of the world’s foremost retail industry futurists, thought leaders and business influencers. His intellectual work and creativity have shaped the strategies of many of the world’s best-known retailers, agencies and brands, including IKEA, Walmart, Estée Lauder, BMW and Google.
