Description
The book is written jointly by scholars, consulting companies and CIOs. Based on the investigation and research findings on the digitalized transformation in more than 200 Chinese enterprises in 2018 and 2019, the author's team established a model of China's digitalized enterprises. The model involves many aspects related to digitalization, such as digitalized strategy, digitalized technology, digitalized talent, digitalized operation, digitalized service, digitalized ecology, digitalized innovation, digitalized assets and digitalized performance. More than 200 enterprises under investigation engage in a number of industries, such as manufacturing industry, information industry, wholesale and retail industry, real estate industry and financial industry. The book gives a comprehensive presentation of the status quo of the digitalized transformation of China's enterprises and predicts the future development trend.
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Author Biography
associate professor, doctoral tutor, and academic director of the Management Case Research Center in the Guanghua School of Management at Peking University
Peking University Press
View all titlesBibliographic Information
- Publisher Peking University Press
- Publication Date 2020
- Orginal LanguageChinese simplified
- ISBN/Identifier 9787301313718
- Publication Country or regionWorldwide
- Primary Price 88 CNY
- Pages436
- ReadershipProfessional and Scholarly
- Publish StatusPublished
- Original Language Title变数:中国数字企业模型及实践
- Original Language Authors董小英
- Edition1
- Copyright Year2020
- SeriesGuanghua Thought Leadership Series
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